Marketing Strategy, Advertising Strategy, Media Management, Digital Marketing & Consulting

We publish analysis and commentary on marketing with a focus on local campaigns on our website and podcast. We are your marketing mates, and you can hang out with us at our wildly popular Grill The Marketer event series.

Joined the DGPR team to support strategic delivery of social media and broader digital marketing campaigns on behalf of their exciting hospitality, events and tourism client base.

Joined the Studio Appetite team to help them through a very busy period providing social media and broader digital marketing strategy to their exciting client roster, including events, hospitality and lifestyle brands.

Oasis supports young people between the ages of 16-25 years who are marginalised and disadvantaged, many of whom have been sleeping rough, couch surfing or in unstable and unsafe living arrangements. The solution is not limited to a meal, bed and roof overhead for a night; it is a model of care that is holistic in design and focused on promoting safety, collaboration, trustworthiness, empowerment and choice in all interactions.Oasis Ball is an evening of celebration for the Media, Marketing and Advertising industry in Perth, held at the Crown Ballroom, and proceeds are donated to Oasis House to help support them in their mission.

Volunteer Committee position, giving back to the local marketing industry via both member-only and public events, including AMI WA's largest ever event in 2022, held at Crown Perth.

MKT2805.Helping the next generation of Social Media Marketing students understand their future from an industry perspective.

I ran the marketing services arm of the So Media Group business, which included the full breadth of digital marketing.I also provided training to internal marketing teams to improve their digital marketing skills and workflows.

Helping businesses improve their Digital Marketing performance and achieve their business goals.

Contributor to So Media Group. Instagram Content Manager for So Perth.

Client-facing social media marketing role. Paid and organic social, reporting.

Leave cover contract in-office with a professional media, content marketing and production team.

Supplementing the in-house team as required on social media strategy.

Social media implementation across a range of clients.

Build, monitor, and drive all agency social media accounts. Plan and implement all client social media strategy. Ensure brand and messaging aligns with other marketing facets. Implement training for internal and external teams.Client feedback from Sascha Stone of The City of Swan in relation to my work with her team on The Swan Valley social media accounts:"Social media has become the most cost effective and efficient way to communicate to our target audience and such is the power of its success in recent years that the City of Swan has committed an increasing budget due to the high return on investment. Much of the Swan Valley’s online success can be attributed to Carma’s enthusiasm and commitment to our product, she is really like an extension of our workforce taking a personal interest in our success, working above and beyond reasonable expectations to deliver what really are outstanding results."

Maintain social media channels on behalf or Rockcliffe including curating and creating content, daily posting and running advertising campaigns and promotions. Maintaining email database using Mailchimp. Create artwork for print media. Attend Rockcliffe's Perth events taking photos.

Design and implement social media campaigns on behalf of several well-known Perth clients including Facebook, Twitter and Pinterest among others. Provide advice, guidance and analytic feedback to busy clients about their social media presence. Maintain daily posting, moderating responses, ad campaigns and interaction. Curate and create content including designing apps for competition or cross promotion.