Caroline Ritchie Email & Phone Number

Malvern, Victoria, Australia

Managing the digital channels at Cabrini Health. The staff intranet on the Elcom platform, the external website on WordPress and the staff Weekly Bulletin on PoliteMail and video management on Vimeo.

Malvern

I strategically manage, develop, monitor and maintain a high quality intranet, using Elcom CMS. Collaborating with stakeholders, staff and suppliers, to foster brand advocacy, engage and educate our staff, with the voice of the customer at the centre of my thinking.My strong work ethic and meticulous attention to detail ensures that processes, governance and documentation is exceptional. Providing strategic advice and support, to provide timely, clear, targeted, planned and consistent messaging to all communications. I use measurement reports to influence changes and ways of engaging with staff across the various departments.Communication with stakeholders is critical to the success of any organisation. I have built strong relationships across the business, to ensure I understand their requirements to engage, inform and connect with their teams. Our external stakeholders are a key part of our success, and with Elcom, we ensure we have the latest software, technology and functionality available, to enhance user experience• Communications channel manager for the intranet, including site administration and publisher training, Our staff weekly bulletin is created using PoliteMail - data-driven internal communications.• Over 73K visits per month and 156k page views, our award-winning designed intranet is a key channel to engage and inform our staff. Adobe Photoshop is used to create banners, images and thumbnails to spotlight initiatives/projects of strategic importance to the organisation. • Adobe In-Design is used for creating posters, booklets and promotional material for internal communications and events.• Coordinated the launch for the new intranet ‘Cabinet’, including communications plan, management and transition of existing links and training staff to update content.

Melbourne, Australia

Managed the internet and internet sites, ensuring brand compliance, user experience and fresh, relevant content, while incorporating latest technology, functionality and design. Training and sharing knowledge with staff and teaching best practice.• Project managed and implemented a new intranet and internet, saving $200K, by scoping requirements, negotiating a new supplier and presentation to board members. Delivery of two new sites, brand compliant, user friendly and ongoing staff training.• Played a key role in negotiating a monthly retainer with key supplier to manage work costs, priorities and delivery of projects. Improved management of work load and clear expectations for both parties, including monthly reporting.• Designed and implemented a customer secure portal, allowing Bitumen customers secure access to quality assurance batch reports. Created process documentation and training for internal staff to upload reports, resulting in significant time saving and improved process.

Melbourne, Australia

Managed a diverse and culturally challenging team of 4 across Asia Pacific, responsible for 18 Shell websites: delivering marketing plans, ensuring online brand compliance, user experience and accessibility. Direct support to Australia and teams, to deliver marketing plans and needs of all businesses using the web as an appropriate part of their communications marketing mix.• Achieved world standard of digital governance of zero errors across our Region (including multiple languages) as measured by the ActiveStandards tool. Monitored daily for quality and compliance on brand, legal, usability and accessibility checkpoints – ensuring first class customer experience.• Managed a virtual team, shared knowledge, motivated and coached to achieve the highest level of websites across Shell Globally. Weekly individual catch-ups, monthly team calls and regular calls with Regional stakeholders to manage projects and expectations. Successful recruitment of Web Manager and extensive two-week training in China.• Member of Global Regional Team Leads – meeting monthly virtually, discussing tools, resourcing, upcoming projects, latest web packages, both globally, regionally and locally.• Global Focal Point for ActiveStandards tool – teaching, coaching, encouraging and assisting all publishers across the globe with improving the standard of their websites.

Australia

Managed the Shell Australia and Shell New Zealand websites and intranets (4 platforms). Providing brand compliant, user friendly and fresh sites. Built strong working relationships with business focal points and external Agencies and worked closely with marketing teams and Agencies to deliver and manage various online applications, competitions and promotions.Supported the Communications team with timely and accurate daily media monitoring of press clips, political and news alerts. Assisted the Social Investment Manager to deliver the SI program and liaising with program partners, updating the intranet and internal communications to staff. Provided Crisis Admin support as required.• Worked with ActiveStandards global supplier, to fine tune and refine the checkpoints of the tool for Shell websites. AUS site compliance was one of the best two sites in Shell Globally.• Played a key role of the Project team to deliver the AUS Shell Card Online Application form (a Global first in B2B marketing). Working closely with the Retail team and external supplier, by undertaking User Acceptance Testing and customer experience improvements.• Developed and shared AUS/NZL online Work Request Form - adapted by other Country Site Managers across the globe, tailoring for their local markets. Ensuring details and expectations are clear when receiving requests from stakeholders.• Managed all content updates and promotions, working closely with stakeholders across many businesses including: Aviation, Bitumen, Lubricants, Marine, Retail and Commercial Fuels.• Recommended and executed content changes for Social Investment intranet and internet pages, including online promotion of employee volunteering and payroll giving.

Shell Geelong Refinery

Identified and established strong relationships with key community stakeholders at all levels to improve Shell’s reputation in the community. Working closely with 14 local schools to develop and deliver Shell’s Social Investment program and deliver direct benefits to their students and local community.• Built solid relationships with 14 local School Principals and developed Social Investment programs to deliver benefits to their students and local community. Including educational and environmentally opportunities: Shell Cats Hero Series, Geelong Art Gallery, tree planting with Greening Australia, Breakfast Clubs and book donations.• Drove the Refinery’s bus to collect local school students and transport them to our Social Investment programs – these children would otherwise not be able to attend due to costs and transport restrictions. Along with external tours, ensuring strict safety compliance and onsite requirements.• Represented the Refinery at City of Greater Geelong meetings, to develop and deliver Social Investment programs to benefit local community and students. Water Smart Kids, learn-to-swim scholarships for disadvantaged children, minimum of 240 children undertake weekly lessons.

Shell Geelong Refinery

Project lead a team of employees to deliver the Geelong Refinery’s 50-year celebrations and community open day. Provided Internal Communications including editor of weekly newsletter, internal event management and refinery tours. Organised logistics for Community Liaison Group meetings, including timely and accurate minutes of monthly meetings. Managed the Communications and Social Investment budgets.• Project lead a team of employees to deliver Geelong Refinery’s 50 Year celebrations, including: Open Day, Commissioning of 50-year book, book launch, retirees function, employee celebrations and gifts. The open day had 2,500 visitors onto a major hazard facility site – strict safety briefings for all visitors and security management, tours and community stalls.• Internal Event Management: staff town halls, employee and children’s Christmas parties (including selecting and buying presents for all children), Retirees annual dinner, Shell and Contractor Safety Centre opening.• Editor of refinery weekly newsletter, sourcing articles, images and upcoming events. Edit, layout and distribution across the site to all employees.• Timely and accurate minute taking of monthly Community Liaison Group meetings. Including all logistics, catering and distribution of correspondence.

Melbourne, Australia

Executive Assistant providing professional diary management, screened calls, extensive travel bookings, event management, and prioritising work and worked autonomously. Managed job share receptionists, shared knowledge, supported and mentored. Established strong relationships within the business and across Asia Pacific at all levels.• Managed sensitive information, set priorities, manager travelled extensively (overseas every two-three weeks). Worked autonomously, self-motivated and pro-active.• Liaised regularly with Directors of Boards, Senior Managers, along with Government Departments to arrange meetings, conference calls and videos, local and overseas.• Established and built relationships across Asia Pacific (Singapore, Thailand, Malaysia, New Zealand, Philippines, Dubai, London, Pakistan, many different cultures) with Vice Presidents, General Managers and Assistants.• Identified the need to recruit job share receptionists for the Shell Retail team office – recruitment process and ongoing management, shared knowledge, supported and mentored.

Melbourne, Australia

Professional Executive Assistant in a fast paced, exciting environment. Proficient in executive support, managing sensitive information, diary management, bookings of overseas travel, along with building relationships and communications with international stakeholders. Work autonomously and experienced communicator and team player and advanced user of MS Word, Excel and PowerPoint.

Melbourne, Australia

Resourceful and task oriented Executive Assistant, providing professional support in a fun and energetic environment. Tasks varied from scheduling meetings, diary management, event management, to building effective communications and relationships at various internal levels and externally with suppliers. As Office Manager, I implemented and managed job share receptionists, shared knowledge, supported and mentored.