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Carlos Xavier is listed as Head of Strategy at One (Publicis Groupe): Comms, Social & Brand Strategist, AI Researcher, Innovation Thinker based in Brasília, Federal District, Brazil. AeroLeads shows a matched LinkedIn profile for Carlos Xavier.
Carlos Xavier previously worked as Head of Strategy (Publicis Groupe) at One and User Experience Speaker at Springpoint.. Carlos Xavier holds Strategy, Account Planning from Miami Ad School.
A seasoned specialist in marketing, trends, and consumer behavior, active since 1999 in areas ranging from comms strategy, branding, artificial intelligence, and user experience. I serve as the Head of Strategy at One, a Publicis Groupe company, assisting brands to become more relevant, promoting deeper connections with their consumers.Some of the brands I've collaborated with throughout my career include Pepsi, Lenovo, Electrolux, Bradesco, Next, Garnier, Nutrisse, Belvedere Vodka, and Accor Hotels.I am a life-long curious and multifaceted individual, attracted to everything that’s out of the ordinary. In love with understanding the unfolding of cultural trends and how they affect society. I have a sharp focus on technology and how it integrates into people's lives, serving as an 'enabler' for new behaviors and preferences. I look at the world as a never-ending possibility to grasp what makes people tick.
Listed skills include Digital Strategy, Digital Marketing, Online Advertising, Creative Strategy, and 35 others.
A career timeline built from the work history available for this profile.
São Paulo Area, Brazil
Proudly leading an incredibly dedicated team creating digital full stack strategies, audience and market insights for brands sucha as Nespresso, Nivea, Bradesco, Bradescard, Garnier, Nutrisse, Bayer, e L’Oréal. Won global brand pitches for Facebook and Stellantis.
São Paulo Area, Brazil
Content facilitator for UX within participant groups at Santander Bank.
São Paulo Area, Brazil
Management of Electrolux's digital content platform. Responsible for ensuring project workflow with strategy, development, content, UX, performance teams, and technology suppliers, as well as providing strategic guidance regarding the evolution of the Homepedia platform with clients and partners.
São Paulo Area, Brazil
Responsible for the Digital Experience department, providing strategic and creative leadership and managing digital projects with strategy, user experience, design, and development teams. My role also involved client relationships and new business development.
São Paulo Area, Brazil
Managing the co-branding strategy department.
São Paulo Area, Brazil
Responsibilities: Managing the strategy team, market analysis, communication analysis, consumer insights, defining communication and brand strategy, creating pitches for client proposals, client relations.Clients Served: TIM, Belvedere Vodka, Allianz Insurance, 3M, FEMSA, China In Box, Umbro, Play-Doh, Loungerie, Lenovo, Frimesa, Nielsen, The Fifties, Asus.
São Paulo Area, Brazil
Responsibilities: Team management, market analysis, communication analysis, consumer insights, online/offline strategy, brand activation proposals for clients, client relations. Clients: Embratel, Vivo, JK Iguatemi, Theatro Net, Vivo Open Air.
São Paulo, Brazil
Responsibilities: Team management, digital presence analysis, market analysis, social media strategy, client relations. Clients: Pepsi Latam, Telefônica, HP, Volkswagen, International Trucks, Itaú, Editora Abril, Pernambucanas, UOL, Avianca.
Activities and Societies: Guest teacher for Information Technology class, Speech and Theater, Track and Field, American Football
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Carlos Xavier is listed as Head of Strategy at One (Publicis Groupe): Comms, Social & Brand Strategist, AI Researcher, Innovation Thinker.
Carlos Xavier is based in Brasília, Federal District, Brazil.
Carlos Xavier has worked for One, Springpoint., Accenture Brasil, Futurebrand, and Cross Networking.
You can use AeroLeads to view verified contact signals for Carlos Xavier, including work email, phone, and LinkedIn data when available.
Carlos Xavier holds Strategy, Account Planning from Miami Ad School.
Carlos Xavier is listed with skills including Digital Strategy, Digital Marketing, Online Advertising, Creative Strategy, Storytelling, Web Analytics, Publicidade Online, and Social Media Marketing.
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