Carolina Zanqueta

Carolina Zanqueta Email and Phone Number

CEO at Vivas Comunicação @ Vivas Comunicação
curitiba, parana, brazil
Carolina Zanqueta's Location
São Paulo, São Paulo, Brazil, Brazil
Carolina Zanqueta's Contact Details

Carolina Zanqueta work email

Carolina Zanqueta personal email

About Carolina Zanqueta

I am an RTV (Radio and TV Broadcasting) professional with a postgraduate degree in Political Marketing and Electoral Advertising from USP (University of São Paulo). Throughout my 20-year career, I have worked in various communication areas, particularly focusing on overall coordination of political campaigns and public sector advertising campaigns.I have experience in management, project management, digital marketing, and resource and results optimization, even in high-pressure environments. Currently, I am the Operations Director at Vivas Comunicação.Furthermore, I am dedicated to diversity and inclusion and actively work to promote them. My family is what drives me, and I believe that maintaining a balance between personal and professional life is crucial.#communication #politicalmarketing #management

Carolina Zanqueta's Current Company Details
Vivas Comunicação

Vivas Comunicação

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CEO at Vivas Comunicação
curitiba, parana, brazil
Website:
vivascom.com.br
Employees:
22
Carolina Zanqueta Work Experience Details
  • Vivas Comunicação
    Chief Executive Officer
    Vivas Comunicação Jan 2023 - Present
  • Vivas Comunicação
    Planning Director
    Vivas Comunicação Nov 2018 - Present
    São Paulo Area, Brazil And Curitiba, Pr, Brazil.
    • Planning and managing projects online and offline;• Management of creative, service and media teams;• Development of image and brand building strategies; • Development of advertising campaigns;• Acting in the private and government sectors;• Account management of Artesp - Regulatory Agency for Transport of the State of São Paulo, Sabesp - Basic Sanitation Company of the State of São Paulo and the Government of the State of Paraná.
  • Campaign For The Senate And For Federal Deputy. State Of Parana.
    Digital Campaign Coordination
    Campaign For The Senate And For Federal Deputy. State Of Parana. Jul 2018 - Oct 2018
    Paraná, Brazil
    Alex Canziani - Senate candidate - 1,304,719 votes;Luísa Canziani - candidate for Federal Deputy - 90,249 votes - elected the youngest Federal Deputy in Brazil;• Planning and managing the two candidates' online campaign; • Coordination of video, creation, network management and SAC teams; • Coordination and monitoring of the digital media team;
  • Freelance
    Communications Consultant
    Freelance Dec 2016 - Jul 2017
    Brazil
    • Online and offline project management;• Development of communication strategies and content production; • Acting in the private and government sectors, including bids.
  • Campaign For City Hall Of Curitiba/Pr - Candidate Ney Leprevost (Psd). Second Round.
    Digital Coordination
    Campaign For City Hall Of Curitiba/Pr - Candidate Ney Leprevost (Psd). Second Round. Oct 2016 - Nov 2016
    Curitiba, Paraná, Brazil
    • Interface with social media monitoring providers; • Data analysis;• Content strategy for the campaign's official Social Networks; • Scripting and video production for the digital environment; • Coordination of interaction team through networks and whatsapp.
  • Campaign For The City Of Joinville/Sc - Candidate Marco Tebaldi (Psdb).
    Political Marketing Coordination
    Campaign For The City Of Joinville/Sc - Candidate Marco Tebaldi (Psdb). Jun 2016 - Oct 2016
    Joinville, Santa Catarina, Brazil
    • General campaign coordination;• Management of video, editing, digital and creation cores; • Content production;• Planning and customer service;• Final approval of TV programs and digital content;• Preparation of material and candidate for TV debates.
  • Freelancer
    Consulting
    Freelancer Jan 2014 - May 2016
    São Paulo
    • Management of online and offline projects;• Development of communication strategies and content production;• SNA Consulter - Social Network Analysis;• Social Media Monitoring;• Community Manager;• Expertise in the private and government sectors.
  • Instituto Informa
    Webinforma Manager
    Instituto Informa May 2013 - Jan 2014
    São Paulo Area, Brazil
    Overall coordination and strategy of the digital arm at Grupo Informa: Webinforma. Responsibilities: development of the company's product portfolio, management of new projects, evaluation and coordination of the social media monitoring, reporting and proposals and SNA application.
  • Mpb - Marketing Político Brasil
    Political Marketing Assistant
    Mpb - Marketing Político Brasil Apr 2012 - Nov 2012
    São Luis, Ma
    Election campaign for Sao Luis city - MA. Candidate João Castelo (PSDB).(http://mpbpolitica.com.br/?l=APRESENTA)• Direct assistance to the Marketing Director of the campaign;• Assistance to the candidate;• Responsible for organizing the payments and assistance on the preparation of reports for budget control area;• Online campaign manager: responsible for online campaign strategy, team management, social media metrics, audio and video;• Integration of different teams: television, radio, press, production, legal and internet. . • Monitoring and evaluation of quantitative and qualitative research.
  • Fiesp
    Online Publisher
    Fiesp Dec 2010 - Apr 2012
    São Paulo Area, Brazil
    • Responsible for customer relationship management at online channels of Fiesp entities (Federation of São Paulo State Industry), Ciesp (Center of São Paulo State Industry), SESI-SP (Social Service Industry), Senai-SP (National Learning Industrial Service) and IRS (Institute Roberto Simonsen). Content development strategies for the different portals and digital channels;• Management of new websites projects, hot sites, campaigns and dissemination of positioning of the entities; including segmentation of target audiences and organization of the process of the actions and metrics reports;• Responsible for coordinating reporters’ team and social media staff.Main accomplishments: • Complete restructuring of Fiesp's website; (http://www.fiesp.com.br/noticias/esta-no-ar-versao-beta-do-novo-site-da-fiesp/)• Idealization, content production, update and guidance in setting up the Presidency's Space, an exclusive area in the Fiesp's website; (http://www.fiesp.com.br/?temas=espaco-presidencia)• Creation, management and structuring of the online channel - Talk to the President - it works as a online customer relationship channel;• Strategy, text and audiovisual content for two national campaigns: Energia a Preço Justo and Jurômetro:Energia a Preço Justo - Energy at Fair Price – reached over than 300,000 signatures on the online manifesto; (http://www.fiesp.com.br/noticias/infografico-a-linha-do-tempo-da-campanha-energia-a-preco-justo/)Jurômetro campaign video reached 120,000 views on Youtube. (http://www.jurometro.com.br/)
  • Duda Propaganda
    Online Publisher
    Duda Propaganda Jul 2010 - Sep 2010
    São Paulo Area, Brazil
    Election campaign for Sao Paulo State. Candidate Paulo Skaf (PSB).• Responsible for online strategy, including the campaign website which was finalist at the 'Reed Award'​, as Best International Website, the award is organized by Campaigns & Elections Magazine; (Cases- http://publ.cc/) • Responsible for the content strategy, including audio, video, text and image for the campaign website, email marketing and social media;• Monitoring and targeting seeding;• Online talk show anchor - 'Skaf Ao Vivo'​. Act as moderator between the candidate and participation of Internet users - (https://www.youtube.com/watch?v=uQA0Ti52hwM)
  • Supernova Produções Ltda
    Marketing Analyst
    Supernova Produções Ltda Jun 2008 - Oct 2008
    Recife Area, Brazil
    Election Campaign for Recife city - PE. Candidate Mendonça Filho (Democratas).• Assistant to the Marketing Director, responsible for the Campaign customer relationship management, • Administration of the Campaign's office and responsible for contact with suppliers to negotiate fees and payments;• Financial control, staff payment and cash flow organization;• Planning, participation and development of materials used in communication and media training;• Interface with the councilors campaign to align messages and visual communication;• Monitoring of qualitative research groups;• Supervision of the press office team.
  • Curado & Associados Comunicação S/S Ltda
    Administrative Assistant
    Curado & Associados Comunicação S/S Ltda Apr 2007 - May 2008
    São Paulo Area, Brazil
    • Director's assistant, organization of payments and control of cash flow;• Management of company’s office.• Organization, preparation of materials and participation in media training;• Video selection to media training; • Support to media relation’s team;• Development of scripts for corporate videos;• Hiring and coordination services.
  • Mp5 Estratégia & Criação Ltda
    Political Marketing Assistant
    Mp5 Estratégia & Criação Ltda Jun 2006 - Oct 2006
    Recife Area, Brazil
    Election campaign for Goias State. Candidate Maguito Vilela (PMDB).Election campaign for Pernambuco State. Candidate Humberto Costa (PT).• Production and coordination of campaign events involving the MP5 team;• Assistance to the MP5 team's administrative demands;• Screening of general public solicitations. Processing the demands of local offices, MPs, councilors and mayors;• Monitoring of qualitative research groups;• Distribution of official campaign materials (photos, printed, jingles, spots, etc.) to committees throughout the state.

Carolina Zanqueta Skills

Corporate Communications Digital Marketing Marketing Marketing Strategy Digital Strategy Google Analytics Social Media Social Media Marketing Digital Media Public Relations Online Marketing Marketing Communications Email Marketing Television Journalism Press Releases Dos Operating Systems

Carolina Zanqueta Education Details

Frequently Asked Questions about Carolina Zanqueta

What company does Carolina Zanqueta work for?

Carolina Zanqueta works for Vivas Comunicação

What is Carolina Zanqueta's role at the current company?

Carolina Zanqueta's current role is CEO at Vivas Comunicação.

What is Carolina Zanqueta's email address?

Carolina Zanqueta's email address is ca****@****ail.com

What schools did Carolina Zanqueta attend?

Carolina Zanqueta attended University Of Michigan, Universidade Federal De Minas Gerais / Ufmg, Universidade De São Paulo, Universidade Anhembi Morumbi.

What skills is Carolina Zanqueta known for?

Carolina Zanqueta has skills like Corporate Communications, Digital Marketing, Marketing, Marketing Strategy, Digital Strategy, Google Analytics, Social Media, Social Media Marketing, Digital Media, Public Relations, Online Marketing, Marketing Communications.

Who are Carolina Zanqueta's colleagues?

Carolina Zanqueta's colleagues are Natasha Vianna, Eliel Walter, Gil Marcos, Natan Pedro Constantino, Stellyn Adriana Mello, Tony Ghosn, Beto Vivas.

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