Carly Frank Email & Phone Number

New York, Ny, Us

New York, Ny, Us

-Execute 360 brand marketing and creative projects from concept to launch, including seasonal campaigns, product launches, collaborations, activations and promotions, to drive brand strategy, awareness and sales. -Lead the Project Management team by identifying the scope of incoming requests, ensuring alignment of objectives, and creating timelines and establishing deliverables.-Work cross functionally with key internal stakeholders, such as the Creative team, PR, E-commerce, Store Operations, Education, Visual Merchandising, Wholesale, Legal and CRM.-Liaison with the International Markets to deliver assets and guidelines to ensure consistency among markets. Partner with the teams on marketing and creative requests throughout each season.-Manage key team documents, such as calendars, files, brand and strategy decks.-Track the marketing budget and validate incoming invoices through the platform, Esker. -Manage relationships with external vendors for project production, ensuring timelines and budgets are adhered to. Approve proofs, release artwork, and address general inquiries.-Project manage digital and print marketing assets, including Paid Media, Site, Email and In-Store Signage, by assigning projects, creating briefs and establishing project timelines.-Implemented Monday.com into the Creative and Brand Marketing Team’s workflow and rolled out a project brief to external teams. Currently managing new requests, projects, timelines, and tasks for the creative team in Monday.com.-Run weekly project status meetings to ensure the Marketing and Creative teams are hitting all milestones. Record all project notes and updates.-Partner with Simon Malls, Tanger Outlets and other mall centers to carry out retail marketing opportunities, such as store openings and mall promotions.-Served as the Maternity Leave cover for the Director of Brand Marketing (January 2023-July 2023). Managed the Temporary Marketing Coordinator.

New York, Ny, Us

-Implement 360 marketing plans by project managing marketing assets such as emails, site, in-store signage, and various other print and digital projects, by creating briefs and project timelines.-Partner with Simon Malls, Tanger Outlets and other mall centers to carry out retail marketing opportunities, such as store openings and mall promotions. -Partner with the International Markets on marketing and creative requests. -Track the marketing budget and validate incoming invoices through the platform, Esker.-Contribute to the development of marketing materials, such as presentations and decks.

New York, Ny, Us

-Project managed the creative workflow of U.S. Digital marketing assets, such as emails and homepages.-Collaborated with Copywriters and Graphic Designers to build assets based off of marketing briefs.-Facilitate reviews with senior leadership to gather feedback and ensure deliverables are approved.-Maintain project status and assignments on the Project Management tool, Airtable.

New York, Ny, Us

- Manage the development of print, digital, TV and radio advertising assets while partnering with various departments such as copy, design, photography and merchandising. - Work with internal and external teams to ensure proper delivery and execution of digital assets, such as emails, banners, category pages, text message notifications and affiliate ads.- Serve as a liaison between departments to keep all parties informed of deadlines and goals.

Berlin, Nj, Us

-Proofread the weekly circulars during various steps of the production process. -Worked with the Marketing and Merchandising teams to gather final approvals and ensure that all information is accurate.-Collaborated with a third party vendor in proofing and approving the weekly online ad.-Created and assigned URLs to each promotion in the online ad to assure proper linking to the website.-Tracked and reported results for the weekly printed and online flyers. -Served as a point of contact to other departments within the company.-Assisted in the pre-production stage by preparing for the sketching of each publication.-Completed various other tasks as requested.

-Researched public opinion, survey research and polling information to post on social media.-Assisted with press release preparation and composed media lists.-Updated the Facebook and Twitter pages to expand the audience.-Conducted research projects as requested.

Trenton, New Jersey, Us

-Monitored legislation at weekly legislative committee meetings and voting sessions.-Composed memos on various public policy topics.-Completed research projects as requested.

Singapore , Singapore, Sg

-Managed social media outlets.-Created Twitter posts for the following two months.-Tracked news coverage.-Assisted with blog posts.