Carmen Heunis Email and Phone Number
Cape Town, WC, ZA
Carmen Heunis's Location
City of Cape Town, Western Cape, South Africa, South Africa
Carmen Heunis's Contact Details
Carmen Heunis work email
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Carmen Heunis personal email
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Carmen Heunis phone numbers
About Carmen Heunis
I am a dynamic business owner, passionate about creating an environment for others to feel better and thrive.Previously a marketing strategist with a proven track record of success in sales and marketing gained during 18 years at SABMiller. I spearheaded, created and co-created marketing campaigns to achieve demanding targets and business objectives, whilst winning local and international acclaim. I believe in strength through collaboration and developing great relationships for co creating which ultimately benefits business. After more than 24 years in corporate I started my own business in the wellness sector focussing on the healing benefits of Ozone. Steam sauna ozone rejuvenates, re-oxygenates, rehydrates and moderates our bodies functioning. Through this business I introduce balance and greater sense of wellbeing into peoples lives. When we feel great we are able to create and contribute more productively to our own lives and the well being of others. A natural progression has led me to managing, Expand Health, Sea Point clinic a relatively new concept in the Health Optimization space.Experience:Over 24 years in FMCG/CGC, Beverages, Brand Turn Around strategy, Large scale international award winning campaigns, Sales, Consumer & Shopper Insights, Shopper Marketing Strategy, Through the Line Channel & Category Strategy, In Trade Execution, Point of Sale, Activations, Promotions, Digital, CRM, Competence and Capability Development.Specialties: Brand Marketing, Influencer Marketing, Trade Marketing, Trade & Shopper Marketing, Sales and Route to Market Strategy, leading winning teams. I own and run an Ozone therapy business with the added benefit of empowering women in the workplace.
Carmen Heunis's Current Company Details
Taconic Distillery
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Sales And Marketing Specialist
Cape Town, WC, ZA
- Website:
- taconicdistillery.com
- Employees:
- 7
Carmen Heunis Work Experience Details
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Sales And Marketing SpecialistTaconic DistilleryCape Town, Wc, Za
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Clinic ManagerExpand Health Cape Town May 2023 - PresentCape Town, Western Cape, South Africa -
Clinic Manager - Cape TownExpand Health May 2023 - PresentCape Town, Western Cape, South AfricaAt Expand Health, our purpose is to show you how you can live a healthier, longer and happier life. -
Recruitment ConsultantAquarius Recruitment 2021 - PresentCape Town, Western Cape, South AfricaAquarius Recruitment offers a comprehensive suite of services pertaining to companies organisational development and individuals career development. These services include; Specialist Recruitment, Specialist Search Projects, Salary Surveys, Incentive and Retention Strategies and Market Intelligence Research.Executive Search & Specialist Search Projects are retained research-based recruitment projects that use the efficacy of “Headhunting” Seeking new employees : We… Show more Aquarius Recruitment offers a comprehensive suite of services pertaining to companies organisational development and individuals career development. These services include; Specialist Recruitment, Specialist Search Projects, Salary Surveys, Incentive and Retention Strategies and Market Intelligence Research.Executive Search & Specialist Search Projects are retained research-based recruitment projects that use the efficacy of “Headhunting” Seeking new employees : We source specialist skills that match your technical requirements and organisational fit.Seeking new opportunities: We create a unique profile highlighting your signature strengths, which we exclusively and confidentially package and present to our clients.Connecting people: Bringing together an ideal candidate into a well-suited role. Show less -
CeoAfrica Ozone Oct 2018 - PresentCape TownI have always been interested in a natural approach to health, fitness and a balanced life and have a passion for empowering and aiding others on their journey to wellbeing.Through this business I have been able to empower women who have been out of the workplace needing a dynamic re-entry to work at their own pace and work to benefit their own and others wellbeing.
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Senior Account ManagerTreble Group May 2022 - May 2023Cape Town, Western Cape, South AfricaStrategic sports marketing agency specialising in rights commercialisation, sports sponsorship, experiential events and communications for leading global brands across multiple sporting codes.We connect brands to the power and passion of sports, harnessing the dynamism of sport in ways that are meaningful, memorable and measurable. -
Business And Strategy DirectorHaveyouheard Aug 2016 - 2018Cape Town Area, South AfricaUsing a strategy of continuous engagement with individuals who have the ability to influence a brands broader target market, we build lasting impactful off-line and on-line relationships that drive viral endorsement and credibility through word of mouth, influencer seeding, brand experiences and relevant messaging.By cultivating relationships with existing consumers and category influencers, we drive word of mouth recommendations for brands through a process of intimate engagement… Show more Using a strategy of continuous engagement with individuals who have the ability to influence a brands broader target market, we build lasting impactful off-line and on-line relationships that drive viral endorsement and credibility through word of mouth, influencer seeding, brand experiences and relevant messaging.By cultivating relationships with existing consumers and category influencers, we drive word of mouth recommendations for brands through a process of intimate engagement, powerful education and product-experiencing benefits, encouraging both to become authentic advocates, spreading recommendations into their own personal networks.We help build social media strategies which continuously evolve and pride ourselves on staying abreast on all aspects ensuring that we boast some of the highest engagement scores in the country for the pages we manage..We also create experiences that allow consumers to engage with and experience the true benefits of brands including guerilla marketing, promotional stunts, and other publicity that encourages conversation and hype.I haven't had so much fun in a long time... Show less -
Business DirectorThe Integer Group Nov 2014 - Jul 2016Cape Town Area, South AfricaInteger is one of the world leaders in Consumer Activation, Retail and Shopper Marketing. We create strategic, shopper and consumer driven, marketing solutions for clients in categories that include Retail, Beverages, Fast Moving Consumer Goods, Apparel, Telecommunications, Banking, Home, Health & Beauty, Automotive and Sports. Integer has more than 1,400 employees working in U.S.A, Africa, Asia, Australia, Europe, the Middle East and South America. -
Marketing Manager - Carling Black LabelSabmiller May 2013 - Oct 2014JohannesburgTangible manifestation of the Carling Black Label brand narrative brought to life through consumer led activity. Maximizing the impact of Through-the-Line Execution. -
Project Manager - Carling Black Label Cup - Be The Champion CoachSouth African Breweries Nov 2012 - Aug 2013JohannesburgOverall project delivery and coordination -
Campaign Manager - Carling Black LabelSouth African Breweries May 2011 - May 2013Johannesburg Area, South AfricaThrough the Line campaign conception, design and management
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Promotions ManagerSabmiller Jun 2008 - May 2011Cape Town Area, South AfricaResponsibilities included:-Promotional effectiveness management-Developing relevant promotion plans and strategies to create push and pull for all brandsDesigning and sourcing Point of Sale and Prize kits to arrive in time for effective implementation-Allocating reaches per sales team within the region -Developing & Managing Critical Path Analysis for every promotion-Signing off National plans to be relevant to the Cape region-Communicating promotion plans… Show more Responsibilities included:-Promotional effectiveness management-Developing relevant promotion plans and strategies to create push and pull for all brandsDesigning and sourcing Point of Sale and Prize kits to arrive in time for effective implementation-Allocating reaches per sales team within the region -Developing & Managing Critical Path Analysis for every promotion-Signing off National plans to be relevant to the Cape region-Communicating promotion plans effectively and timeously-Implementing processes to ensure effective Promotion implementation by Sales Teams-Training promotion companies-Evaluating all promotions against set objectives, track performance vs targets within teams-Applying in trade category rules-Trade visits and feedback to teams-Integrating with Sales Teams and other business units-Entrenching Brand Portfolio strategies in the Cape Region-Understanding consumer trends, current legislation -Managing Cape Regional Promotion budget-Line management -Developing systems for managing key peak seasonsHighlights included: -Introducing tailored activity to various brands to engage with Cape consumers-Developing regional planning models for activity tracking across consumer groups-Fast turnaround of effective campaigns -Developing campaigns that created talkability Show less
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Market AnalystSabmiller May 2006 - Jul 2008Cape Town Area, South AfricaThe role included supporting sales excellence for the regional sales teams through : -Setting realistic, stretch targets for Districts and Sales Teams based on Key Performance Indicators including:Brand & Category volume targets - Monthly, Quarterly, annual Pricing – RSP’s set; Availability and CLI-Effective communication of targets and performances against these regularly-Managing Information on Key Performance indicators including: Market Share vs… Show more The role included supporting sales excellence for the regional sales teams through : -Setting realistic, stretch targets for Districts and Sales Teams based on Key Performance Indicators including:Brand & Category volume targets - Monthly, Quarterly, annual Pricing – RSP’s set; Availability and CLI-Effective communication of targets and performances against these regularly-Managing Information on Key Performance indicators including: Market Share vs competitors and SAB Regions, Brand Opportunities, District incentives, Organisational Effectiveness Indicators (Price, Availability), Customer Loyalty Indicators, New Product rollout -Developing and managing standardized sales reports, templates and tools-Competitor Insights gathered and tracked to identify opportunitiesIntegrating with Cape Region district sales teams (Border, EP, Peninsula, Inland districts)-Compiling Quarterly Marketing Reports & General Manager presentations to the business-Developing, Training, Coaching and leading Regional Sales Co-ordinators-Aligning regional strategies to the Brand Portfolio Strategy Show less
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Promotions AssistantSabmiller Jun 2004 - Jun 2006Cape TownAs the link between brand marketing and regional sales my key responsibilities included: -Developing promotions relevant to the Cape Region for implementation by the sales teams in various classes of trade -Adjusting national promotions to suit Cape consumer profiles-Communicating promotion plans to the regional sales teams through effective presentations & training workshops-Briefing and workshopping with promotion agencies to implement promotions-Establishing promotion… Show more As the link between brand marketing and regional sales my key responsibilities included: -Developing promotions relevant to the Cape Region for implementation by the sales teams in various classes of trade -Adjusting national promotions to suit Cape consumer profiles-Communicating promotion plans to the regional sales teams through effective presentations & training workshops-Briefing and workshopping with promotion agencies to implement promotions-Establishing promotion budgets for the regional sales teams-Establishing reaches by sales team, setting, tracking and communicating targets by customer and sales teams -Managing and improving implementation of promotions and evaluations-Evaluating promotion volume performance vs set objectives Highlights included: Working closely with a team to develop, test and implement the first web based promotion management tool for Cape Region sales teams. And thereafter managing the tool and all promotion processes through it, creating efficiencies,structure and ease of reporting on spend and implementation by brand. The tool was a first in the business to track and automate many functions which were previously manual. It was well accepted and rolled out nationally for which I was responsible to conduct the sales teams training and further development. Show less
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Sales RepresentativeSabmiller Sep 2001 - Jun 2004East LondonAs a sales representative for South African Breweries it was my responsibility to sell the full range of SAB beer brands into the on and off trade channels to achieve volume growth targets and market share in the Border District. Key tasks included:-Managing pricing to drive portfolio management ensuring differentiation through price and image-Relationship building activities-Developing and managing model stock levels by client -Negotiating, implementing and controlling… Show more As a sales representative for South African Breweries it was my responsibility to sell the full range of SAB beer brands into the on and off trade channels to achieve volume growth targets and market share in the Border District. Key tasks included:-Managing pricing to drive portfolio management ensuring differentiation through price and image-Relationship building activities-Developing and managing model stock levels by client -Negotiating, implementing and controlling promotional activity eg. discounting, loyalty drives, sampling, events and activations -Managing the internal systems to track Free beer, discounting and BTL/merchandise placement-Ensuring merchandising impact in trade through effective use of BTL-Managing Draught performance and draught tap throughput -Stock rotation-Organising and representing at sponsored eventsHighlights included:-SAB Sales academy attendance achieving 94% -Exceeding all KPI's to win "most improved sales team" and executing consistently to go on to win the highly sought after Sales Team Gold award in 2004. Show less
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Sales Co-OrdinatorSabmiller Mar 1997 - Oct 2001East LondonAs sales co-ordinator my role included: -BTL stock management system tailored and implemented-Setting, updating and communicating Volume targets by rep, brand, and promotion-Presenting Volume and Brand analysis at District Management meetings-Reviewing and compiling Quarterly sales trends communication-Monitoring of Brand/Pack availability-SAP Procurement-SLX Administration-Midas marketing administrationHighlights included: - Facilitating the Sales… Show more As sales co-ordinator my role included: -BTL stock management system tailored and implemented-Setting, updating and communicating Volume targets by rep, brand, and promotion-Presenting Volume and Brand analysis at District Management meetings-Reviewing and compiling Quarterly sales trends communication-Monitoring of Brand/Pack availability-SAP Procurement-SLX Administration-Midas marketing administrationHighlights included: - Facilitating the Sales Co-ordinator STAR programme -SAP Champion-Sales Logix user acceptance testing and trainer of sales force-TQA beer tasting panel Show less
Carmen Heunis Skills
Campaign Management
Project Coordination
Promotional Design
Promotion Planning
Trade Promotion
Campaign Development
Campaign Execution
Project Planning
Trade Execution
Radio Promotions
National Promotions
Btl Activations
Ttl
Events
Innovation
Trade Promotions
Promotions
Trade Marketing
Campaigns
Shopper Marketing
Trading
Marketing
Marketing Management
Customer Insight
Fmcg
Brand Architecture
Brand Management
Business Insights
Brand Activation
Marketing Strategy
Consumer Marketing
Management
Marketing Communications
Brand Awareness
Competitive Analysis
Fast Moving Consumer Goods
Strategic Planning
Carmen Heunis Education Details
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Alexander Road High School -
Unisa
Frequently Asked Questions about Carmen Heunis
What company does Carmen Heunis work for?
Carmen Heunis works for Taconic Distillery
What is Carmen Heunis's role at the current company?
Carmen Heunis's current role is Sales And Marketing Specialist.
What is Carmen Heunis's email address?
Carmen Heunis's email address is ch****@****ger.com
What is Carmen Heunis's direct phone number?
Carmen Heunis's direct phone number is +272146*****
What schools did Carmen Heunis attend?
Carmen Heunis attended Gordon Institute Of Business Science, Alexander Road High School, Gordon Institute Of Business Science, Gordon Institute Of Business Science, Unisa.
What are some of Carmen Heunis's interests?
Carmen Heunis has interest in Environment.
What skills is Carmen Heunis known for?
Carmen Heunis has skills like Campaign Management, Project Coordination, Promotional Design, Promotion Planning, Trade Promotion, Campaign Development, Campaign Execution, Project Planning, Trade Execution, Radio Promotions, National Promotions, Btl Activations.
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