Carnic Karthikeyan T. Email & Phone Number

Chennai, TN, IN

Chennai, Tamil Nadu, India

- Lead development & execution of content & communication strategies to engage with target audiences. - Work closely with the Chief Growth Officer on successful new business development

Chennai, Tamil Nadu, India

Milaap is a social support group that furthers the cause of co-parenting, with a firm belief that every child needs the love and support of both parents!

Chennai, Tamil Nadu, India

- FMCG start-up; overseeing the implementation of the founder’s vision- Leading formulation, and launch of a series of FMCG products in our attempt to curb addiction-free smoking

Chennai Area, India

> Led the setting up of marketing function. Responsible for the development and implementation of an annual, strategic, calendar that ensures the efforts, resources and time are utilized in a manner that provides the greatest return to the organization.> Working on driving top of mind awareness & engagement in our ecosystem through a series of physical.

Bengaluru Area, India

> Lead the regional communication, digital, PR & CRM initiatives, pan India> Ensured development & implementation of annual marketing strategy & plans aimed at achieving planned KPIs – footfalls, ACM & invoice growth> Spearheaded the successful launch of over 30 new stores across the country> Led the planning and execution of regional and national level.

Chennai Area, India

A first of its kind brand and consumer engagement consultancy start-up in India. At our core, we strongly believed, ‘good brands broadcast, great brands engage’. At ways2engage we created campaigns that blend together traditional, new and emerging media and meet the audience where they are.Notable Clients: PVR Cinemas, Divum, The Green Mantra, Green Gold.

Chennai Area, India

> Responsible for the long term brand strategy, planning, and execution of activities in line with the global brand guidelines> Devised & implemented a strategic roadmap for establishing AirAsia, as India’s favourite Low-Cost Airline when it comes to SE Asia and beyond > Synergised with various markets to monitor and help grow inbound and outbound traffic.

Chennai Area, India

> Successful roll-out of Idea Cellular's services in Tamil Nadu & Chennai.> Devise annual marketing plans with a strategic roadmap aimed at first bringing Idea Cellular into the consideration set and in the long run the most preferred telecom service brand in the highly competitive market of Tamil Nadu. > Responsible for brand communication, brand.

Mumbai / Bengaluru

> Led the launch of international operations in London, Colombo, Dubai & Dhaka.> Led the seamless integration of Deccan into Kingfisher Airlines, as a new service class – Kingfisher Red.> Played an instrumental role in devising, executing the relaunch of the brand rechristened 'Deccan’ as part of the Kingfisher Airlines group– independently handled the Rs..

Mumbai Area, India

> Successful launch of Lux Uplifting Firm, world’s most revolutionary soap, in India.> Lead my team to devise & implement successfully activation & branding ideas aimed at giving the brand a bigger share of voice and visibility with lower spends.> Developed the annual plan for Godrej Securities & Doors for the year 2006-07, which was well received by the.

Bengaluru Area, India

Britannia> Handled the successful launch of brands across categories which went on to become successful forays in exploiting market opportunities: Britannia Tiger Chai Biskoot (2003), Britannia Bread (2002), Britannia Vita MarieGold (2000)> Britannia Khao World Cup Jao (2003): Independently handled the Rs.25 crore promo, from ideation and strategy.

Mba, Marketing

Activities and Societies: College Quiz team

B Sc, Zoology

Activities and Societies: College BasketBall Team

Xii Std, Science

Activities and Societies: Basket Ball - School Nationals 1994