Carl Ireland personal email
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I've been helping service based businesses grow for the past 20 years. Here are 4 fast facts I'm proud to share.✅ Delivered $3.2M in revenue from new client generation for Dixon Advisory.✅ Delivered $650K in revenue from new client generation for a specialist recruitment agency.✅ Built a direct marketing program that generated $33M in personal loans revenue for Capital Finance.✅ Increased revenue by 20% year on year for a boutique accounting firm.From national brands Capital Finance and Dixon Advisory, and global brands JDRF and Vloggi my journey as a Head of Marketing has been wonderful. As an agency owner I’ve partnered with innovative service brands, SCA Property Group, Omniwealth, Evalesco, Investo Property, Congdon Fuzi, and Greening Recruitment. Add to this household names such as Mortgage Choice, Raine & Horne, Victoria's Basement, and MG Sydney City. My experience enables me to move quickly, create value and growth.
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Founder | Managing PartnerMakesmithSydney, Nsw, Au
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Founder + CeoMakesmith 2024 - PresentMakesmith is an independent agency that works directly with SME owners. We focus on creating growth. The right pathway can be different for each client. We are looking for the mix of activity that generates the best ROI for our clients.
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Founder + CeoBernard 2024 - PresentBernard is a new type of advisory firm. We focus on providing individuals and SME with services that can enhance their personal and business position. Such as Accounting, Mortgage, IT, Cyber Security, Alternate Investing and Recruitment. We partner with the best providers of these services and we offer you unlimited help in the form of discussions, advice and resources. -
CmoVloggi 2022 - 2023Sydney, Nsw, AuVloggi is a SAAS start up that makes collecting, curating and compiling user-generated video submissions at scale easy. My role was responsible for driving revenue. During this time we saw a significant increase in sales and retention. -
Founder + CeoYellosocial 2013 - 2022Potts Point, New South Wales, AuYellosocial worked with business owners to drive client acquisition. A great roster of clients from financial and professional services through to retail. Including EVALESCO, OMNIWEALTH, SCA Property Group, Greening Recruitment, RBG Advisory, Raine & Horne, Mortgage Choice, and INVESTO Property, Sydney City MG and Victoria's Basement -
Head Of MarketingJdrf Australia 2010 - 2012St Leonards, Nsw, AuJDRF is a global research foundation with a mission to find a cure for type 1 diabetes. I was responsible for marketing and community programs. I'm proud of two significant results. First, by working closely with the Fundraising Team we were able to increase fundraising to support research. And, second, by building valuable relationships with medical community companies we were able to create products that delivered funds to support research. -
Director Of Marketing Dixon AdvisoryDixon Advisory 2008 - 2010A financial planning, superannuation and investment advisory company that grew to become a leader in SMSF and wealth in Australia. My role was responsible for driving new client acquisition and investment fund launch and promotion. We delivered 500 new clients a year and launched three new investment funds.
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Head Of Marketing Capital FinanceBank Of Scotland 1999 - 2007Edinburgh, Scotland, GbCapital Finance was an asset finance company that enjoyed strong growth and became a key player here in Australia. My role was to lead the marketing function during this growth and work closely with the personal, business and property divisions to drive growth. Capital Finance was owned by the Bank of Scotland and eventually bought by Westpac and then purchased by Angle Finance. -
Product MarketerAmway Australia And New Zealand 1997 - 1999Chatswood, Nsw, AuSuch an exciting place to start my Marketing career. Such a close and real relationship with our customers and audience and the ability to create, shape and deliver products to them. Full marketing responsibility for Home Care and Health range. Including NPD, life cycle management and promotion.
Carl Ireland Skills
Carl Ireland Education Details
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Charles Sturt UniversityMarketing -
Macquarie Business SchoolMarketing
Frequently Asked Questions about Carl Ireland
What company does Carl Ireland work for?
Carl Ireland works for Makesmith
What is Carl Ireland's role at the current company?
Carl Ireland's current role is Founder | Managing Partner.
What is Carl Ireland's email address?
Carl Ireland's email address is ir****@****ail.com
What schools did Carl Ireland attend?
Carl Ireland attended Charles Sturt University, Macquarie Business School.
What are some of Carl Ireland's interests?
Carl Ireland has interest in Children, Economic Empowerment, Civil Rights And Social Action, Education, Human Rights.
What skills is Carl Ireland known for?
Carl Ireland has skills like Marketing Strategy, Marketing, Direct Marketing, Digital Marketing, Business Development, Advertising, Marketing Management, Brand Management, Brand Architecture, Corporate Branding, Brand Implementation, Marketing Communications.
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