Carl Tsai

Carl Tsai Email and Phone Number

Chief Transformation and Innovation Officer @ Omnicom Media Group
Taipei, Taiwan, Taiwan
Carl Tsai's Location
Taipei, Taipei City, Taiwan, Taiwan, Province of China
Carl Tsai's Contact Details

Carl Tsai personal email

About Carl Tsai

Senior digital commercial and marketing executive with a record of developing regional and country strategy that achieves aggressive growth for MNC. Experience working closely with C-level teams to define overall mission and leveraging new techniques (growth hacking, data analysis, gamification user operations…etc.) to drive the company’s success. Record of leading geographically dispersed teams to outperform previous benchmarks. Early experience in video production, market research and top agencies in United States, Latin America, Taiwan, and China. Enjoy working in multicultural environment and well adapted.“Maximizing revenue” is the key idea throughout my career. With proper planning, even marketing campaign itself can serves as a revenue generator.

Carl Tsai's Current Company Details
Omnicom Media Group

Omnicom Media Group

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Chief Transformation and Innovation Officer
Taipei, Taiwan, Taiwan
Employees:
6086
Carl Tsai Work Experience Details
  • Omnicom Media Group
    Chief Transformation And Innovation Officer
    Omnicom Media Group
    Taipei, Taiwan, Taiwan
  • Omnicom Media Group
    Chief Transformation & Innovation Officer
    Omnicom Media Group Aug 2024 - Present
    Taiwan
  • Omnicom Media Group
    Head Of Transformation And Innovation
    Omnicom Media Group May 2021 - Aug 2024
    台灣
  • Betweengos
    Career Strength Coach
    Betweengos Dec 2022 - Present
  • International Coaching Federation
    Icf Certified Acc
    International Coaching Federation May 2021 - Present
    Taiwan
  • Gallup
    Gallup Certified Strengths Coach
    Gallup May 2021 - Present
    台灣 臺北市 台北
  • Adobe
    Director, Greater China Sales Operations
    Adobe Aug 2019 - Feb 2021
    中國 上海市
  • Mafu Technology And Others
    Digital Growth And Tansfermation Consultant
    Mafu Technology And Others Mar 2018 - Aug 2019
    Shanghai City, China
  • Condé Nast China
    Senior Director Of Digital Operation
    Condé Nast China Nov 2015 - Feb 2018
    Shanghai City, China
    Report to Condé Nast International CDO (now Global President) and Condé Nast China President to help define digital transformation strategy for diverse markets. Promote digital business models and drive digital marketing and sales strategy development. Lead restructures of critical operations, including marketing, CRM, sales operation, product, tech, and data functions. Actively cooperated with digital partners such as DSP, Tencent, Alibaba, Toutiao and so forth to achieve marketing objectives, traffic optimization and product performance.
  • 乐视网
    Vp, Sales Operation & New Business Development
    乐视网 May 2013 - Apr 2015
    Shanghai
    For 21.99 billion CNY technology company and one of China’s largest digital video companies, worked with C-level executives to build growth strategy and protect against increasing market competition. Led a talented team to deliver business development, sales operation, marketing and product development to enable market share growth. Diagnosed underlying revenue issues, identified solutions and led execution of all business operations — structure, products, operation, pricing, brand image and client relationship.
  • Starcom
    Digital Strategy Director
    Starcom 2012 - 2013
    Shanghai City, China
  • Youku Tudou Inc
    General Manager, Media Strategy Center
    Youku Tudou Inc Aug 2010 - Oct 2012
    Shanghai City, China
    Advanced on a fast track to lead the integration of multiple functions – sales planning, media, KA marketing, data analysis, and IMC. In one year, drove rapid organization changes, established transparent standard and operation process in the booming video industry and built credibility among advertisers. Led integration of formerly siloed sales and other departments to create understanding, passionate and goal-achieving company culture and overall strategy.
  • Mullenlowe Profero
    Account Director
    Mullenlowe Profero 2009 - 2010
    Shanghai City, China
    Accounts include Pepsi, J&J, KOHLER, etc.
  • Agenda
    Account / Media Director
    Agenda 2008 - 2009
    Shanghai City, China
    Account included PepsiCo and J&JMedia winning pitches for L’Oreal Paris, VW Shanghai, Wrigley
  • Yahoo
    Strategic Planner
    Yahoo 2006 - 2008
    Taipei City, Taiwan
  • Mec
    Business Supervisor
    Mec 2004 - 2006
    Taipei City, Taiwan
  • Nielsen
    Project Resercher
    Nielsen 2003 - 2004
    Greater New York City Area
  • Bmg - The New Music Company
    Assistant Producer
    Bmg - The New Music Company 2000 - 2003
    Greater New York City Area

Carl Tsai Skills

Leadership Media Buying Social Media Online Marketing Digital Strategy Mobile Marketing Digital Media Sales Operations Business Development Digital Marketing Advertising Integrated Marketing Customer Relationship Management Strategic Planning Strategy Media Planning Online Advertising Marketing Social Media Marketing Traffic Monetization Data Monetization Business Strategy Management Product Monetization Marketing Communications Marketing Strategy

Carl Tsai Education Details

Frequently Asked Questions about Carl Tsai

What company does Carl Tsai work for?

Carl Tsai works for Omnicom Media Group

What is Carl Tsai's role at the current company?

Carl Tsai's current role is Chief Transformation and Innovation Officer.

What is Carl Tsai's email address?

Carl Tsai's email address is ca****@****ail.com

What schools did Carl Tsai attend?

Carl Tsai attended 美國紐約大學, New York University.

What skills is Carl Tsai known for?

Carl Tsai has skills like Leadership, Media Buying, Social Media, Online Marketing, Digital Strategy, Mobile Marketing, Digital Media, Sales Operations, Business Development, Digital Marketing, Advertising, Integrated Marketing.

Who are Carl Tsai's colleagues?

Carl Tsai's colleagues are Judy Sanders, Abdi Xasan, Gishella Asmoro Putri, 龚敏雪, Jonathan Walmsley, Shelly (Michelle) Greenberg, Launcelot Chen.

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