Carmen H. Email and Phone Number

As a co-founder of Games Unbound and the Director of Communications, I lead the communications efforts across all departments including messaging strategy and development, community management, and social media marketing.

I spearheaded the content strategy, idea generation, plan execution, and client communications with multiple clients including the GLIDE team and CEO and President Karen Hanrahan.Managed daily oversight of multiple clients to ensure quality and consistency of content across platforms and channels.Collaborated across teams and coordinated timelines and priorities to deliver upon client objectives. Monitored analytics and track key metrics for multiple clients including preparing weekly reports on digital communications performance and qualitative messaging analysis.

I co-authored and copyedited regular email communications to stakeholders; managed design of email blasts, maintained contacts database, and tracked analytics. Organized and prepared for promotional activities and events; logistics and scheduling, preparing print materials and signage, greeting and promoting services to customers onsite.I guided my team in branding exercises to develop identity and messaging strategies, and lead the design and build of company website, launched in 2019

I’ve emphasize organizational initiatives and honed messaging to make sure it gets to the audience we're aiming for with maximum impact. Between November 2019 and 2020 I’ve helped increase engagement and impressions on FairVote’s Twitter and Facebook by 50%, and 150% on Instagram.I made recommendations to address problem areas and redirect resources to areas with greater ROI. As a result on Twitter alone impressions and engagement increased more than 50% over the previous year.I developed a profile of FairVote’s target audience using quantitative and qualitative analysis of content engagement (Twitonomy) and presented findings to team leadership.

Orchestrated rebuild of company website through launch and implementation using WordPress; managed project timeline, staff roles, content migration, and site design.Executed Quality Assurance testing on multiple client websites during launch and as regular maintenance.Performed day-to-day website maintenance, updating pages and blog content.Presented monthly updates to firm leadership on web traffic and reach using Google Analytics.Facilitated regular email blasts; reviewed content, designed email layout, managed distribution, and provided follow-up analytical highlights to leadership.

I maintained a network of 100,000+ contacts and streamline access for the company's 500+ employees. Improved efficiency of an ever-expanding database of clients and members by removing redundancies. I also helped support regional event planners by preparing targeted lists for local client outreach.

I used my experience in communication and social media to market the Vingle brand and product. I assisted in content marketing and helped foster an atmosphere of community in several verticals. I collaborated with my coworkers to incorporate trending content, and was responsible for helping maintain a Top 3 feature showcased on the site homepage.

I oversaw travel arrangements, schedules, and appointments for the ASA President/CEO. I was responsible for receiving and distributing all incoming communications including liaising with board members and affiliate leaders. I assisted associates with a variety of tasks including archiving data, managing expense reports, and handling preparations for our National Conference.

I provided technical support for UMD students, faculty, staff, and affiliates. I resolved computer and web related issues in person, and via telephone and Live Chat. This involved communicating with a variety of customers and coworkers to determine priorities and resolutions. I also oversaw training of new student employees.

I organized and maintained an archive of information for use in writing Action Alerts and newsletters. I provided information to members via telephone, email, and “snail” mail. I prepared content to be added to the website. I was responsible for tracking newsletter subscriptions and mailing Action Alerts to members. I organized and designed an art display featured in the Methodist Building and at a symposium on the Convention on the Rights of the Child.

I maintained an internet database of membership, including updating contact information for members. I prepared content for the website and monthly newsletter. I prepared information packets and processed product orders. I was responsible for weekly bank deposits.