Carlo Alberto Cuman Email and Phone Number
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In the grand orchestra of the digital world, Carlo Alberto Cuman conducts a symphony of innovation and strategy. As a Strategic Executive Digital Conductor, he orchestrates the complexities of global digital marketing, e-commerce, and web technologies with the finesse of a master composer. His baton has been guiding the digital transformation since 1987, a testament to his pioneering spirit and enduring expertise.Carlo's odyssey began with the nascent whispers of the digital era, where he crafted some of the first emails and laid the foundations of e-commerce. In 1996, he launched into the e-commerce sphere, akin to a virtuoso unveiling a masterpiece. Today, as the visionary leader of Wenstein | Beyond Digital, Carlo weaves the intricate web of SEO, user experience, and system integration into a tapestry of success.His global footprint, sprawling from the cobbled streets of Italy to the bustling avenues of the USA, embodies a philosophy of "global approach, local execution". This mantra resonates through his work, ensuring strategies that are as effective in Tokyo as in New York. In orchestrating over 1,000 websites and international e-commerce platforms, Carlo's baton never falters, ensuring harmony between multinational strategies and local nuances.But Carlo is more than a strategist; he's a digital artist. His canvas is the vast, ever-changing landscape of the internet, where he paints success stories using a palette rich with digital trends, cultural insights, and technological innovation. He speaks the language of the digital age fluently but with the creativity and foresight of a seer, continually connecting unseen dots and crafting solutions through pivotal industry partnerships.In Carlo Alberto Cuman, the digital world finds not just an executive but a maestro who turns the complex and often chaotic world of digital marketing and e-commerce into a harmonious symphony that resonates across the globe.Skills & Expertise: Expert in crafting and leading web/eCommerce strategies both domestically and globally. Skilled in online brand protection and domain management. Adept at selecting and implementing sophisticated multi-tenant eCommerce and web platforms. Proficient in hosting, housing, and cloud technologies. Knowledgeable in user experience, usability, and web design for both desktop and mobile. Capable of designing simple systems integration within complex multinational networks. Well-versed in online marketing, including search engine marketing, search engine optimization, email, and automation.
Wenstein | Beyond Digital
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PresidentWenstein | Beyond Digital May 2016 - PresentMahwah, New Jersey, UsHelping small and medium-sized B2B and B2C companies organizing, establishing, optimizing, and growing their business online. We provide a wide spectrum of services aiming to strengthen our clients' digital strategy so they can achieve consistent and sustainable growth. We help our clients have a better understanding of their current systems architecture, their business processes and we identify bottlenecks and areas of improvement. We analyze and assess the current web technology in use and we provide recommendations on how to efficiently streamline processes through either systems consolidation/migration and new systems implementation.We stand beside our clients during new software/platform discovery and selection; we liaise with clients and vendors for any licensing and implementation projects negotiation, and we make sure the deliverables are in line with our clients' expectations.We provide fully managed Digital Marketing services specifically tailored for B2C and B2B business. We guide our clients through the entire discovery process of tracking, reporting, and analyzing their websites' performances as well as defining the most appropriate digital marketing mix to generate leads and convert them into sales.Our portfolio of Digital Marketing services include:- tagging, tracking, and reporting;- search engine marketing (search engine optimization, paid search)- social media marketing;- email marketing. We have developed extensive experience with Product Information Management Systems, Products Syndication, B2C and B2B eCommerce Platforms, Marketplace Platforms, Order Management Systems, Payment Gateways, Marketing Automation and CRM Systems, Systems Integration. -
Business & Partnership Development ExecutiveFound. Feb 2024 - PresentLondon, Gb -
Business & Partnerships Development ExecutiveLive Story Sep 2021 - PresentNew York, Ny, Us -
Vice PresidentReal Estate Designer | Premium Websites-As-A-Service For Real Estate Professionals Oct 2016 - Oct 2024Mahwah, Nj, UsHelping Real Estate Professionals (Realtors, Real Estate Agents, Property Brokers) to establish and grow their presence online.From digital strategy definition to the day-to-day execution plan; we stand beside our clients to help them and guide them in setting up and managing their real estate website. We take care of the paperwork needed to quickly and efficiently load property listing feeds from MLS and real estate associations to their websites, via powerful and easy IDX add-ons.We provide fully managed Digital Marketing services tailored for Real Estate Professionals. We guide our clients through the entire discovery process of tracking, reporting, and analyzing their websites' performances as well as defining the most appropriate digital marketing mix to generate leads and convert them into sales. Our portfolio of Digital Marketing services include:- tagging, tracking, and reporting; - search engine marketing (search engine optimization, paid search)- social media marketing;- email marketing. -
Director Of Ecommerce & Digital MarketingCraftmaster Hardware - Solution Secured! Oct 2016 - Oct 2024Northvale, New Jersey, UsLeading, managing, and overseeing all aspects of:- B2B eCommerce Strategy definition and execution.- Definition of Online Sales Terms & Conditions.- Online Guidelines & Processes and Policies definition. - B2B eCommerce platform selection and implementation. - Information Architecture, Taxonomy, Design and User Experience (UX).- Systems Integration of : - B2B eCommerce platform (BuildCommerce) with Sage 300 (ERP), Sage CRM, PayPal PayFlow Pro, MailChimp; - B2C/B2B eCommerce platform (iDev by American Eagle) with Sage 300 (ERP) through eBridge Connections.- Digital Marketing including search engine marketing (SEO, paid search, shopping), social media marketing, email marketing. -
Transformative Leadership In Disruptive Times Advisory Board MemberSeton Hall University Sep 2021 - Apr 2024South Orange, Nj, Us -
Chief Technology OfficerElite Spare Parts, Inc. Oct 2018 - May 2022EliteSpareParts.com is the first B2C online marketplace laser-focused on spare parts for classic, vintage, exotic cars. We use technology to digitally connect Professional Sellers (automotive parts manufacturers and retailers, car dealerships and body shops) with Buyers (classic/vintage car collectors, car lovers, car amateurs as well as garages and body shops specialized in restoring classic/vintage cars). Our Marketplace platform helps Professional Sellers to showcase extremely rare and priceless spare parts to an international audience of car owner enthusiasts looking for parts to maintain their masterpieces on-four-wheels in pristine conditions. Leading, managing, and overseeing all aspects of: - Online Vintage/Classic Automotive Spare Parts B2C Marketplace Strategy definition - Sales Terms and Conditions, Online Marketplace Guidelines & related Processes and Policies definition. - Automotive B2C Marketplace platform selection and implementation. - Information Architecture, Taxonomy, Design and User Experience (UX). - Systems Integration of B2C Marketplace platform with Braintree by PayPal, Sendgrid email and marketing automation, HubSpot CRM. - Digital Marketing, including search engine marketing (SEO, paid search, shopping), social media marketing, email marketing.
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Divisional Senior Web Technologies DirectorManfrotto Distribution Inc. A Vitec Group Plc. Company Sep 2014 - Mar 2016Richmond, Surrey, GbDesign, implement, manage and monitor the divisional eCommerce and Web technology architecture and infrastructure. Responsible of ecommerce and web platforms selection as well as global system integrations liaising with internal IT, Marketing & Communication departments and hardware and software vendors located multiple countries. Oversee web design, user experience, web development, hosting & content delivery network, domain names and online brand protection, training, online marketing and content management. Analyze product arrays, brand and market position, marketing strategies, competition, pricing, customer demographics, purchasing trends, and target customer profiles. Formulate eCommerce project plans, schedules, and budgets and determine professional and technology resource requirements. Assign projects to web designers and developers to assess and resolve content display and user experience issues. Analyze metrics. Define and implement initiatives and actions to improve audience metrics, including page views, frequency and duration. Build and mentor team of web marketing and content professionals. Responsible for all our Divisional web operations in Italy, China, France, Germany, Hong Kong, Israel, Japan, United Kingdom, United States. -
Divisional Web DirectorManfrotto Distribution Inc. A Vitec Group Plc. Company Sep 2009 - Sep 2014Cassola, Vicenza, ItDefine, implement, manage and monitor eCommerce strategy, including ePresence, eCommunication, eBranding, search engine marketing, and direct email marketing for multiple national markets internationally. Oversee web design, web hosting, web content delivery network development, web marketing and content management. Analyze product arrays, brand and market position, marketing strategies, competition, pricing, customer demographics, purchasing trends, and target customer profiles. Develop concepts for original web content. Formulate eCommerce project plans, schedules, and budgets and determine professional and technology resource requirements. Ensure that all web content meets established brand guidelines and standards. Assign projects to web developers to assess and resolve content display issues and to network managers to assess and resolve network delivery issues. Analyze metrics. Define and implement initiatives and actions to improve audience metrics, including page views, frequency and duration. Build and mentor team of web marketing and content professionals. Responsible for all our Divisional web operations in Italy, China, France, Germany, Hong Kong, Israel, Japan, United Kingdom, United States. -
Web DirectorBogen Imaging Inc. A Vitec Group Plc. Company Jan 2008 - Dec 2009Reported directly to company President. Directed and collaborated with a multi-national team comprised of eight Web Specialists across eight Distribution companies. Produced, designed, and incorporated eight B2B local websites, rationalizing systems, consolidating, optimizing, and resizing from multiple stand-alone in-house content management systems to one common in-house CMS and one common Product Information Management system. Defined the Distribution web strategy (including Web Presence, Online Communication, Online Branding, Online Marketing); supervised implementation and proposed budget for its execution. Ensured consistency and adherence to guidelines while supervising and executing web design, web hosting, content delivery network optimization, digital brand protection, web marketing, and content management. Defined Distribution Digital Brand Protection policy and KPIs. Developed concepts for original web functionalities and features, lead feasibility studies, budgeting and supervise their implementation. Evaluated and trained collaborators throughout process and reported monthly department activities and performance.
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Web DirectorGruppo Manfrotto S.R.L. A Vitec Group Plc. Company Jan 2007 - Dec 2007Cassola, Vicenza, ItReported directly to company President. Directed and collaborated with a multi-national team comprised of six Web Specialists across six Distribution companies. Produced, designed, and incorporated six B2B local websites. Performed systems rationalization and consolidation in resizing from six independent in-house content management systems to one common in-house CMS and one common product information management system. Defined the Distribution web strategy (including Web Presence, Online Branding, Online Marketing); supervised implementation and proposed budget for its execution. Directed web design, web hosting, content delivery network optimization, digital brand protection, web marketing and content management, promoting consistency across systems, resources and processes; ensured that all web content meets established brand guidelines and standards. Evaluated and trained collaborators throughout process and reported monthly department activities and performance. -
Sales & Marketing DirectorAntide S.R.L., Ebusiness Solutions Aug 2000 - Dec 2006Reported directly to Managing Director. Supervised project management and company sales budgeting while heading three company departments in sales and marketing strategy. Handled clients across Italy, Australia, the US, and UK, including Safilo Group, Carrera Sport, Red Oxygen, Wind Telecomunicazioni, Vodafone Italia, Telecom Italia Mobile, ALU, Inglesina Baby, Montegrappa 1912, The Vitec Group, Gruppo Manfrotto, Bogen Imaging, The Sportsweb Group and many others.
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Sales & Marketing DirectorAtlantis S.R.L.,Websites & Marketing Solutions Jan 1996 - Dec 1999Reported directly to Managing Director. Planned and executed company strategy for R&D, sales and marketing, new business development, and web and eCommerce projects.
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Project ManagerIl Telaio Advertising S.R.L. Mar 1993 - Dec 1995Reported to Managing Director with direct responsibility of a 16 person team. Project management focusing on time and cost estimation, quality control, supplier and new material research and selection. Coordinated company conferences and special events. Handled clients across Italy, Brazil, the US, and UK, including Nestlé Italiana, Gardaland Amusement Park, Ayrton Senna Licensing, Instituto Ayrton Senna, Umashoes, A.M.S.I.- Italian Ski Teachers Association, Carraro Bikes & Components, Dall Bello Skiboots and many others.
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National Sales ManagerDaniele Zambiasi S.R.L. Mar 1992 - Mar 1993Reported to Managing Director with direct responsibility of 14 nationwide Sales Representatives. Strategized sales and marketing, new product introduction and business development in new markets. Provided sale-in and sale-out support.
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Junior Key Account ManagerIl Telaio Advertising S.R.L. Sep 1991 - Mar 1992Reported to Managing Director. Performed new business development through customer support and field visits.
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Sales ManagerT Q Trading Sr.L. Sep 1988 - Sep 1991Reported to Managing Director with direct responsibility of 10 Sales Associates. Strategized sales and marketing, new product introduction and business development in new markets. Provided sale-in and sale-out support.
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Technical Sales AssociateOlivetti Dealership Jul 1985 - Sep 1988Reported to Principal. Executed field visits, customer service support and new business development. Gradually increased responsibility from Technical Sales Associate, to Sales Representative, to Sales Manager.
Carlo Alberto Cuman Skills
Carlo Alberto Cuman Education Details
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Seton Hall UniversityTransformative Leadership In Disruptive Times Certificate Program -
Dowling CollegeMarketing -
"E. Barsanti" Institute Of TechnologyInformation Technlogy
Frequently Asked Questions about Carlo Alberto Cuman
What company does Carlo Alberto Cuman work for?
Carlo Alberto Cuman works for Wenstein | Beyond Digital
What is Carlo Alberto Cuman's role at the current company?
Carlo Alberto Cuman's current role is Strategic Digital Conductor: Orchestrating Global Digital Marketing, E-Commerce, and Web Tech Innovation.
What is Carlo Alberto Cuman's email address?
Carlo Alberto Cuman's email address is ca****@****tto.com
What is Carlo Alberto Cuman's direct phone number?
Carlo Alberto Cuman's direct phone number is +120196*****
What schools did Carlo Alberto Cuman attend?
Carlo Alberto Cuman attended Seton Hall University, Dowling College, "e. Barsanti" Institute Of Technology.
What are some of Carlo Alberto Cuman's interests?
Carlo Alberto Cuman has interest in Aerospace, Robotics, Skiing, Learning, Self Driving Cars, Home Automation, Cars, Education, Environment, Reading.
What skills is Carlo Alberto Cuman known for?
Carlo Alberto Cuman has skills like E Commerce, Seo, Marketing Strategy, Sem, Online Marketing, Email Marketing, Web Analytics, Content Management, Online Advertising, Digital Marketing, Affiliate Marketing, Web Marketing.
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