Carolina Marques Email & Phone Number

Lisbon, Portugal

Lisbon, Portugal

• Work with the SEO development and implementation to ensure best practices of local websites;
• Work together with agencies and brand managers in all areas of digital timelines and deliverables;
• Responsible for managing the digital marketing budget;
• Website creation, updating and improvement;
• Management of multi-brand social networks (Facebook, Instagram and LinkedIn);
• Manage the lead generation and Email Marketing campaigns;

Lisbon, Portugal

• Work with the SEO development and implementation to ensure best practices of local websites;
• Alignment and creation of synergies between the marketing team and digital agencies (creative and media);
• SEA Performance analysis and monitoring;
• Responsible for managing the digital marketing budget;
• Assisting the development landing pages and websites;
• Creation and management of multi-brand social networks (Facebook, Instagram and LinkedIn);

Lisbon, Portugal

• Active Cosmetics, Professional Products and L’Oréal Luxury Division:
• Responsible for implementing the OPERA 2.0 project;
• Development of a schedule with timings, phases and division between the team;
• Responsible for the project in Portugal, dealing with international teams;
• Coordinate all phases of the project, ensuring delivery within the established deadlines;
• Develop spreadsheets and aggregate all the information required by the platform;

Lisbon, Portugal

• Active Cosmetics Division:
• Implementation of cross-channel global strategies for the La Roche-Posay and SkinCeuticals brands;
• Alignment and creation of synergies between the marketing team and digital agencies (creative and media);
• Development of user experience and customer journey across all brands' digital platforms;
• Actions/partnerships with influencers;
• Responsible for creating CRM initiatives to generate and activate consumer profiles.*Special project: Project manager for the brand's new website.

Lisbon, Portugal

• Creation and management of social media content (Facebook, Instagram, Website and Blog);
• Monthly performance analysis using Google Analytics and Iconosquare;
• Support creating Newsletters;
• Responsible for updating the CRM platform (Salesforce);
• Service to the agency's clients.

Florida, United States

• Direct action in daily processes at the theme parks and Disney complex;
• Interaction and customer support of different nationalities;
• Responsible for demonstrating and selling goods in internal and external areas, cash handling and operation of the MATRA system;
• Participation in Customer Service and Merchantainment training at Disney University;
• Constant use of English for communication and application of the "Four Keys" method, based on safety, courtesy, show and efficiency, developed by Walt Disney.

Rio De Janeiro, Brazil

• Contribution to the creative process, with the selection of images and creation of copys;
• Support in the registration of calls in the IBMS system;
• Assistance in the elaboration of editing and sounding guidelines;
• Responsible for final approval of calls before going live.

Rio De Janeiro, Brazil

• Production at Portal Video Library, developing skills in the cinematographic and lighting areas, also obtaining notions of audio and TV direction;
• Responsible for capturing, recording and editing images at university events;
• Optimization of digital content for the university website;
• Monitoring of graduations, generating live content.

Rio De Janeiro, Brazil

• Responsible for answering phone calls;
• Assisting students registration and enrollment processes;
• General administrative assistance to the department (complaint records, forms and reports).

Postgraduate, Digital Marketing & Analytics

Ranked as the #1 program in e-Business and Digital Marketing in Portugal (#3 in Western Europe) by Eduniversal.

Bachelor'S Degree, Social Communication - Marketing And Advertising

Ranked as the #3 best university in Brazil (#4 in Latin America) by Eduniversal.

Language Intensive Course, English

Took part of an exchange experience in San Diego, California (USA) for 4 months.