Caroline H.

Caroline H. Email and Phone Number

Senior copywriter and conceptual thinker, helping brands of all sizes to connect with customers – available for freelance @
Caroline H.'s Location
Greater Norwich Area, United Kingdom, United Kingdom
About Caroline H.

Need a pro freelance copywriter, pronto? Hello! I’m Caroline, a writer with over 15 years’ experience in copywriting, conceptual thinking and creative strategy. From Adnams, Aviva and Duracell to FRONTLINE, Rightmove and ZSL, I've worked with national and global brands, helping win customers and awards along the way. Now how can I help you?Boosting brand awareness?Launching a new product, or repositioning an existing one?Promoting an event?Bringing a new brand into being, or refreshing it?Staying connected with your customers? I can make words work across them all (and more) because I’ve been lucky enough to flex my writing skills across all these (and more):– digital advertising to DM– brochures to branding– emails to entire websites – PPC to TVC– did I mention social? If not, 'social'So whether you need an integrated campaign, a messaging strategy, long-form copy or a small-but-mighty communication, just let me know. I'll be happy to let you know how I could help. Or to learn a bit more/have a peep at my portfolio, head over to carolinecopywrites.com

Caroline H.'s Current Company Details
carolinecopywrites.com

Carolinecopywrites.Com

Senior copywriter and conceptual thinker, helping brands of all sizes to connect with customers – available for freelance
Caroline H. Work Experience Details
  • Carolinecopywrites.Com
    Freelance Copywriter
    Carolinecopywrites.Com Jan 2024 - Present
    Working with organisations of all sizes to create compelling communications. I can help with:• Copy – writing for print and digital (including content), whether it's B2B or B2C• Concepts – creating big ideas and crafting them to make an impact across different touchpoints• Tone of voice – helping determine your brand’s voice so you can authentically communicate • Editorial – weaving the right words to educate or entertain and suit your editorial style• Scriptwriting – neatly landing narratives for videos, radio ads and more• Copy-editing – helping create an even better reading experience by editing existing pieces.
  • Krow Group
    Senior Copywriter
    Krow Group Oct 2019 - Dec 2023
    • Creating concepts, campaigns, content and brand tones of voice for B2B and B2C brands• Delivering across channels from TVC and VOD to social, blog posts, PPC and print• Working across a range of sectors with particular experience in pet care, financial services and FMCG • Brand leading on a number of key accounts, responsible for reviewing briefs, mentoring copywriters and making sure other writers’ copy consistently meets brand guidelines• Highlights include:- helping to launch the Aviva Cost of Living Boost Community Fund- creating a TVC for the UK market that was subsequently adopted in four other global regions - delivering unprecedented results during a brand relaunch campaign
  • Bigdog Agency
    Senior Copywriter
    Bigdog Agency Mar 2015 - Sep 2019
    • Wrote a social campaign that delivered 18x the original target• Delivered many multichannel campaigns, including concepting the big idea behind them• Created an ED&I project that achieved outstanding results
  • Balloon Dog
    Senior Copywriter
    Balloon Dog Oct 2011 - Feb 2015
    • Scripted my first TVC from a concept I'd created• Wrote for charities including Railway Children and ZSL • Created and presented a pitch to win back a major client • Delivered award-winning work
  • Balloon Dog
    Copywriter
    Balloon Dog Jul 2008 - Sep 2011

Caroline H. Education Details

Frequently Asked Questions about Caroline H.

What company does Caroline H. work for?

Caroline H. works for Carolinecopywrites.com

What is Caroline H.'s role at the current company?

Caroline H.'s current role is Senior copywriter and conceptual thinker, helping brands of all sizes to connect with customers – available for freelance.

What schools did Caroline H. attend?

Caroline H. attended University Of Kent, Diss High School.

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