Carlos Enrique Romero Castañeda Email & Phone Number

Culiacán, Sin., MX

Minneapolis, Minnesota, United States

Toronto, Ontario, Canada

Culiacán Area, Mexico

-Strategy creation, negotiations design and execution for export key accounts worldwide from North America (USA, Canada) Central America (Nicaragua, Puerto Rico, Guatemala), Asia (South Korea, Japan, China, Hong Kong) and Africa (Gabon, Ivory Coast) achieving sales goals on 9 out of 12 months for 2017, 11 out of 12 months for 2018 and 10 out of 12 month.

Culiacán Area, Mexico

-Head of South Korea, Canada, and African Countries development and negotiations for monthly deals from 30 to 40 Million/USD. -New account evaluation and catalogue design for sample delivery-Account receivables follow up for healthy accounts finances, including trimester check-up for credit increase.-Head of New product development for exports department.

Madrid Y Alrededores, España

Class rep for Section 2 - Sept 2015 intake representing 53 individuals on diverse academic, ethic and social matters, receiving a overall evaluation of excellent performance. Lead on a marketing consulting project for Mahou - 2nd biggest beer production company, focused on renewing brand image and increasing brand recognition for millenials. Marketing and.

Monterrey Y Alrededores, México

-Manager for the northeast region of Mexico, focused on supermarkets and wholesale key accounts. Led a 5 people team, increasing sales 35% overall.-Business development leader, focused on increasing sales and profitability, reaching total sales from $8M USD to $24M USD per month in the region, through critical analysis and improvement of: logistics.

Monterrey Y Alrededores, México

-Manager for the 2 biggest accounts in the region and in the sales channel. Increased sales by 12% in 2011 and by 20% in 2012 and reduced receivables from 37% of total sales to 12% by 2012 and 3% by 2013, on-time deliveries (67% to 89%), fill-rate (72% to 95%), and customized SKU’s (2 – 3 per year).-Supported and supervised marketing strategies.

Culiacán Y Alrededores, México

-Increasing from 84% to 94% sales agreements on-time deliveries for Asian clients -Co-creation and development of customer satisfaction KPI’s for Asian clients, -Increased full delivery rate by 28%, by creating new processes on Supply Chain, leading the “just in time” shipping process on 7 different plants.

Culiacán Y Alrededores, México

• Coordinated Regional Sales (production planning, supervision, shipping, and local clientes delivery)
• Increased inventory rotation from 10 days to 3 days on storage (70%).
• Production planning improved it's selling-producing ratio (95% week's production planning was already sold)

Master Of Business Administration (M.B.A.), General Sales, Merchandising And Related Marketing Operations, International Mba

Activities and Societies: Jefe de Grupo. Coordinador de club de IE Mexico Club. Integrante de club de Rugby.Jefe de grupo : Principal.

Bachelor Of Commerce (Bcom), Ventas Especializadas, Promoción Comercial Y Actividades De Marketing