Hired, trained and directed a national sales force comprising 115 Spine Care Consultants in Tampa and Phoenix and Spine Care Coordinators at 7 facilities: Provided initial and ongoing training, as well as formal coaching—both on-site and remotely. Set individual sales goals and developed sales strategies in collaboration with VP Sales and Chief Marketing Officer.Developed and executed strategic plans to drive sales volume: Collaborated with Physicians, clinical and operations staff to write sales scripts to target specific patient populations, conducted continuing education courses, created growth and development plans for each Consultant. ACHIEVEMENTSPlayed a key role in sales team building during company expansion from 4 to 7 surgical centers in a 3-year period: Determined staffing needs to provide telephonic coverage 81 hours per week to callers nationwide. Developed recruiting plan, reviewed applicant resumes and conducted interviews. Responsible for the team of 20 Senior Spine Care Consultants that consistently ranked #1 among 6 teams: Team achieved sales of 350 surgeries per month. Selected to participate in LSI’s Executive in Training program: Worked with C-Suite team over a six-month period to develop a more in-depth understanding and hands on experience of company strategy and growth, as well as experience personal mentoring from company executives. Participated in Board Meetings, Executive Meetings, Travel to expansion markets, and organizing and presentation at Annual Meeting.Recognized as Employee of the Year (2013), Received Above and Beyond Award (2015) and Annual Sales Excellence Award (2016)

Educated surgical candidates and promoted the value, desirability and efficacy of LSI's minimally invasive stabilization (MIS) and endoscopic spine surgery: Compared details of LSI procedures, surgical recovery and documented outcomes with those of traditional spine surgeries. Worked closely with physicians to understand individuals’ presenting symptoms, MRIs and proposed surgical plans.Provided counseling on financing procedures, scheduled surgeries and followed up with undecided patients.ACHIEVEMENTSConsistently reached and exceeded monthly quota: Ranked as #1 Consultant during first fully-ramped month, 21 performed surgeries. Recognized as Peer Trainer: Assisted with training and development of all new employees.

Staff lead for four Relay for Life community events in the Central Florida: Donor prospecting, cultivating relationships, recruiting volunteers, securing sponsors and supporting volunteer led committees to reach income and mission goals. Conduct presentations to educate the community on the mission of American Cancer Society: Bring awareness to local schools, healthcare systems and corporations to build donor and volunteer base and secure sponsorships. ACHIEVEMENTSBuilt a volunteer cadre of 50+ Committee Members: Recruited, developed and retained high performing committee and volunteer members to sustain four local Relay for Life events.Reached income goal of $400,000 during 2011/2012 Relay for Life Season.

Managed both field and telephonic survey teams: Organized and led teams to secure data, managed and analyzed project-specific quotas to meet client objectives.Partnered with clients for onsite focus groups: secured focus group participants, fulfilled client rider, prepared focus group specific materials and provided recap.

Assisted in the creation of annual plan and budget to generate revenue and reach overall campaign goals.Created and executed plans for each SHFB event including target marketing, event format, sponsorship, logistics, publicity and event timeline: Developed strategy for new cause-related Marketing projects.Served as community liaison and spokesperson: Participated in on-camera and print interviews and completed presentations to share SHFB’s mission within the community.

Partnered with Account Executives and On-Air staff to develop station programming: Hosted weekly meetings to brainstorm and develop station initiatives and programming, created on-air and online content for clients.Managed large scale station events: Planned and executed station concerts and community events such as Festival on the Fourth, Easter Bunny Bonanza and Holiday Soiree.Hired, trained and managed 10-15 part time employees and interns: Scheduled staffing and talent for all client and station events, managed station merchandise and vehicles