Caroline Colombo Email & Phone Number

Nice, FR

Madrid, ES

- Support Amadeus Discover hotel acquision and activation via emailing and campaign marketing.- Content creation: marketing and communication presentations for Amadeus Discover- Launch of the Amadeus Discover for Hotels website- Drive traffic on our traveler platform- Manage a team of 3 people

Madrid, ES

In addition to the previous tasks mentioned below (previous experience)- Lead Amadeus Digital & Offer forums/user groups: strategy, target audience definition, content, communication & marketing around the event, customers and experts’ interviews, logistic and post event measurement for continual improvement and to acknowledge ROI- Lead the organization of.

Bruxelles, Région De Bruxelles-Capitale, BE

• Develop comprehensive marketing content for a specific range of solutions in the travel industry, from branding to delivery of key messages, in collaboration with the relevant services counterparts and external agencies
• Lead the planning Airline IT solutions marketing campaigns for existing and new to-be-launched solutions as part of the marketing readiness process; for e.g. Merchandising, Customer Experience Management, Disruption.
• Develop and coordinate the execution of marketing and sales deliverables (including: customer presentation, flyers, booth demos, videos, infographics, sales sheet, positioning paper) and external media (press release.
• Contributed on the creation of a whitepaper on ‘’Airline Disruption Management’’
• Monitor, measure and evaluate the investment of marketing communications and propose improvements to increase efficiency

Buenos Aires, Capital Federal, AR

• Marketing, Communication and Business Development - Buenos Aires, Argentina
• Created and Implemented four marketing plans for EMPREAR entities (NGOs focused on the development of start-ups in Argentina and Latin America) in order to recruit new investors and partners to help the affiliated.
• Implemented Emprear Business Angels communication strategy: partner contacts, marketing on social networks, corporate newsletters, expert recruitments, corporate website management
• Organised regular innovation incubator events where start-ups presented their ideas to our partners and could get access to initial funding
• Participated in the creation of an innovation acceleration company for start-ups in Argentina to help them achieve the required competency in business operations for a successful growthFreelance with Marketing Actitud.
• Audited, Analysed and Implemented new strategies for different clients in Argentina and France: market analysis, implementation of marketing action plans, new form of commercialisation and creation and promotion of.

Levallois-Perret, FR

• Supervised a team of 12 people and 5 different key accounts
• Managed relationship with external partners; coordinated internal departments and projects
• Definition and implementation of the marketing business plan
• Analysed customers’ needs in order to adjust our actions (such as creation of new pages)
• Implemented actions in order to achieve the Search engine optimization (SEO) goals for the 5 markets
• Analysed of the SEO results to improve the visibility of the websites

Levallois-Perret, FR

• Promoted the English website to improve visibility and traffic
• Coordinated with Easyvoyage’s 4 other websites; optimised various sections and navigation between pages

Paris, FR

• Optimised website to improve online visibility
• Managed customer relationships in order to ensure visitor fidelity and client retention
• Created newsletter

Boston, Massachusetts, US

• Supervised the creation, launch and promotion of the website

Rueil Malmaison, Paris, FR

• Developed a business plan for the public housing market (short- and long-term)
• Managed the launch of a new service on photovoltaic products (warranty extension): from the needs’ analysis to external market introduction
• Created, analysed and presented surveys on brands and products

Paris, Ile-de-France, FR

Relevé de Prix et Mise en avant des produits dans les différents supermarchés de la région PACA

LA Defense Cedex, Île-de-France, FR

Contribution pour la création du Bilan SocialOrganisation de formations dans l’entrepriseImplémentation du process de contrôle pour l’exposition à l’amiante

Mastère Spécialisé Marketing (Alternance)

Executive Mastère Management De Projet Digital, Marketing Digital

Master En Management, Affaires Internationales Et Marketing

Dut Gestion Des Entreprises Et Des Administrations En Alternance, Ressources Humaines