Caroline Evnin Email & Phone Number

As a marketing and media professional specializing in pro/collegiate sports properties, I conceptualize, pitch, and package multimillion-dollar sponsored/branded content social media campaigns to support advertising goals of Fortune 500 brands across multiple industries, including retail, automotive, and financial services. With expertise across several social media platforms (Instagram, Snapchat, TikTok, X, Facebook, YouTube) I create a compelling value proposition for advertisers resulting in double and triple-digit percent increases in social media spend. As a member of ESPN’s Sports Brand Solutions team, I have direct accountability for more than a dozen sports properties (College Basketball (Women’s & Men’s), NCAA, ACC Network, SEC Network, Tennis, NHL, ESPYS, Fantasy Sports, Films/30 for 30s, Studio (News/SportsCenter), Top Rank Boxing, UFC, Premier Lacrosse League & Olympics) and also contribute solutions to the college football franchise.My passion for sports extends past my role at ESPN, and I am an active member of the Tunnel to Towers Foundation where I participate in the marketing, events, and membership committees to help build awareness of fundraising and foundational events, including their signature One World Trade Climb and 5K run. Additionally, I volunteer as the Social Media Manager for SUPVets, a nonprofit that leads stand up paddle board retreats for military veterans and active-duty service men and women.

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  Coordinator, Sports Brand Solutions

  Espn

  Dec 2021 - Present - New York, New York, United States

  Liaise with Disney sales and ESPN editorial teams to ideate and implement social media sponsorship opportunities across all ESPN sports properties. In just two years, progressed from assisting to leading social sponsorship ideation/strategies across 15 properties. Drive inclusion across all media buys, ensure seamless execution of multi-asset (Instagram, Snapchat, TikTok, X, Facebook, YouTube) campaigns, and facilitate multimillion-dollar sponsored and branded solutions with aggressive deadlines. Collaborate with Editorial, Production, and Sales teams to guarantee seamless campaign activation and troubleshoot live changes and post-show corrections. Onsite experience gained at Women’s College Basketball Final Four, Premier Lacrosse League Draft, and Little League World Series.