Carlos Cortés

Carlos Cortés Email and Phone Number

Marketing Experience Head for LATAM @ Amway
ada, michigan, united states
Carlos Cortés's Location
Argentina, Argentina
Carlos Cortés's Contact Details

Carlos Cortés personal email

About Carlos Cortés

I am a strategic and creative marketing professional with a passion for deliveringoutstanding experiences. With my expertise in marketing strategy, data analysis, andcollaboration, I am passionate about leveraging my skills and experience to createmeaningful connections with customers and drive business success.Specialties: Storytelling & Brand building, positioning and management, Growth Marketing, Analytics. New product development, promotional activities execution,.Collaboration and team-work oriented, sense of urgency. Limited budget optimizer.

Carlos Cortés's Current Company Details
Amway

Amway

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Marketing Experience Head for LATAM
ada, michigan, united states
Website:
amwayglobal.com
Employees:
34660
Carlos Cortés Work Experience Details
  • Amway
    Marketing Experience Head For Latam
    Amway Mar 2022 - Present
    Argentina
    Drive customer engagement and loyalty, by delivering seamless, personalized, and delightful experiences across all marketing touchpoints:Creating Customer & Distributor Journey maps to identify opportunities for improving the experience.Developing marketing campaigns that are targeted, personalized, and relevant to different customer segments.Leading Brand Activation through a commercial innovation calendar between Marketing and Sales.Collaborating with cross-functional teams… Show more Drive customer engagement and loyalty, by delivering seamless, personalized, and delightful experiences across all marketing touchpoints:Creating Customer & Distributor Journey maps to identify opportunities for improving the experience.Developing marketing campaigns that are targeted, personalized, and relevant to different customer segments.Leading Brand Activation through a commercial innovation calendar between Marketing and Sales.Collaborating with cross-functional teams such as product, sales, and customer support to ensure consistency in messaging and experience across all touchpoints. Show less
  • Amway
    Head Of Marketing For Argentina, Chile And Uruguay
    Amway Sep 2018 - Feb 2023
    Argentina
    Marketing strategy aligned with regional and local challenges Mktg plan design.Promote the generation, retention and loyalty of customers through understanding of their behavior, generating customized and efficient campaigns that prioritize billing.Brand building through a commercial innovation calendar integrated between Marketing and Sales.Development and execution of a social media and PR reputation planEnsure the profitability of the plan by implementing a pricing and cost… Show more Marketing strategy aligned with regional and local challenges Mktg plan design.Promote the generation, retention and loyalty of customers through understanding of their behavior, generating customized and efficient campaigns that prioritize billing.Brand building through a commercial innovation calendar integrated between Marketing and Sales.Development and execution of a social media and PR reputation planEnsure the profitability of the plan by implementing a pricing and cost efficiency strategy. Budget Administration of the Area.. Show less
  • Amway
    Nutrition And Wellness Brand Manager For Argentina, Chile And Uruguay
    Amway Oct 2015 - Aug 2018
    Argentina
    Marketing plan design. Budget Development and execution. Outside services management: PR agency, Scientific and Health professionals team.Product development. Brand positioning. Plan and implementation of marketing activities. Product launches. Events organization. Promotional plans. POP and marketing materials development. Sales training. Placing. Merchandising.Accomplishments: - Creation and implementation of a program of a weight management program, increasing sales by 140… Show more Marketing plan design. Budget Development and execution. Outside services management: PR agency, Scientific and Health professionals team.Product development. Brand positioning. Plan and implementation of marketing activities. Product launches. Events organization. Promotional plans. POP and marketing materials development. Sales training. Placing. Merchandising.Accomplishments: - Creation and implementation of a program of a weight management program, increasing sales by 140 %.- Launch of 2 new products , positioning them within the top five in the first 3 months- Reactivation of the category in Chile and Uruguay through a training program and events based on the consumer experience. Show less
  • Amway
    Home & Personal Care Sr. Brand Manager
    Amway Jan 2013 - Sep 2015
    Buenos Aires, Provincia De Buenos Aires, Argentina
  • Amway
    Jr. Brand Manager - Nutrition And Wellness
    Amway Jul 2011 - Dec 2012
    Buenos Aires
    Brand Development. Planning and development of marketing campaigns. Product launches. Promotions. Vendors Training. Materials Development. Placing. Merchandising.
  • Amway
    Assistant Brand Manager Marketing
    Amway Sep 2009 - Jun 2011
    Buenos Aires
    Market Research. Price Analysis. Materials Development. Planning and execution of events. Development and implementation of campaigns. Website Management. CRM.

Carlos Cortés Skills

Comunicaciones De Marketing Publicidad Estrategia De Mercadotecnia Marketing Digital Marketing Strategy Digital Marketing Consumer Insight Plan De Marketing Marketing Brand Management Marketing Management Market Planning Competitive Analysis Market Research Marketing Communications Advertising Consultor De Redes Sociales Marketing De Contenidos Comunicaciones

Carlos Cortés Education Details

Frequently Asked Questions about Carlos Cortés

What company does Carlos Cortés work for?

Carlos Cortés works for Amway

What is Carlos Cortés's role at the current company?

Carlos Cortés's current role is Marketing Experience Head for LATAM.

What is Carlos Cortés's email address?

Carlos Cortés's email address is co****@****ail.com

What schools did Carlos Cortés attend?

Carlos Cortés attended Universidad De Belgrano.

What skills is Carlos Cortés known for?

Carlos Cortés has skills like Comunicaciones De Marketing, Publicidad, Estrategia De Mercadotecnia, Marketing Digital, Marketing Strategy, Digital Marketing, Consumer Insight, Plan De Marketing, Marketing, Brand Management, Marketing Management, Market Planning.

Who are Carlos Cortés's colleagues?

Carlos Cortés's colleagues are Kassandra Chirinos, Mateo Grassini, Melissa Warner, Sounak Chatterjee, Алексей Логинов, Любовь Коржакова, Nitin Birjia.

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