Carlos Carrascal Email & Phone Number

Argentina

Leading the product for new venture: At InnovArise, we are transforming industries and improving lives through impactful ventures that generate value for both business and society. As a business accelerator focused on sustainable development, we are committed to co-creating projects that address the pressing challenges of today, while fostering innovation and entrepreneurship that will shape the future.

Buenos Aires, Buenos Aires, Ar

Buenos Aires, Ar

Buenos Aires, Ar

New York, New York, Us

The Talent Marketing team specializes in growing Andela's Talent Network platform. I'm leading a team that is integral to Andela's creation of a world-class talent marketplace. Working closely with talent operations, product, and creative teams to bring the best technologist talent to Andela's breadth of services. Building a stellar scalable strategy and connecting us with potential talent pools worldwide.Key duties: - Leading and growing a team of content, digital, and regional marketing managers.- Creating strategies to drive a world-class inbound engine to attract more users to our talent platform- Supporting Andela's product growth with first-class digital marketing practices.

New York, New York, Us

As Senior Marketing Manager specializing in growing Andela's Talent Network platform. Playing an integral role in Andela’s creation of a world-class inbound marketing engine. Working closely with talent operations, marketing, and creative teams to bring the best technologist talent to Andela's breadth of services. Building d a stellar growth strategy and connecting us with potential talent pools around the world.- Lead and grow a team of content, digital, and regional marketing managers.- Create strategies to drive a world-class inbound engine to attract more users to our talent platform

Caba, Caba, Ar

Leading the digital product and web solutions designed to transform travel industry in Latam. These solutions are:- LAB Travel - Travel Forum Latam - Destino Turtech among others. On these solutions we are working with the b2b travel industry in Latam to improve: - CRM, automation and retention strategies. - Productivity (process and tools to improve organizations productivity) and Digital Transformation - User experience - Business innovation - Sustainability

Miami, Florida, Us

Tienda Links es la primera plataforma de linkbuilding de América Latina. Si necesitas mejorar tus métricas para SEO en Tienda Links encuentras sitios de calidad dispuestos a publicar links a tu web y así incrementar la fortaleza de tu dominio y otras métricas claves.

Buenos Aires, City Of Buenos Aires, Ar

In the first and largest Latin American freelance professional network, I was leading the marketing, CRM, and community efforts. also, I was responsible for onboarding flows, the revamp of the Platform, and all the automation.

Dania Beach, Florida, Us

Nearpod is an early-stage start-up focused on mobile learning, whose mission is tocreate educational tools for mobile devices that can significantly improve the qualityand cost of education.As a Marketing Director, I was in charge of all the marketing and communicationsstrategies for this innovative educational product.With a low budget, and within only 3 years since its release, the Nearpod app had morethan 3,000,000 downloads from the App Store and was one of the top Education appson the App Store. We also had over 750,000 registered teachers and over 5,000,000students using Nearpod around the world.I was also in charge of the WEB product of Nearpod, leading the UI and UI and UX teams for agreat user experience.Among other tasks related to the product design, I was in charge of all thecommunications and messages within Nearpod and support materials. I also workedon the implementation of digital marketing tools to measure all the activity around ourproduct to improve its performance, user engagement and user retention.

Miami, Fl, Us

Panarea Digital is an education technology start-up whose mission is to create innovative mobile tools that transform and improve the way people learn.Our exclusive focus is to develop software and interactive content for mobile devices, in ways that improve teaching for students of all ages.We are a privately owned firm located in the US (Miami, FL) and Brazil (Sao Paulo). These are two of the largest educational markets in the world,together comprising over 150 million students. Our tech and production team is located in Buenos Aires, Argentina.As marketing manager, I was in charge of all the digital marketing strategy and the communication effortsI was in charge of the development of apps and interactive eBooks for Disney,Pixar, Barnes and Noble and LazyTown.I also led the digital development (apps and interactive content) for the great Latin-American cartoonist "Quino" and the social media strategy for his most important strip"Mafalda"

Buenos Aires, Ar

As the Lead Project and Product Manager at NXTP Ventures and Nextperience, a performance oriented digital marketing agency, I was in charge of the project management team, I had the responsibility of the design of the marketing strategies for our projects and growing the client relationship.Among the projects are the website and digital strategy of “Vivir Juntos” for the TV channel Encuentro; the digital strategy for “Jugá limpio” for the Buenos Aires Government; Mundo HP for Hewlett Packard; the digital strategy for “Cupónica” (www.cuponica.com); Oil and Gas Community of SAP Latin America; Avantrip (www.avantrip.com); digital strategy and platform for Sprayette (www.sprayette.com); social apps for Mercado Libre (www.mercadolibre.com); social apps for Mercado Pago; interactive game for Fox Latin America; website and digital strategy of La Cosa Cine (www.lacosacine.com); iPhone apps of Nextperience Labs, among others.

Capital Federal, Buenos Aires, Ar

Motion Project is a communication study focused on the development and implementation of innovative technologies that create new interaction channels and business opportunities.Currently operating in Buenos Aires, Argentina and Bogota, Colombia. Clients include Grupo Santillana Argentina and Colombia, Institute of Graduate Studies (IUP Spain), Jorge Baron TV Colombia and University of Rosario Colombia.Some of the most remarkable projects, which include the digital marketing strategy, development and implementation were: Release of the book trilogy “Trilogía de la Oscuridad” , written by the award-winning movie director Guillermo del Toro (www.estirpemaldita.com.ar), Release in Argentina of the book “Ghostgirl”, written by Tonya Hurley, release of the book “Eat, Pray, Love”, written by Elizabeth Gilbert (https://www.facebook.com/comerrezaramarargentina), Design and development of the system of interactive screens for the University of Rosario, and the Virtual Orally Contest for "Fundación Líderes Emprendedores en la U" y "Semana" magazine, among others.

Capital Federal, Buenos Aires, Ar

In this group of interactive services companies, I was responsible for developing the business unit of email marketing, REDDEMAILS. I was in charge of the creation and implementation of the brand, the business model and its development. I also developed the concept of SMART email marketing.

In this ad network, which is the second largest at the Latin American market, I was responsible for developing the business unit of email marketing, Harren Inbox. I was in charge of the creation and implementation of the brand, the business model and its development (Argentina and Latin America), with strategic focuses in Mexico, Brazil and Chile. I also coordinated the development of the 2.0 channels such as YouTube, Twitter and Facebook.

This company dealt with web technology development for tourism. My role was in the marketing department, creating and coordinating the actions of ATL and BTL advertising, viral marketing, direct and digital, CRM and brand consultancy.

Bogotá , Bogotá, Co

I had the responsibility to revamp the brand image, create a new logo, a communication strategy, and branding manual. I managed the different implementations and applications for brand, bags, business cards, invoices and stationery in general.

Bogotá , Bogotá, Co

This company imports and resells products for bathrooms and kitchens of high gamma, I started as an assistant in integrated marketing communications, from February through September 2004. At that point, I became responsible for corporate branding, internal and external communications and the advice of marketing strategies.Among the most important achievements were the development of the "Eurobathrooms" brand, the product catalog development, the monitoring and implementation of the system catalog, and the development of merchandising articles for clients.

New York, Ny, Us

Marketing Leadership Program, Marketing

Master'S Degree, Business Administration And Management, General

Growth Marketing Program, Marketing

Bachelor'S Degree, Advertising

Education And New Technologies

Creative, Advertising

Taller Anual De Dirección Y Producción De Video Y Tv, Especialidad

Marketing Y Publicidad