Carolina Treviño Email & Phone Number

New York, New York, United States

• Lead a scrum team of devs and designers to develop and optimize PlannedParenthood.org’s search and education tools, which drives 20M+ monthly users
• Scaled the redesign of PPFA’s abortion search tool in anticipation of the overturning of Roe v. Wade, leading to a 54% increase in online appointment searches and 13% boost in book online starts -- all in the face of a.
• Led an overhaul of PPFA’s health center search tool, growing online appointment searches by 11% and book online clicks by 7%.

New York, New York, United States

• Led a senior team of developers and designers to build PowerThePolls.org, a key touchpoint in a first-of-its-kind campaign that recruited 700,000+ people across the U.S. to become poll workers during a critical.
• Scaled a CMS that allowed our partnerships team to create unique landing pages and URLs for companies and non-profits across the country -- allowing us to partner with 300+ orgs leading up to election day

New York, New York, United States

• Managed cross-functional teams of campaign managers, strategists, analysts, designers, and devs to create digital products across 10 nonprofit social good campaigns
• As a part of our Meals on Wheels Campaign, created a microsite that drove over 100,000 volunteer sign-ups for Meals on Wheels chapters across the country
• While serving on the Ad Council’s first D&I Council, led the creation and development of the organization’s first ever employee resource groups in its 75 year history

Greater New York City Area

Bachelor Of Science (B.S.), Texas Creative, Advertising

Activities and Societies: Minorities in Advertising, Texas Advertising Group, Public Relations Student Society of America, Texas Tower.

Bachelor Of Arts (B.A.), Communication And Media Studies

Activities and Societies: Student Program Board, The Daily Cougar, The Honors College