Carl Jackson
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Carl Jackson Email & Phone Number

Country Director at The CEO Institute
Location: Auckland, New Zealand 17 work roles 2 schools
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Role
Country Director
Location
Auckland, New Zealand
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Carl Jackson is listed as Country Director at The CEO Institute, a with 112 employees, based in Auckland, New Zealand. AeroLeads shows a matched LinkedIn profile for Carl Jackson.

Carl Jackson previously worked as Country Manager at The Ceo Institute and Head Of Business Development at Aotea Electric Auckland. Carl Jackson holds Bachelor Of Arts (B.A.), Economics from Western State Colorado University.

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The CEO Institute

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Profile bio

About Carl Jackson

Solutions focused professional who enjoys a challenge. Significant experience in both corporate and sport sectors.Effective communicator, with an eye for detail.A strong background in sponsorship, marketing and relationship management.

Listed skills include Marketing, Sponsorship, Marketing Strategy, Event Management, and 24 others.

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Carl Jackson's current company

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The CEO Institute
The Ceo Institute
Country Director
Auckland, NZ
Employees
112
AeroLeads page
17 roles

Carl Jackson work experience

A career timeline built from the work history available for this profile.

Country Manager

Current

Auckland, New Zealand

The CEO Institute is a pioneering network that champions the belief that no business leader should ever walk alone. Established to foster peer-to-peer support and shared wisdom, the Institute connects CEOs and top executives from diverse industries, empowering them to navigate the complex challenges of leadership. Our purpose is to provide a collaborative platform where leaders can gain insights, share experiences, and drive personal and professional growth.At the heart of our mission… Show more The CEO Institute is a pioneering network that champions the belief that no business leader should ever walk alone. Established to foster peer-to-peer support and shared wisdom, the Institute connects CEOs and top executives from diverse industries, empowering them to navigate the complex challenges of leadership. Our purpose is to provide a collaborative platform where leaders can gain insights, share experiences, and drive personal and professional growth.At the heart of our mission lies a commitment to creating environments that enrich leadership capabilities and encourage innovative thinking. The CEO Institute facilitates forums and events where leaders can engage in meaningful dialogue, exchange cutting-edge ideas, and access resources tailored to their unique needs. Through these interactions, members find not just support but also inspiration to lead their organisations with greater confidence and vision.The CEO Institute is dedicated to enhancing the effectiveness of business leaders worldwide. We strive to broaden the impact of our community, ensuring every member has the opportunity to contribute to and benefit from the collective expertise. By investing in the development of each leader, we aim to foster a global network that not only supports individual success but also contributes positively to the broader business landscape and society. Show less

Mar 2024 - Present

Sponsorship Manager

World Wildlife Fund

Auckland, New Zealand

Responsible for revenue for Whales Tales 2021, a public Art Trail event taking place in Auckland in February 2021. The event is brought to New Zealand by Wild in Art (UK) , and supported by ATEED.

Nov 2019 - Apr 2020

Commercial Director

Auckland, New Zealand

Responsible for the commercial arm of New Zealand Football including: Commercial Strategy, Market Development, Brand, Digital, Media, Communications, Sponsorship and class four funding.On-boarded new commercial partners including House of Travel, Spark Sport, Integria Healthcare, Apex Rental Vehicles, Teak Construction and Demasol. Revenues across NZ Racing Board and Class 4 combined increased significantly over my tenure.

Dec 2017 - Nov 2019

Commercial & Marketing Manager - Contract

Auckland, New Zealand

Commercial & Marketing Manager - Responsibility for all Commercial, Marketing and Communications at Athletics NZ. Direct and Indirect reports include Events Manager, Communications Manager and Media Managers.Community & Participation Manager - Responsibility for all Community aspects of the sport. Direct reports included Club Development Manager, Get Set Go Manager, Officials Development Manager, Coach Education Manager and Membership/Club Manager.

May 2017 - Sep 2017

Sponsorship Manager / National Partnerships - Contract

Auckland, New Zealand

Assisting the Child Cancer Foundation with sponsorship initiatives around the Big Hoot project coming to Auckland in 2018. Sponsorship Revenue >$500k.Working with national partners of the foundation around on-going Initiatives and activations.

Nov 2016 - Sep 2017

Sport Partnerships Manager

Auckland, New Zealand

Maintain and enhance relationships with all 34 National Sporting Organisations for sports that the New Zealand Racing Board accept wagers with. Management of the $7m returned to National Sporting Organisations including communication of giveback story. Work with betting team to enhance growth in sports betting. Also responsible for Integrity and ensuring world leading best practices and processes are followed within the sector.

Sep 2014 - Oct 2016

Commercial And Marketing Manager

Auckland, New Zealand

Overall responsibility for commercial portfolio, including managing existing commercial partnerships, and attracting new funding from commercial partners and funders.Maximising the profile of the sport of Athletics ensuring media is maximised including print, online and television.Creating new revenue streams including technology projects.Authored a 5 year Commercial Strategy with 1 year operational plan. Complete review including Landscape Assessment, Commercial Strategy (Strategic… Show more Overall responsibility for commercial portfolio, including managing existing commercial partnerships, and attracting new funding from commercial partners and funders.Maximising the profile of the sport of Athletics ensuring media is maximised including print, online and television.Creating new revenue streams including technology projects.Authored a 5 year Commercial Strategy with 1 year operational plan. Complete review including Landscape Assessment, Commercial Strategy (Strategic Outcomes, Strategic Initiatives, Primary Performance Measures, thorough assessment of Commercial Properties, programmes and opportunities, New and improved products, and a digital strategy around Communications, Web and Broadcast.Responsible for managing events including the successful delivery and profitable 49th and 50th Rotorua Marathons.Member of Senior Management Team. Four direct reports including database and media/comms roles. Show less

Oct 2012 - Sep 2014

Commercial Director

Auckland, New Zealand

Overall responsibility for commercial portfolio, including managing existing commercial partnerships, and attracting new funding from commercial partners and funders.Maximising the profile of the sport of Athletics ensuring media is maximised including print, online and television, including post produced and live broadcasts.Creating new revenue streams Events - Including overseeing the successful delivery of 10 events in 2008/09 and 20 events in 2009/10. Marketing and promotions… Show more Overall responsibility for commercial portfolio, including managing existing commercial partnerships, and attracting new funding from commercial partners and funders.Maximising the profile of the sport of Athletics ensuring media is maximised including print, online and television, including post produced and live broadcasts.Creating new revenue streams Events - Including overseeing the successful delivery of 10 events in 2008/09 and 20 events in 2009/10. Marketing and promotions also included.Overall responsibility for the Triathlon New Zealand brand including adherence to brand guidelines, product stock management, and general day to day management of the Tri NZ brand.Managed an I.T project that included the implementation of a new CMS system and CRM database.Highlights:Winning SPARC Commercial Partnership Award in 2009Securing new broadcast deal with the SKY Network extending coverage from 10 episodes to over 100 episodes per year.Managing growth across all events, whilst delivering a profit back to Triathlon New Zealand.Member of Senior Management Team. Four direct reports including event managers, media manager MarComms role. Show less

Sep 2008 - Oct 2012

Brand / Product Manager

Auckland, New Zealand

New Product Development - Ensured implementation of new products into the NZ market including various rechargeable and Energi to Go products and Digital Power Solutions (DPS) merchandising.Consumer Promotions - Organised various promotions nationwide including an extremely success promotion with the Warehouse Group. Also introduced web and txt platforms to enhance mechanics of promotions.Overall responsibility for the Energizer sponsorship portfolio.Overall responsibility for the… Show more New Product Development - Ensured implementation of new products into the NZ market including various rechargeable and Energi to Go products and Digital Power Solutions (DPS) merchandising.Consumer Promotions - Organised various promotions nationwide including an extremely success promotion with the Warehouse Group. Also introduced web and txt platforms to enhance mechanics of promotions.Overall responsibility for the Energizer sponsorship portfolio.Overall responsibility for the Energizer brand including adherence to regional brand guidelines, product stock management and general day to day management of Energizer products. Show less

Aug 2006 - Aug 2008

New Product Development Manager

Auckland, New Zealand

New Product Development - Assisted with the development and launch of the new HSBC American Express credit card to the NZ market, including all UAT and BETA testing to ensure successful product launch.New Opportunities - Evaluating new opportunities including undertaking cost-benefit analysis and preparing scoping documents for initiation.Research - Manage the Roy Morgan software on behalf of American Express. Provide data to strengthen feasibility documents and aiding the decision… Show more New Product Development - Assisted with the development and launch of the new HSBC American Express credit card to the NZ market, including all UAT and BETA testing to ensure successful product launch.New Opportunities - Evaluating new opportunities including undertaking cost-benefit analysis and preparing scoping documents for initiation.Research - Manage the Roy Morgan software on behalf of American Express. Provide data to strengthen feasibility documents and aiding the decision making process. Providing core information for potential target markets and prospect pools. Show less

Oct 2005 - May 2006

Product Manager

Wellington & Wairarapa, New Zealand

Product Management - ensuring product runs smoothly and promoting the product, including implementing a successful acquisition campaign over a 6 month period, on time and under budget. Campaign involved a trial to test a DM pack and feasibility of external call centre. Campaign to 40,000.New Product Development - Introduction of SmoothPay (direct debit product) and house movers product.Both products started from idea brief stage.Competitor Behaviour - Monitor competitive behaviour and… Show more Product Management - ensuring product runs smoothly and promoting the product, including implementing a successful acquisition campaign over a 6 month period, on time and under budget. Campaign involved a trial to test a DM pack and feasibility of external call centre. Campaign to 40,000.New Product Development - Introduction of SmoothPay (direct debit product) and house movers product.Both products started from idea brief stage.Competitor Behaviour - Monitor competitive behaviour and ensure Contact Energy is well aware of potential threats as early as possible. Show less

Nov 2003 - Oct 2005

Product Manager

Wellington & Wairarapa, New Zealand

Product Management - Direct Entry Australia (Responsible for pricing, promotion etc)Successful re-branding of the International postage included envelope range (Pricing, branding etc)International Freight forwarding (Pricing, promotion etc)

Aug 2000 - Nov 2003

Internship

Ingolstadt

Produced a 40 page report (in both English and German) on customer satisfaction between Siemens and it's main customer Audi AG. This involved designing a questionnaire/survey and conducting interviews with senior management within Audi. The report showed strengths and weaknesses of Siemens and highlighted areas where improvement could be made.

Apr 1997 - Jun 1997
Team & coworkers

Colleagues at The CEO Institute

Other employees you can reach at ceoinstitute.com. View company contacts for 112 employees →

2 education records

Carl Jackson education

Bachelor Of Arts (B.A.), Economics

Activities and Societies: Track / Cross Country Scholarship Attended on Track and Field Scholarship. 4 x All American. 1999 - 1500m 4th.

FAQ

Frequently asked questions about Carl Jackson

Quick answers generated from the profile data available on this page.

What company does Carl Jackson work for?

Carl Jackson works for The CEO Institute.

What is Carl Jackson's role at The CEO Institute?

Carl Jackson is listed as Country Director at The CEO Institute.

Where is Carl Jackson based?

Carl Jackson is based in Auckland, New Zealand while working with The CEO Institute.

What companies has Carl Jackson worked for?

Carl Jackson has worked for The Ceo Institute, Aotea Electric Auckland, World Wildlife Fund, Returnme - Global Recovery Service, and New Zealand Football.

Who are Carl Jackson's colleagues at The CEO Institute?

Carl Jackson's colleagues at The CEO Institute include Kelly Edwards, Benito Aldo Siahaya, Dr Stephen Clark, Linda Le, and Esme Alfred.

How can I contact Carl Jackson?

You can use AeroLeads to view verified contact signals for Carl Jackson at The CEO Institute, including work email, phone, and LinkedIn data when available.

What schools did Carl Jackson attend?

Carl Jackson holds Bachelor Of Arts (B.A.), Economics from Western State Colorado University.

What skills is Carl Jackson known for?

Carl Jackson is listed with skills including Marketing, Sponsorship, Marketing Strategy, Event Management, Business Relationship Management, Sponsorship Management, Strategy, and Sponsorship Relations.

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