As Founder, CEO, and Creative Chairman of 27zero, I’ve transformed a bold idea into a leading Go-to-market studio that is revolutionizing the EdTech industry. With a creative and strategic approach, I have established a powerful presence across North America and Latin America, leveraging cutting-edge technology and innovative marketing strategies to drive growth and inspire change in education.Key Accomplishments:- Founded and led 27zero, a Go-to-market studio specializing in… Show more As Founder, CEO, and Creative Chairman of 27zero, I’ve transformed a bold idea into a leading Go-to-market studio that is revolutionizing the EdTech industry. With a creative and strategic approach, I have established a powerful presence across North America and Latin America, leveraging cutting-edge technology and innovative marketing strategies to drive growth and inspire change in education.Key Accomplishments:- Founded and led 27zero, a Go-to-market studio specializing in EdTech, establishing a strong presence across North America and Latin America.- Developed and executed innovative Go-to-market strategies, driving successful client launches and market expansions in the EdTech sector.- Built and maintained partnerships with industry-leading brands such as Blackboard, Anthology, Ellucian, D2L, Coursera, Busuu, and others.- Led the company’s creative direction, combining design, technology, and strategy to deliver innovative, high-impact solutions for clients.- Oversaw operational efficiency and financial health, ensuring sustainable growth while fostering a culture of creativity and independence.- Directed a senior management team focused on delivering exceptional value to clients by aligning company vision with business strategies.- Pioneered creative marketing initiatives, blending B2B marketing with a passion for education and technology to drive business results. Show less

Color al Cuadrado was a leading digital agency founded in 2009, specializing in innovative marketing for higher education institutions across Latin America. Renowned for revolutionizing enrollment strategies, the company was at the forefront of pioneering techniques such as pay-per-click campaigns, video marketing, and unique advertising formats. With a portfolio of over 50 higher education institutions, including major universities and colleges, and having facilitated more than 500,000 student… Show more Color al Cuadrado was a leading digital agency founded in 2009, specializing in innovative marketing for higher education institutions across Latin America. Renowned for revolutionizing enrollment strategies, the company was at the forefront of pioneering techniques such as pay-per-click campaigns, video marketing, and unique advertising formats. With a portfolio of over 50 higher education institutions, including major universities and colleges, and having facilitated more than 500,000 student enrollments, Color al Cuadrado was recognized for its excellence and creativity at top advertising festivals.Role Overview: As the Chief Strategy Officer (CSO) at Color al Cuadrado, I drove our strategic vision in higher education marketing across Latin America. I developed innovative strategies that significantly contributed to the success of over 50 institutions, enhanced client retention, and drove substantial business growth.Key Responsibilities:- Strategic Planning: Developed and executed the company's strategic vision, aligning initiatives with long-term goals and market opportunities.- Market Innovation: Spearheaded the creation of groundbreaking marketing strategies, including pay-per-click campaigns and video marketing.- Client Relationship Management: Managed and nurtured relationships with over 50 higher education institutions, enhancing client retention and satisfaction.- Business Development: Drove business growth by securing new partnerships and expanding market presence.- Performance Monitoring: Defined and tracked key performance indicators (KPIs) to ensure the success of strategic initiatives and continuous improvement.- Team Leadership: Led and mentored the strategy team, fostering a collaborative environment to achieve strategic objectives. Show less

Adaptación de estrategias de mercadeo digital a piezas tangibles, funcionales. Adicionalmente trabaje de la mano con el equipo de programación en la estructuración de Front End.

As a Freelance Junior Web Designer, I contributed to the design and development of visually appealing and user-friendly websites, primarily using Flash, the leading web trend of 2006. I managed projects from start to finish, collaborating with senior designers and developers to create engaging web interfaces and ensure a seamless user experience.