As the Director of CX Engineering, I manage a global team of 60+ analytics and QA engineers, ensuring high-quality real-time data collection for Fortune 500 companies. I lead the overall practice strategy and thought leadership, making critical decisions on team operations, hiring, promotions, training, investments, and innovation. Collaborating closely with solutions and account management leaders, I create and present proposals to prospective and existing clients. Additionally, I spearhead initiatives to develop an internal training program to upskill team members in various areas, including new Martech tools and development skills. Serving as an escalation point for technical support, I ensure project success by assisting team members on complex projects, fostering an environment of continuous growth and excellence.

Manage a global team of 40+ analytics engineers and QA engineers, instrumental in high-quality real-time data collection for fortune 500 companies. I drive the overall practice strategy and thought leadership, making critical decisions on team operations, hiring, promotions, training, investments, and innovation. Collaborating with solutions and account management leaders, I create and present proposals to prospective and existing clients. Additionally, I lead initiatives to build an internal training program for up-skilling team members on any skill set within our practice, including new Martech tools and development skills. As an escalation point for technical support, I ensure project success by assisting team members on projects that exceed their current abilities.

Managed a team of 15 Engineers, overseeing their growth and development through the implementation of an internal learning management system. Additionally, I built out an internal wiki that included comprehensive onboarding and progressive certification and training programs. I am well-versed in Adobe Analytics and Google Analytics, utilizing various implementation methods such as DTM, Launch, GTM, and Tealium to deliver actionable insights to clients. Through effective consultation with clients, I have determined their unique analytics needs and provided clear documentation to ensure a smooth process. Collaborating with colleagues, I have also developed best practices documentation for internal and client use. I have a proven track record of managing multiple clients and providing ongoing support for Adobe Analytics and Google Analytics implementations, as well as leveraging JavaScript for clickstream tracking solutions.

Governing data across thousands of pages on multiple domains and mobile apps can be a daunting task. Every website and app has a unique structure and specific set of implementation requirements. Couple that with time constraints and resource limitations, and maintaining a solid data governance plan can seem nearly impossible. ObservePoint technologies give you the power to truly govern your data―ObservePoint consulting add fuel and momentum to your data governance plan.I am a Sr Consultant on ObservePoint's Data Governance Consulting team:• Save valuable time and resources through professional services staff augmentation• Accelerate adoption and system uniformity across your organization• Uncover hidden opportunities within your analytics data• Compile accurate documentation of all digital property integrations• Master QA best practices through development, staging and production

Lead a team of analytics implementation engineers to work with business stakeholders to develop all tracking/tagging requirements for Adobe Analytics, Google Analytics & CoreMetrics implementations. Collaborate to refine and prioritize requirements, identifying and resolving gaps in data capture and implement plan including all coding and/or enhancements to analytics/TMS configuration. Also charged with driving innovation & automation including researching and developing new tracking/tagging technologies as well as building internal tools. Lead in technology partnering and managing the engineering team training and certifications.

Work with business stakeholders to develop all tracking/tagging requirements for Adobe Analytics implementations. Collaborate to refine and prioritize requirements, identifying and resolving gaps in data capture and implement plan including all coding and/or enhancements to analytics/TMS configuration.

Work to identify key business requirements for fortune 500 companies websites and create an integration with their websites and the SiteCatalyst Web Analytics platform in a way that will meet their requirements and yield the highest Return on Investment.

Conversion Team Lead: Lead group of consultants guiding clients through A/B and Multivariate tests to improve conversion rates.Team Trainer: In charge of weekly trainings for team to keep up best practices.Sr Advisor: Consulted clients on internet marketing and testing strategies.

Calibrating the 1st 1,000 Bio-Photonic Scanners. Then re calibrating as they came back in for updates over time.