Carlos Valencia Lira

Carlos Valencia Lira Email and Phone Number

Brand Manager @ UNIFIN FINANCIERA
Mexico City, Mexico
Carlos Valencia Lira's Location
Mexico City, Mexico, Mexico
About Carlos Valencia Lira

If I had to describe myself with three words these would be: creative, accountable and curious. These traits, along with my will for continuous learning, led me to pursue a career in Project Management. I am confident that my previous experience as a Graphic Designer/Art Director can serve as a solid foundation to continue growing professionally and personally, this time from a new point of view.

Carlos Valencia Lira's Current Company Details
UNIFIN FINANCIERA

Unifin Financiera

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Brand Manager
Mexico City, Mexico
Website:
unifin.com.mx
Employees:
497
Carlos Valencia Lira Work Experience Details
  • Unifin Financiera
    Brand Manager
    Unifin Financiera
    Mexico City, Mexico
  • Unifin Financiera
    Design Manager
    Unifin Financiera Mar 2022 - Present
    Ciudad De México, México
  • Unifin Financiera
    Digital Design Coordinator
    Unifin Financiera Mar 2021 - Feb 2022
    • Leading and executing both internal and external communication projects such as social media, email marketing, display and other digital and traditional media.• Project briefing and task follow-up for external stakeholders, ensuring an optimal time management, understanding of brand guidelines and supervising the quality of the final product.• Work hand in hand with different cross-functional areas of the company (Digital Strategy, CX, Growth & Culture, Legal, Commercial, etc.) in the… Show more • Leading and executing both internal and external communication projects such as social media, email marketing, display and other digital and traditional media.• Project briefing and task follow-up for external stakeholders, ensuring an optimal time management, understanding of brand guidelines and supervising the quality of the final product.• Work hand in hand with different cross-functional areas of the company (Digital Strategy, CX, Growth & Culture, Legal, Commercial, etc.) in the making and reception of briefs and translation to a creative language.• Research and contact with potential service suppliers such as agencies, press, production houses, etc.• Creation and implementation of graphic improvements for the Company's brandbook. Show less
  • Carambola Taller Digital
    Digital Creative / Project Manager
    Carambola Taller Digital Jun 2020 - Feb 2021
    Mexico City, Mexico
    • Organize the daily tasks of the art team, ensuring an optimal time management, understanding of brand guidelines and supervising the quality of the final output.• Work hand in hand with both strategy and content areas in the reception of briefs, as well as other customer requeriments and translation to a creative language.• Development of creative ideas for social media focused projects, wether pitching for new brands or everyday tasks.• Design/Production support for social media… Show more • Organize the daily tasks of the art team, ensuring an optimal time management, understanding of brand guidelines and supervising the quality of the final output.• Work hand in hand with both strategy and content areas in the reception of briefs, as well as other customer requeriments and translation to a creative language.• Development of creative ideas for social media focused projects, wether pitching for new brands or everyday tasks.• Design/Production support for social media content when needed. Show less
  • Jazz Group
    Freelance Art Director
    Jazz Group Apr 2020 - Nov 2020
    Mexico City Metropolitan Area
  • Reprise Digital
    Head Of Art
    Reprise Digital Dec 2018 - Mar 2020
    Mexico City Area, Mexico
    • Developing creative ideas and Design for Digital and Social Media platforms.• Social Media art conceptualization and execution.• Art team supervision and Creative Director’s assistance.• Coordinating art projects for brands like Jarritos, Skarch Frutale and Atún Dolores.
  • Headways Media
    Senior Digital Designer
    Headways Media Jan 2017 - Dec 2018
    Mexico City Area, Mexico
    • Developing creative ideas and Design for Digital and Social Media platforms mainly.• Social Media art conceptualization and execution.• Digital Ads programming.• Continuously pitching and on the hunt of new brands/clients.• Coordinating Art Direction and Design for brands like Bridgestone and Firestone in Mexico, Colombia and Central America. Lanix, Luli y Gabo by GNP, Nutrioli.
  • Ganem
    Junior Art Director
    Ganem Mar 2016 - Dec 2016
    Mexico City Area, Mexico
    • Adaptation of BTL and POP Media.• Developing ideas for POP and BTL Strategy.• Pitching/Creation of campaigns for Coca-Cola and Pfizer, as well as their respective brands.
  • Area6
    Junior Art Director
    Area6 Jun 2014 - Mar 2016
    Mexico City Area, Mexico
    • Developing creative ideas and Design for ATL, BTL and ultimately Digital platforms.• Adaptation of BTL and POP Media• Pitching/Creation of campaings for Mopar
  • Sogal
    Graphic Designer
    Sogal Aug 2011 - Dec 2013
    México City
    • Corporate Image and Package Design.• Product Photography.

Carlos Valencia Lira Education Details

Frequently Asked Questions about Carlos Valencia Lira

What company does Carlos Valencia Lira work for?

Carlos Valencia Lira works for Unifin Financiera

What is Carlos Valencia Lira's role at the current company?

Carlos Valencia Lira's current role is Brand Manager.

What schools did Carlos Valencia Lira attend?

Carlos Valencia Lira attended Labasad - Escuela Superior Online De Diseño, Uam Universidad Autónoma Metropolitana, Universidad Ort Uruguay.

Who are Carlos Valencia Lira's colleagues?

Carlos Valencia Lira's colleagues are Angeles Estrella Martínez, Karla Victoria Castañón Gutiérrez, León Gracia, Alejandra Reyes Ramos, Jorge Octavio T., Null Null, Yusif Aguilar.

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