Caroline Burruss

Caroline Burruss Email and Phone Number

Agency Founder | Branded Entertainment | Social Good | Music Festivals, Venues & Tours | CHIEF Member @ Good Things
Caroline Burruss's Location
Austin, Texas Metropolitan Area, United States, United States
Caroline Burruss's Contact Details

Caroline Burruss personal email

Caroline Burruss phone numbers

About Caroline Burruss

𝐁𝐮𝐢𝐥𝐝𝐢𝐧𝐠 𝐂𝐨𝐧𝐧𝐞𝐜𝐭𝐢𝐨𝐧 𝐚𝐜𝐫𝐨𝐬𝐬 𝐌𝐮𝐬𝐢𝐜, 𝐋𝐢𝐟𝐞𝐬𝐭𝐲𝐥𝐞, 𝐁𝐫𝐚𝐧𝐝𝐬 & 𝐋𝐢𝐯𝐞 𝐄𝐯𝐞𝐧𝐭𝐬Caroline Burruss is a sophisticated brand marketer inside a killer sales executive. She brings 25+ years’ experience pioneering connections across live events, audience experiences, sponsorship, and carefully curated branded integration that generate growth revenue built to scale. Her nuanced approach is rooted deep within her layered understanding of the artists, audiences, and community that cloak the brand-event ecosystem. Caroline develops savvy sales methods and robust pipelines with ambitious monetization strategies. She builds consensus across diverse stakeholders to usher deeper relationships that create the runway for longstanding client partnerships. As an industry front-runner, Caroline brings a demonstrated commitment to environmental sustainability, social good, and DEI across internal teams, external brand partners, and artists.◉ Sponsorship Strategy & Leadership◉ Branded Entertainment◉ Venue & Festival Operations & Management◉ Monetization Strategies ◉ Greening & Sustainability◉ Artist Development/Management/Promotion◉ Social Good Strategy & Integration◉ Live Streaming, VR and Technology𝐄𝐯𝐞𝐧𝐭 𝐇𝐢𝐠𝐡𝐥𝐢𝐠𝐡𝐭𝐬: Coachella ◑ Stagecoach ◑ Camp Flog Gnaw Carnival ◑ Tropicalia ◑ Hangout ◑ Electric Forest ◑ Firefly 𝐂𝐥𝐢𝐞𝐧𝐭𝐬: AB ◑ Red Bull ◑ Toyota ◑ Kellogg’s ◑ Converse ◑ PlayStation ◑ Lyft ◑ Bose ◑ Sirius XM Radio ◑ CMT ◑ YouTube ◑ Estee Lauder“𝘖𝘯𝘦-𝘰𝘧-𝘢-𝘬𝘪𝘯𝘥, 𝘸𝘳𝘢𝘱 𝘢𝘳𝘰𝘶𝘯𝘥 𝘭𝘪𝘷𝘦 𝘦𝘹𝘱𝘦𝘳𝘪𝘦𝘯𝘤𝘦𝘴 𝘸𝘪𝘵𝘩 𝘥𝘦𝘦𝘱 𝘤𝘰𝘯𝘯𝘦𝘤𝘵𝘪𝘰𝘯𝘴 𝘢𝘯𝘥 𝘤𝘰𝘮𝘮𝘶𝘯𝘪𝘵𝘪𝘦𝘴- 𝘵𝘩𝘦𝘳𝘦’𝘴 𝘯𝘰 𝘣𝘦𝘵𝘵𝘦𝘳 𝘱𝘭𝘢𝘤𝘦 𝘧𝘰𝘳 𝘢 𝘣𝘳𝘢𝘯𝘥 𝘵𝘰 𝘣𝘦.” -𝘊𝘢𝘳𝘰𝘭𝘪𝘯𝘦 𝘉𝘶𝘳𝘳𝘶𝘴𝘴

Caroline Burruss's Current Company Details
Good Things

Good Things

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Agency Founder | Branded Entertainment | Social Good | Music Festivals, Venues & Tours | CHIEF Member
Caroline Burruss Work Experience Details
  • Good Things
    Ceo, Founder
    Good Things Nov 2021 - Present
    Austin, Tx, Us
    Good Things is a purpose-led Agency, working with clients who are seeking to build connection across Music, Lifestyle and Entertainment.We’re a team of world-class producers and connectors and former big company executives.We specialize in Sponsorship, Experience Design and Live Event Production and can be the conductor of your creative train.
  • Aeg Live
    Vice President, Global Partnerships
    Aeg Live Jul 2016 - Sep 2021
    Us
    𝗠𝗨𝗦𝗜𝗖 & 𝗟𝗜𝗩𝗘 𝗘𝗩𝗘𝗡𝗧 𝗘𝗫𝗣𝗘𝗥𝗜𝗘𝗡𝗖𝗘𝗦 | 𝗣𝗜𝗣𝗘𝗟𝗜𝗡𝗘 𝗗𝗘𝗩𝗘𝗟𝗢𝗣𝗠𝗘𝗡𝗧 | 𝗕𝗥𝗔𝗡𝗗 𝗖𝗢𝗠𝗠𝗨𝗡𝗜𝗧𝗬 & 𝗜𝗡𝗧𝗘𝗚𝗥𝗔𝗧𝗜𝗢𝗡 | 𝗜𝗡𝗡𝗢𝗩𝗔𝗧𝗜𝗩𝗘 𝗦𝗘𝗟𝗟𝗜𝗡𝗚𝗤𝘂𝗮𝗿𝘁𝗲𝗿𝗯𝗮𝗰𝗸𝘀 𝘁𝗵𝗲 𝟮𝟬,𝟬𝟬𝟬 𝗳𝘁 𝘃𝗶𝘀𝗶𝗼𝗻 𝗮𝗰𝗿𝗼𝘀𝘀 𝗰𝗼𝗵𝗲𝘀𝗶𝘃𝗲 𝗯𝗿𝗮𝗻𝗱 𝘀𝗽𝗼𝗻𝘀𝗼𝗿𝘀𝗵𝗶𝗽 𝗮𝗻𝗱 𝘀𝗮𝗹𝗲𝘀 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝘆 for a national music property portfolio, including 20+ music assets, 13 music festivals, and 7 nationally-recognized venues over $20M in generated revenue. 𝐄𝐯𝐞𝐧𝐭 𝐇𝐢𝐠𝐡𝐥𝐢𝐠𝐡𝐭𝐬: Coachella, Stagecoach, Camp Flog Gnaw Carnival, Tropicalia, Lovers & Friends, House Just Like Heaven, Splash House𝐓𝐨𝐩-𝐭𝐢𝐞𝐫 𝐜𝐥𝐢𝐞𝐧𝐭𝐬: AB, Red Bull, Toyota, Kellogg’s, Converse, PlayStation, Lyft, Bose, Sirius XM Radio, CMT, YouTube, Estee Lauder, Twitch (Amazon), Yahoo!• 𝗥𝗲𝗶𝗺𝗮𝗴𝗶𝗻𝗲𝘀 𝘁𝗵𝗲 𝗯𝗿𝗮𝗻𝗱-𝗲𝘃𝗲𝗻𝘁 𝗿𝗲𝗹𝗮𝘁𝗶𝗼𝗻𝘀𝗵𝗶𝗽 to develop sponsorship pipelines and push venue partners to rethink brand sustainability.• 𝗔𝘀 𝗮 𝗯𝗿𝗮𝗻𝗱 𝘁𝗼 𝗲𝘃𝗲𝗻𝘁 𝘁𝗿𝗮𝗻𝘀𝗹𝗮𝘁𝗼𝗿, 𝘂𝘀𝗵𝗲𝗿𝘀 𝗱𝗲𝗲𝗽 𝗶𝗻𝗱𝘂𝘀𝘁𝗿𝘆 𝗲𝘅𝗽𝗲𝗿𝘁𝗶𝘀𝗲 𝗮𝗰𝗿𝗼𝘀𝘀 𝘁𝗵𝗲 𝗯𝗿𝗮𝗻𝗱-𝗲𝘃𝗲𝗻𝘁 𝗿𝗲𝗹𝗮𝘁𝗶𝗼𝗻𝘀𝗵𝗶𝗽; leans into brand partners and budget goals to advance ROI. • 𝗟𝗲𝘃𝗲𝗿𝗮𝗴𝗲𝘀 𝘁𝗲𝗰𝗵𝗻𝗼𝗹𝗼𝗴𝘆 𝗮𝗻𝗱 𝗱𝗶𝗴𝗶𝘁𝗮𝗹 𝗮𝘀𝘀𝗲𝘁 𝗶𝗻𝘁𝗲𝗴𝗿𝗮𝘁𝗶𝗼𝗻 to promote fan connection to brand engagement.• 𝗕𝗿𝗶𝗱𝗴𝗲𝘀 𝘀𝗽𝗼𝗻𝘀𝗼𝗿𝘀𝗵𝗶𝗽 𝘁𝗼 𝘃𝗲𝗻𝘂𝗲𝘀 𝗮𝗻𝗱 𝗲𝘃𝗲𝗻𝘁 𝗽𝗿𝗼𝗱𝘂𝗰𝘁𝗶𝗼𝗻 𝘁𝗲𝗮𝗺𝘀 to create fluid solutions across every rung of the event planning cycles.• 𝗖𝗹𝗶𝗺𝗮𝘁𝗲 𝗣𝗼𝘀𝗶𝘁𝗶𝘃𝗲 𝗧𝗼𝘂𝗿𝗶𝗻𝗴: Reimagines environmentally sustainable touring operations in collaboration with the world’s top 4 touring organizations to align with Gen Z consumer groups.• 𝗦𝗲𝗹𝗲𝗰𝘁𝗲𝗱 𝘁𝗼 𝗴𝘂𝗶𝗱𝗲 𝘁𝗵𝗲 𝗺𝗶𝘀𝘀𝗶𝗼𝗻 𝗼𝗳 𝘁𝗵𝗲 𝗔𝗘𝗚 𝗚𝗹𝗼𝗯𝗮𝗹 𝗣𝗮𝗿𝘁𝗻𝗲𝗿𝘀𝗵𝗶𝗽𝘀 𝗗𝗘𝗜 𝗖𝗼𝘂𝗻𝗰𝗶𝗹, AEG Women’s Leadership Group, and AEG Black Equity Group.
  • Live Nation Entertainment
    Vice President, National Media And Sponsorship
    Live Nation Entertainment Feb 2014 - Jun 2016
    Beverly Hills, California, Us
    𝗦𝗽𝗲𝗮𝗿𝗵𝗲𝗮𝗱𝗲𝗱 𝗮𝗻𝗱 𝗹𝗲𝗱 𝘁𝗵𝗲 𝗔𝘂𝘁𝗼 𝗰𝗮𝘁𝗲𝗴𝗼𝗿𝘆 𝗮𝗰𝗿𝗼𝘀𝘀 𝘀𝗽𝗼𝗻𝘀𝗼𝗿𝘀𝗵𝗶𝗽, 𝗺𝗲𝗱𝗶𝗮 𝘀𝗮𝗹𝗲𝘀, 𝗮𝗻𝗱 𝘀𝘁𝗿𝗲𝗮𝗺𝗶𝗻𝗴 𝗱𝗲𝗮𝗹𝘀 up to $5M spanning music festivals, venues, streaming content, and branded entertainment. Pioneered the streaming partnership selling streaming content to branded entertainment groups.𝗞𝗲𝘆 𝗽𝗮𝗿𝘁𝗻𝗲𝗿𝘀𝗵𝗶𝗽𝘀: Toyota, Tito’s, HULU, YouTube, AT&T, Yahoo!• 𝗖𝗹𝗼𝘀𝗲𝗱 𝘁𝗵𝗲 𝗳𝗶𝗿𝘀𝘁, 𝗴𝗿𝗼𝘂𝗻𝗱𝗯𝗿𝗲𝗮𝗸𝗶𝗻𝗴 𝗱𝗲𝗮𝗹 𝗶𝗻 𝗩𝗥 𝗠𝘂𝘀𝗶𝗰 𝗦𝗲𝗿𝗶𝗲𝘀 “𝗢𝗻 𝗦𝘁𝗮𝗴𝗲” 𝘄𝗶𝘁𝗵 𝗛𝗨𝗟𝗨 featuring Lil Wayne and Major Lazer.• 𝗟𝗲𝘃𝗲𝗿𝗮𝗴𝗲𝗱 𝗧𝗶𝗰𝗸𝗲𝘁𝗺𝗮𝘀𝘁𝗲𝗿 𝗱𝗮𝘁𝗮 𝗮𝗻𝗮𝗹𝘆𝘀𝗶𝘀 to gain audience insights and influence consumer behavior.• 𝗘𝘅𝗽𝗮𝗻𝗱𝗲𝗱 𝗧𝗼𝘆𝗼𝘁𝗮’𝘀 𝗺𝘂𝘀𝗶𝗰 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝘆 𝗮𝗰𝗿𝗼𝘀𝘀 𝗮𝗱𝗱𝗶𝘁𝗶𝗼𝗻𝗮𝗹 𝗟𝗶𝘃𝗲 𝗡𝗮𝘁𝗶𝗼𝗻 𝗮𝘀𝘀𝗲𝘁𝘀 𝗯𝘆 𝟰𝟬%. Advanced the Toyota account to secure over $1M in sponsorship deals across a curated portfolio of festivals.
  • Austin City Limits Live
    Vice President Of Brand Development | General Manager
    Austin City Limits Live 2010 - 2014
    Austin, Us
    𝗦𝗼𝗹𝗱 𝗺𝗼𝗻𝘀𝘁𝗲𝗿 𝗱𝗲𝗮𝗹𝘀 𝘄𝗶𝘁𝗵 𝗮 𝗵𝗼𝗺𝗲𝘁𝗼𝘄𝗻 𝗳𝗲𝗲𝗹. Visioned and ran point across all revenue generation aligned to Sponsorship, Premium Seat Sales, and Content Distribution for the brand new, state-of-the-art $35M music venue and 3D/4k broadcast studio. 𝗧𝗼𝗽 𝗖𝗹𝗶𝗲𝗻𝘁𝘀/𝗛𝗶𝗴𝗵𝗹𝗶𝗴𝗵𝘁𝘀: SXSW, Tito’s, Jack Daniels, AB, AT&T, Dell, Audi, Constellation Brands, Red Bull, Starwood Hotels, SONY • 𝗔𝘀 𝗖𝗼-𝗚𝗠, 𝗹𝗲𝗱 𝗼𝘃𝗲𝗿 𝟮𝟬𝟬+ 𝗹𝗶𝘃𝗲 𝗲𝘃𝗲𝗻𝘁𝘀 𝗮𝗻𝗻𝘂𝗮𝗹𝗹𝘆, including venue operations, facility management, and integration with W Austin hotel residences and concessions.• 𝗔𝗖𝗟 𝗟𝗶𝘃𝗲 𝘄𝗮𝘀 "𝗯𝗲𝘀𝘁 𝗻𝗲𝘄 𝘃𝗲𝗻𝘂𝗲 𝗼𝗳 𝘁𝗵𝗲 𝘆𝗲𝗮𝗿" - 𝗣𝗼𝗹𝗹𝘀𝘁𝗮𝗿
  • Rothbury Festival | (Electric Forest Festival)
    Head Of Sponsorship, Marketing, And Social Good
    Rothbury Festival | (Electric Forest Festival) 2007 - 2010
    𝗕𝘂𝗶𝗹𝘁 𝘁𝗵𝗲 𝗺𝘂𝘀𝗶𝗰 𝗳𝗲𝘀𝘁𝗶𝘃𝗮𝗹 𝗮𝗻𝗱 𝘁𝗵𝗲 𝗯𝗿𝗮𝗻𝗱 𝗳𝗿𝗼𝗺 𝘁𝗵𝗲 𝗴𝗿𝗼𝘂𝗻𝗱 𝘂𝗽, forging a partnership with Madison House and AEG, later named the Electronic Forest Festival and nominated for Pollstar Festival of the Year. • 𝗗𝗶𝗿𝗲𝗰𝘁𝗲𝗱 𝘀𝗽𝗼𝗻𝘀𝗼𝗿𝘀𝗵𝗶𝗽, 𝗮𝗿𝘁𝗶𝘀𝘁 𝗲𝗻𝗴𝗮𝗴𝗲𝗺𝗲𝗻𝘁, 𝗮𝗻𝗱 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝘆; secured 75 artists year one and over 100+ year two for the two-weekend event capturing over 40,000 attendees each weekend. • 𝗜𝗻𝘁𝗲𝗴𝗿𝗮𝘁𝗲𝗱 𝗚𝗿𝗲𝗲𝗻𝗶𝗻𝗴, 𝗦𝘂𝘀𝘁𝗮𝗶𝗻𝗮𝗯𝗶𝗹𝗶𝘁𝘆, 𝗮𝗻𝗱 𝗦𝗼𝗰𝗶𝗮𝗹 𝗚𝗼𝗼𝗱 deep within the fan to brand experience and connection. • 𝗞𝗲𝘆 𝗰𝗹𝗶𝗲𝗻𝘁𝘀: Red Bull, Toyota, AB, Bell’s Beer, MLB, Michigan Economic Development Council.
  • Live Nation
    Vice President, Alliances
    Live Nation 2002 - 2007
    Beverly Hills, California, Us
    𝗗𝗲𝗱𝗶𝗰𝗮𝘁𝗲𝗱 𝘁𝗼 𝘁𝗵𝗲 𝘀𝗽𝗼𝗻𝘀𝗼𝗿𝘀𝗵𝗶𝗽 𝗼𝗳 𝗟𝗶𝘃𝗲 𝗡𝗮𝘁𝗶𝗼𝗻/𝗖𝗹𝗲𝗮𝗿 𝗖𝗵𝗮𝗻𝗻𝗲𝗹 𝗘𝗻𝘁𝗲𝗿𝘁𝗮𝗶𝗻𝗺𝗲𝗻𝘁 𝘃𝗲𝗻𝘂𝗲𝘀, tours, pouring rights, and cross Clear Channel sales and the first to establish energy drink and gaming categories for the world’s leading live entertainment company.• 𝗦𝗲𝗰𝘂𝗿𝗲𝗱 $𝟯.𝟱𝗠 𝗦𝗢𝗡𝗬 deal across Clear Channel Entertainment, Outdoor, and Radio.• 𝗤𝘂𝗮𝗱𝗿𝘂𝗽𝗹𝗲𝗱 𝘁𝗵𝗲 𝘀𝗶𝘇𝗲 𝗼𝗳 𝗢𝘇𝘇𝗳𝗲𝘀𝘁; liaised between North American Touring (Arthur Fogel) and Sponsorship stakeholders• 𝗧𝗼𝗽 𝗖𝗹𝗶𝗲𝗻𝘁𝘀: Monster Energy, Playstation, Jagermeister, Miller, and Nintendo.
  • Primedia Group | Seventeen Magazine
    National Director Of Digital Sales
    Primedia Group | Seventeen Magazine Nov 2001 - Oct 2002
    Sandton, Gauteng, Za
    𝗟𝗲𝗱 𝘁𝗵𝗲 𝗻𝗮𝘁𝗶𝗼𝗻𝗮𝗹 𝗲𝗳𝗳𝗼𝗿𝘁 𝘁𝗼 𝗺𝗼𝗻𝗲𝘁𝗶𝘇𝗲 𝗦𝗲𝘃𝗲𝘁𝗲𝗲𝗻.𝗰𝗼𝗺 𝗮𝗻𝗱 𝗣𝗥𝗜𝗠𝗘𝗗𝗜𝗔’𝘀 𝗧𝗲𝗲𝗻 𝗜𝗻𝘁𝗲𝗿𝗻𝗲𝘁 𝗚𝗿𝗼𝘂𝗽 across all digital assets. Created the leading monetization strategy incorporating digital/banner advertising aligned to the site. • 𝗧𝗼𝗽 𝗖𝗹𝗶𝗲𝗻𝘁𝘀: Maybelline, L’oreal, Coca-Cola, JC Penney

Caroline Burruss Skills

Sponsorship Strategic Partnerships Marketing Brand Development Digital Media Marketing Strategy Social Media Marketing Concerts Entertainment Public Relations Music Festivals Content Strategy Event Management Digital Marketing Social Networking Publishing New Media Advertising A&r Sales Management Publicity Integrated Marketing Strategy Television Music Publishing Business Development Branded Content Video Production Social Media Radio Corporate Sponsorships Concert Promotion Video Corporate Events

Caroline Burruss Education Details

  • The University Of Georgia
    The University Of Georgia
    Political Science And Government

Frequently Asked Questions about Caroline Burruss

What company does Caroline Burruss work for?

Caroline Burruss works for Good Things

What is Caroline Burruss's role at the current company?

Caroline Burruss's current role is Agency Founder | Branded Entertainment | Social Good | Music Festivals, Venues & Tours | CHIEF Member.

What is Caroline Burruss's email address?

Caroline Burruss's email address is ca****@****ail.com

What is Caroline Burruss's direct phone number?

Caroline Burruss's direct phone number is +131046*****

What schools did Caroline Burruss attend?

Caroline Burruss attended The University Of Georgia.

What skills is Caroline Burruss known for?

Caroline Burruss has skills like Sponsorship, Strategic Partnerships, Marketing, Brand Development, Digital Media, Marketing Strategy, Social Media Marketing, Concerts, Entertainment, Public Relations, Music, Festivals.

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