● Work proactively to manage all members of a full-service marketing team and ensure accountability plans are in place to measure performance● Prioritize marketing projects and allocate resources through defined project plan ● Showcase marketing vision and resources for recruitment purposes● Work directly with local marketing managers to ensure Sales feels supported and that they are being heard with respect to marketing priorities and available short term and long term solutions● Solicit and listen to feedback from local branches to incorporate into the overall marketing strategy to improve branch marketing ● Proactively communicate new features and strategy and ensure local marketing managers are transferring this information throughout their branch● Establish Branch Budgets for Local Marketing Resources and work with Accounting to ensure Marketing costs are aligned across the organization● Confirm effective Communication & Consistent Messaging throughout the Department● Work with the Communications team to clearly communicate the Marketing Vision and ensure the company has consistent messaging about direction. ● Work with Marketing Team and External Resources to create consistent external messaging● Ensure the Marketing Team is in Budget and in accordance with the Marketing Stakeholders● Cost Analysis / Budgeting● Reporting and evaluating ROI of marketing initiatives for Corporate and Branches across all marketing platforms.

Work with Loan Officers to develop individual marketing strategies and plansAssist Director of Marketing with day-to-day operationsMedia planning and buyingEvent coordinationAssist and train Loan Officers in various marketing applications

Media PlanningMedia BuyingDigital MarketingSocial MediaPublic RelationsPromotion DevelopmentClient RelationshipsMarketing Plan Development and Execution

Marketing, promotion, and event development and executionDeveloped and designed all casino wide marketing programsWorked with all Casino deapartments Worked with other entities of the Southern Ute Tribe to coordinate cultural eventsWrote all text for marketing collateral, the website, newsletter, and promotional materialWrote yearly marketing planWorked within a yearly budger

Oversaw all operations of a successful snow sports e-tailerDeveloped partnerships within the ski/travel industryAttended various trade shows as both a vendor and an attendeeManaged day-to-day opeations including ordering, inventory, hiring, HR issues, etc.Developed national and international marketing programAssisted in the design of new product linesCoordinated on-site demo days at resorts throughout the western United States and Canada

Worked onboard cruise ships promoting the shoreside shopping programDeveloped and presented multimedia presentations to 500+ cruise ship passengersRan and directed the in-room shopping televesion stationWorked closely with the shoreside merchants to develop their on-ship promotions and marketing