Responsible for the overall management of the Tops Friendly Markets account. Accountable for development and execution of strategic plans, business plans, budgeting and hiring for the account team.

▪ Managed Western New York sales team and the sale of approximately 1 million cases annually▪ Attained 4% gross profit growth and 2% volume growth in 2017▪ Strategic Coordinator regarding new product distribution and brand development across multiple channels▪ Executed and fulfilled all channel, package and calendar marketing pricing plans ▪ Key Account Manager for National, Regional and Local accounts within sales territory▪ Grew net new outlets while building existing customer volume and revenue▪ Strategic coordinator for annual sales planning, trade execution planning and new market plan execution▪ Managed P&L 4-million-dollar budget▪ Collaborated with key clients ensuring strong, long term relationships and continued volume growth▪ Developed cadence for sales programs, tracked progress and measured results▪ Conducted weekly sales meetings outlining sales results and efficiency gains▪ Assisted sales representatives with maintaining customer relationships, negotiating programs and closing deals▪ Led, developed and mentored sales group to achieve a high performance, team-oriented environment▪ 10-year member of The Strategic Management Team ▪ Chairperson for continuous improvement process for On Premise team and Mid Management Team

▪ Supervised and trained team of outside sales representatives▪ Responsible for volume and profit growth within a designated geographic territory▪ Prepared and conducted customer presentations to assist in gaining competitive customers▪ Created and implemented new processes and procedures, streamlined sales process ▪ Conducted on the job training and coaching ▪ Converted numerous long term competitive accounts through persistence and relationship building

▪ Collaborated with Schools, Youth recreation outlets and Nonprofit organizations throughout WNY ▪ Presented and Negotiated programs with C level decision makers ▪ Increased Coca-Cola portfolio availability and distribution within non-profit arena. ▪ Improved overall yearly volume growth within segment of business consistently delivered 10% + volume growth in youth segment

▪ Inspected retail sites to ensure proper product display, point of sale materials, and strengthened customer relationships▪ Introduced and developed new product placements in retail outlets▪ Presented programs to retail buyers, established promotional and merchandising schedules▪ Responsible for independent development and maintenance of customer client base within food service industry▪ Grew Hillshire Farms product line over 8% and introduced Mineo & Sapio product line to numerous retail outlets