Carly Macdowell Email & Phone Number

London Area, United Kingdom

Glasgow, Scotland, United Kingdom

Toronto, Ontario, Canada

• Designed and implemented comprehensive brand partnership projects, ensuring alignment across all marketing channels to boost online sales and enhance brand visibility.
• Interpreted analytics and data to make informed decisions to drive market initiatives and reach new audiences.

Toronto, Ontario, Canada

• Designed and managed marketing strategies for national rebrand and acquisition initiatives, resulting in improved project performance and process efficiency.
• Managed the scope, planning and execution of communications strategies for corporate development projects, contributing to CBI Health’s accelerated growth.

Toronto, Canada Area

• Ensured that communications strategies, tactics and content were aligned with the CBI Health brand, resulting in a strong brand identity.
• Collaborated with the Digital Marketing team to develop optimization strategies and initiatives to drive awareness of multiple CBI Health locations across Canada.

Toronto, Canada Area

• Developed promotional content for social media and print while working closely with internal stakeholders to meet campaign goals and maintain brand consistency.
• Created and executed email marketing campaigns, resulting in increased open rates and webinar attendance.

26 Wellington St. E, Toronto, ON

• Managed website maintenance including auditing, coordinating, and updating website content using Sitefinity programs and basic HTML coding.
• Accurately proofread and edited marketing materials and emails in both English and French for distribution to clients and advisors.
• Created email marketing campaigns to be distributed to advisors and clients, resulting in increased efficiency and client retention.

26 Wellington St. E, Toronto, ON

• Acted as a brand ambassador, creating a welcoming environment and accurately representing the company brand.
• Conducted research on industry trends and standards and prepared detailed reports for senior management.
• Monitored the corporate website and internal programs to identify inefficiencies and implement process improvements.
• Provided coordination for a variety of projects including the iA Toronto Group’s United Way fundraising campaign.

Halifax, NS

• Efficiently managed multiple projects while adhering to strict timelines, resulting in successful completion of objectives.
• Conducted research and analysis of target markets, including survey development, delivering up-to-date reports to senior leadership.
• Analyzed data, identifying key trends and using insights to create effective marketing campaigns, which resulted in increased academic program enrolment.

Bachelor Of Commerce (B.Com.), Marketing Management

Activities and Societies: Shinerama, The Inside Ride, Defeat Depression Walk

Bachelor Of Commerce (B.Com.), International Marketing

High School Diploma

Activities and Societies: SAERC Saints Girls Volleyball Team, Safe Grad Committee Co-Chair, Decorating Committee Co-Chair, Teens Against.