Carly O'Brien Email & Phone Number

Launching 2024! Accru provides small businesses with an easy and simple way to pay bills, get paid sooner, and increase client satisfaction.

Folsom, California, Us

San Diego, California, Us

• Spearheaded the product marketing strategy and execution for three educational programs, positively impacting over 11 million K-12 students. • Directed product teams to deliver exceptional user experience for three online learning portals and collaborated with cross-functional teams to lead program expansion, sales enablement, client retention, and engagement.

Washington, Dc, Us

Overview of duties and achievements:• Co-produced a virtual speaker series, X-STEM All Access, featuring prominent STEM professionals and science communicators, including Dr. Anthony Fauci, Former Vice President Al Gore, Dr. Knatokie Ford, and NASA Astronauts. Secured 70K K-12 students, educators, and parents during the COVID-19 stay at home order.• Crafted effective marketing strategies for all Science Spark event and program brands, including the USA Science & Engineering Festival, Clippers SciFest SoCal, X-STEM Symposium, X-STEM All Access, and the Nifty Fifty school program. Reached millions of students, educators, parents, partners, and STEM enthusiasts.• Managed the execution of all marketing, ROI, and media benefits for event and program sponsors such as Lockheed Martin, Los Angeles Clippers, NASA, Chevron, and the National Institutes of Health (NIH) resulting in $5 Million in sponsorship revenue.• Created metrics and measured success in order to achieve sponsor and attendance goal including millions of students, educators, parents, partners, and STEM enthusiasts.• Devised marketing plans using digital strategies, print advertising, video marketing, and grassroots tactics. • Built partnerships with 30+ media partners, including top media outlets NBC, ABC, Meredith Corporation, Discovery, and Science Channel, reaching 50 million viewers while propelling attendance year after year.• Led the execution of the first brand spokesperson campaign featuring environmental activist and tv host Danni Washington in "STEM Can Take You"; successfully generated millions of impressions across media outlets NBC, Science Channel, and social media.

Washington, Dc, Us

• Managed vendor and contractor relationships by curating resources, assessing performance, ensuring quality control, and measuring efficiency against invested budget. • Grew 20% new sales lead for sponsors, exhibitors, media partners, and donors through appealing campaign creation thereby nurtured leads and generated development opportunities. • Generated original content for all brands including media campaigns, advertisements, promotional videos, newsletters, social media posts, and event collateral which led to an 18-20% attendance growth for each event resulting in the largest events in the Washington DC Convention Center history. • Built engaging audiences for new social channels and grew current channel audiences and newsletters subscribers by 50%. • Recruited a diverse talent pool for stage show performances to educate students about opportunities in Science, Technology, Engineering, & Mathematics (STEM) to promote greater diversity and inclusion awareness.• Directed logistics firm, photographer, designer, building signage, and videographer for all marketing publications.

Dallas, Tx, Us

• Successfully sold upgrades for interior and exterior home options to new homebuyers; closed approximately 125 homes ranging from entry-level to high end.• Obtained excellent JD Power scores for my ability to solve problems, stay composed in difficult situations, and work with little or no supervision. Appointed by management to the market research and customer satisfaction committees.• Communicated and collaborated with personnel in sales, escrow, and the construction field on a daily basis. • Worked effectively under high-pressure performance expectations in a time-sensitive and detail-oriented business.

Aliso Viejo, Ca, Us

Bs, Communications

Teaching Credential, Special Authorization In Language Arts