Consultante Fonctionnelle Crm Salesforce
Current
Nov 2022 - Present
AeroLeads people directory · profile
Caroline Rivalain Email & Phone Number
Consultante fonctionnelle CRM Salesforce
at
4CAD Group
LinkedIn matched
✓ Verified August 2026
3 data sources
Profile completeness 86%
Current company
Role
Consultante fonctionnelle CRM Salesforce
Location
Nantes, Pays De La Loire, France
Company size
Who is Caroline Rivalain? Overview
A concise factual answer block for searchers comparing this professional profile.
Quick answer
Caroline Rivalain is listed as Consultante fonctionnelle CRM Salesforce at 4CAD Group, a with 210 employees, based in Nantes, Pays De La Loire, France. AeroLeads shows a matched LinkedIn profile for Caroline Rivalain.
Caroline Rivalain previously worked as Chargée Marketing Opérationnel et CRM at Vpauto and Chef de Produit Marketing Direct at Éditions Weka. Caroline Rivalain holds Master Grande Ecole, Ecole Supérieure De Commerce, Marketing, Mention Bien from Excelia Group La Rochelle.
Company email context
Email format at 4CAD Group
This section adds company-level context without repeating Caroline Rivalain's masked contact details.
4CAD Group
Review company-level records connected to Caroline Rivalain before choosing the right outreach path.
Profile bio
About Caroline Rivalain
Experte en CRM, Data Management et Marketing Opérationnel, je mène depuis 10 ans tous mes projets avec rigueur.Domaines d’expertise :CRM/ Marketing automation/ Lead nurturing/ Data management/ Marketing Campaign Management/ Marketing digital/ Marketing opérationnel/ Personnalisation/ Emailing/ Data driven/ B2BOutils utilisés :- CRM : Salesforce (Administrateur)- Marketing automation : Pardot, DialogueInsight, Mailchimp- Gestion de projet : Trello, Asana, Monday
Current workplace
Caroline Rivalain's current company
Company context helps verify the profile and gives searchers a useful next step.
4Cad Group
5 roles
Caroline Rivalain work experience
A career timeline built from the work history available for this profile.
Chargée Marketing Opérationnel Et Crm
■ CRM- Définition et exécution de la stratégie CRM B2B (acquisition, fidélisation, réactivation) : création des plans d’animation, création des scénarios, mise en place du marketing automation, lead nurturing, personnalisation- Implémentation de l’outil CRM Salesforce pour 3 marques : définition du cahier des charges, recueil des besoins, déploiement, formations, optimisation- Pilotage des règles de gestion de BDD B2B : segmentation, data quality■ MARKETING OPERATIONNELDéfinition et pilotage de la stratégie de marketing opérationnel B2B (budget >100K€ ) : supports d’aide à la vente, communication PRINT et WEB, développement de partenariats, événements clients et interne■ WEB MARKETINGMise en place du nouveau site internet B2B : rédaction du cahier des charges, rédaction des contenus, définition des parcours client, gestion des acteurs internes et externes au projet■ REPORTING- Mesure de l’efficacité des actions, définition de KPIs- Mise en place de dashboard Salesforce pour le service commercial■ MANAGEMENT D’UN ALTERNANT- Accompagnement et formation dans la mise en œuvre de projets
Apr 2015 - Nov 2022
Chef De Produit Marketing Direct
- Planification et réalisation des campagnes d’acquisition multicanales emailing, mailing et web - Coordination des acteurs internes et externes - Analyse, reporting et recommandation suite aux actions de marketing direct- Organisation et pilotage des événements clients : salons, petits-déjeuners, webinar
Feb 2014 - Apr 2015
Chargée Marketing Direct
- Mise en place des campagnes de marketing direct : création des supports, extraction des fichiers et suivi des opérations- Reporting et analyse des performances des emailings- Gestion et exploitation de la BDD : enrichissement, mise à jour, extraction et contrôle qualité- Organisation de petits déjeuners clients (groupe du CAC 40)
Apr 2013 - Oct 2013
Assistante Marketing Et Crm
- Développement et gestion du programme de fidélisation B2B- Gestion et suivi de la BDD : enrichissement, mise à jour, data quality- Participation aux salons et road-shows : rédaction des emails d’invitation, accueil clients, analyse et reporting des événements- Organisation des formations clients en région
Jan 2011 - Aug 2012
Team & coworkers
Colleagues at 4CAD Group
Other employees you can reach at 4cad.fr. View company contacts for 210 employees →
MB
Mohamed Belache
Colleague at 4Cad GroupGreater Grenoble Metropolitan Area, France
View →
CA
Christophe Aillerie
Colleague at 4Cad GroupGreater Nantes Metropolitan Area, France
View →
CB
Cyril Brandy
Colleague at 4Cad GroupGreater Toulouse Metropolitan Area, France
View →
TD
Thomas Durand
Colleague at 4Cad GroupNantes, Pays De La Loire, France
View →
DR
Denis Riousset
Colleague at 4Cad GroupGreater Paris Metropolitan Region, France
View →
HM
Hervé Mantinou
Colleague at 4Cad GroupNantes, Pays De La Loire, France
View →
KI
Karine Irac
Colleague at 4Cad GroupGreater Paris Metropolitan Region, France
View →
SP
Severine Pellerin
Colleague at 4Cad GroupRezé, Pays De La Loire, France
View →
CG
Christophe Gerbier
Colleague at 4Cad GroupLes Ulis, Île-De-France, France
View →
AB
Aurore Barbe
Colleague at 4Cad GroupSermesse, Bourgogne-Franche-Comté, France
View →
Mohamed Belache
Colleague at 4Cad GroupGreater Grenoble Metropolitan Area, France
View →
CA
Christophe Aillerie
Colleague at 4Cad GroupGreater Nantes Metropolitan Area, France
View →
CB
Cyril Brandy
Colleague at 4Cad GroupGreater Toulouse Metropolitan Area, France
View →
TD
Thomas Durand
Colleague at 4Cad GroupNantes, Pays De La Loire, France
View →
DR
Denis Riousset
Colleague at 4Cad GroupGreater Paris Metropolitan Region, France
View →
HM
Hervé Mantinou
Colleague at 4Cad GroupNantes, Pays De La Loire, France
View →
KI
Karine Irac
Colleague at 4Cad GroupGreater Paris Metropolitan Region, France
View →
SP
Severine Pellerin
Colleague at 4Cad GroupRezé, Pays De La Loire, France
View →
CG
Christophe Gerbier
Colleague at 4Cad GroupLes Ulis, Île-De-France, France
View →
AB
Aurore Barbe
Colleague at 4Cad GroupSermesse, Bourgogne-Franche-Comté, France
View →
3 education records
Caroline Rivalain education
Master Grande Ecole, Ecole Supérieure De Commerce, Marketing, Mention Bien
Semestre Académique Intensif, Anglais
Kaplan
Bts Management Des Unités Commerciales
Ensec
FAQ
Frequently asked questions about Caroline Rivalain
Quick answers generated from the profile data available on this page.
What company does Caroline Rivalain work for?
Caroline Rivalain works for 4CAD Group.
What is Caroline Rivalain's role at 4CAD Group?
Caroline Rivalain is listed as Consultante fonctionnelle CRM Salesforce at 4CAD Group.
Where is Caroline Rivalain based?
Caroline Rivalain is based in Nantes, Pays De La Loire, France while working with 4CAD Group.
What companies has Caroline Rivalain worked for?
Caroline Rivalain has worked for 4Cad Group, Vpauto, Éditions Weka, Boston Consulting Group (Bcg), and Pompes Salmson.
Who are Caroline Rivalain's colleagues at 4CAD Group?
Caroline Rivalain's colleagues at 4CAD Group include Mohamed Belache, Christophe Aillerie, Cyril Brandy, Thomas Durand, and Denis Riousset.
How can I contact Caroline Rivalain?
You can use AeroLeads to view verified contact signals for Caroline Rivalain at 4CAD Group, including work email, phone, and LinkedIn data when available.
What schools did Caroline Rivalain attend?
Caroline Rivalain holds Master Grande Ecole, Ecole Supérieure De Commerce, Marketing, Mention Bien from Excelia Group La Rochelle.
Find 750M verified contacts
Search by job title, company, industry, location, and seniority. Export verified B2B contact data when you need it.
Start free trial