In charge of planning and management of the digital marketing and business expansion strategies in the LATAM market.- Defining and implementing KPIs for the department (user traffic, sales, user retention)- Managing the market penetration and new user growth strategies. - Maintenance of the market of recruited users.- Developing commercial initiatives aimed at achieving sales targets.- Evaluation, hiring, and management of LATAM marketing agencies and influencers.- Managing advertising campaigns and social media accounts.- Researching significant keywords.- Collaborating with creatives for generating content.- Monitoring and reporting on KPIs. Analysis of Facebook, Twitter, and Google metrics.- Development and introduction of improvement strategies based on results.

Managed and developed the American and European markets, primarily in Spain, Italy, the United States, and Latin American countries, within the B2B channel.- Planning and management of the global export sales strategy.- Managing a client portfolio consisting of up to 30 key accounts (SMBs and Multinationals).- Market analysis in each country, identifying needs, business opportunities, and potential clients.- Development of proposals for customer acquisition, development, and retention.- Monitoring customers and service quality assurance.- Closing important contracts with potential clients. - Continual search for new business opportunities to increase profits and positioning.- Systemized reporting on commercial results and advances in strategic projects.

Selected to carry out a valuation study of Silicon Valley startups in the telecommunications sector. Understanding and explaining the business models with the greatest potential to management in order to develop benchmarking strategies.