Carly Broadway Email & Phone Number

Alexandria, VA, US

• Webinar Responsibilities
• Create new webinars in WordPress and GoToWebcast
• Coordinate with advertising team on sponsor messaging and logos
• Edit and traffic webinar agreements, presentation materials, and practice session logistics
• Edit PowerPoint presentations
• Execute post-production — creating a YouTube version of the webinar, gathering webinar analytics, enabling a replay page in WordPress, creating directory listings for experts)

• Provide strategic guidance on email segmentation, hygiene, and deliverability across departments
• Created and tested welcome and reengagement journeys to compare conversion rates
• Worked with departments to create a digital subscription news service for readers
• Responded to all membership requests and worked with developers to routinely update the service
• Oversaw creation and scheduling of 21 newsletters a week
• Increased engaged email distribution list by 71% in one quarter with 30-40% average open rate

• Communicated with vendors to fulfill all list rental requests and maintain relationships
• Curated, wrote, and scheduled content for newsletters and website articles
• Created reports on publishing revenue and digital performance metrics
• Increased web traffic to news website by 82% from March to July of 2020
• Responded to donor requests across all clients by email, phone, and payment platforms
• Managed interns to fulfill donor requests

Blacksburg, Virginia

• Successfully maintain customer service satisfaction
• Memorize menu and daily specials
• Handle large groups of people
• Adapt to a fast-paced, changing environment with variable schedule and hours

Washington, District Of Columbia

• Clipped and uploaded broadcast videos to Youtube and company website
• Wrote press pitches and media kits to attract media to company experts
• Maintained press page and expert biographies on company website
• Wrote daily/weekly news mentions and major media event summaries communicated by email across the department
• Tracked social media of political figures and monitored daily trends
• Answered major outlet press calls and deadline-driven interview requests

Manassas, VA

• Received outdoor, leadership, safety and team-building training with execution of these skills
• Met the goals of clients through time-management and group behavioral strategies

Bachelor Of Arts In Public Relations And Psychology, Psychology, 3.48

Activities and Societies: Alpha Delta Pi, The Collegiate TimesDouble Major

Certificate, Writing Essentials

This six-week course strengthened my existing writing skills through instructor-led training on word choice, sentence structure, basic.

Certificate, Business Fundamentals

This six-week course provided me with a basic understanding of core business concepts related to organizational structures, management.