Caroline Andersen Email & Phone Number

Copenhagen, Dk

Copenhagen Area, Capital Region, Denmark

Copenhagen Area, Denmark

www.womenintech.dk

Copenhagen Area, Capital Region, Denmark

I specialise in consulting within Customer Lifecycle Communication strategies and help our clients build technical solutions and loyalty concepts across marketing channels to improve conversion rates and retention. For example, personalised and automated communication flows such as segmented welcome flows, re-targeting, win back, development of user engagement models and lead scorings.I also work with management consulting related to organisation, technology and strategy in digital transformation. Some of the clients I work with: SimpleSite, TV2 Play, SEAS-NVE, Fiat Finansiering & moreSome of the platforms I work with: Agillic, Adobe Campaignwww.kaplan.seManagement Consulting I Communications I Customer Insight I TechnologyLOYALTY BUILDS BUSINESS

Spacerebel is an online market place where fashion brands can rent shelf space in stores. An Airbnb for retail that connects brands with shops. It has been an amazing experience to be part of the Spacerebel team from day one.We launched Spacerebel in six cities across Europe in September 2014 incl. London, Copenhagen, Stockholm, Barcelona, Amsterdam and Milan.Some of my focus areas:Concept and business developmentGrowth and fast market expansion in EuropeCustomer acquisition and growth of the user base (brands, stores, retailers)

Copenhagen Area, Denmark

http://mytrnd.comMytrnd is the largest online gallery for lookbooks and connects fashion brands, buyers and bloggers

Copenhagen Area, Denmark

Shanghai City, China

Project assistant in the regional office reporting directly to top management within differentdepartments including Accounting and Finance, Sales, Marketing, PR Communication and Process Management. Main focus was to assist the regional CFO and Process Manager with LEAN and process optimization projects for the offices in Asia Pacific. Furthermore, I contributed with market and competitor analyses, internal organizational analyses, and the planning and executing of big events, incl. conferences primarily addressed to Chinese business clients. This was a paid internship.

Shanghai City, China

While living in Shanghai I was a board member of YP - a group and network under the Danish Chamber of Commerce in China that plans and hosts social and professional events in Shanghai for young professionals with an interest in Denmark and Danish-Chinese relations.

Copenhagen Area, Denmark

Part of the Marketing Communications team. Planning & executing local PR- and communication strategies for international clients within FMCGs and beauty products. Main contributions: text production, research, media contact, blogger/ social media activities, media monitoring & reporting, coordinating events, and leading own projects. Started as a student assistant but worked full-time May-September 2012.

Msc, International Marketing And Management

Current GPA 10.8

Summer Session, Luxury Products Management

Topics covered: Creation of Value and Shareholder Wealth in the Luxury Goods Industry , Managing Fashion, Perfumes and Cosmetics.

Bsc, International Business

International Business Law, Corporate Finance, Statistics, International Business Environment, Microeconomics, Intercultural Corporate.

Exchange Student, Business

Activities and Societies: Leadership, Financial Management, Investments in Equities, Entrepreneurship, and Managing New Ventures.

Summer School, Business And Economics

Activities and Societies: Competitive Strategy, Game Theory

Stx, Music A, French A, And English A

Activities and Societies: Music, French, English, Math Top student of class