Caroline Knight Email and Phone Number
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Caroline Knight personal email
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I am an experienced strategic marketing professional with a passion for organisations that operate with design management at their core. My career journey has allowed me to develop a varied portfolio of experiences, expertise and knowledge with furniture and design brands in both the UK and the Middle East, working with some inspiring colleagues along the way. I am creative, diligent and pragmatic in an earnest way, and flourish when I am surrounded by ambitious and motivated individuals that share knowledge, expertise and enjoy work.
Informare:Pr Content + Communications
View- Website:
- informare.co.uk
- Employees:
- 12
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DirectorInformare:Pr Content + Communications Apr 2024 - PresentLondon Area, United Kingdom
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Group Marketing & Pr DirectorRe.Wrap Uk Mar 2023 - Dec 2023London, England, United Kingdom -
Group Marketing & Pr DirectorDeka Jan 2023 - Dec 2023United Kingdom -
Group Marketing & Pr DirectorThe Collective Agency May 2021 - Dec 2023United Kingdom -
Marketing Manager Uk & Middle EastTai Ping Sep 2019 - Apr 2021London, United KingdomMy responsibilities focus on creating strategies and tools to develop the brand in both the UK and Middle East for this international luxury carpet manufacturer in the B2B market, and more recently managing the product launch and communication of a new B2C collection into the UK. I investigate new market opportunities, design communication strategies, seek brand aligned collaborations and opportunities for greater brand awareness and ultimately increased business within these markets. -
Head Of Design, Showroom & MarketingVitra Jan 2014 - Mar 2019United KingdomManaging the marketing and communications in the UK and then the Middle East, my role was to increase the brand profile and awareness in these two very different markets. Through strategic planning I delivered exciting and impactful market activations in the regions through a core understanding of the content, key audience (B2B and B2C) and relevant marketing channels. As a key brand ambassador, I successfully connecting and communicated our news, content and brand values to existing and new audiences across cultures, cementing long term relationships and business opportunities. As part of the UK senior management team I was involved in the core business strategies for the organisation, and managing a team of five incredibly talented individuals I was able to lead and learn from an amazing pool of knowledge and expertise.: Member of the UK Senior Management team and Head of Design, Showroom and Marketing ( total team of 6) : Key brand promotional activities - Vitra pop-up Co-Working space, Tailor My Tom Vac exhibition, Vitra Secret Garden afternoon tea experience, ‘Find the Five’ social media activation, extensive select showroom networking events and networking opportunities ie 2016 we welcomed +2500 visitors to the London showroom. -
Head Of MarketingVitra Jan 2013 - Mar 2019United Arab EmiratesHEAD OF MARKETING Middle East (2017-19): Develop brand awareness across 7 countries: Delivered ‘The Original Comes from Vitra’ travelling exhibition (Beirut and Dubai) : Dealer showroom content and activations in Beirut and Dubai : Opened the first Middle East department store concession in Le BHV Marais Dubai
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Marketing ManagerThe Senator Group ( & Allermuir) Apr 2013 - Jan 2014London, United KingdomAs part of a strategic team that focused on the expansion into the B2B specifier market, my role focused on brand activations, communications and experiences to connect with this key audience for this B23B furniture manufacturer. Core activations included creating a strategic marketing plan, managing media relations & coverage, delivering sales & market presentations including the RIBA accredited CPD module ‘Sustainability’, and managing the content and communication for our participating in key industry events ie, 100% Design and Design Junction 2013. -
Associate DirectorFront Marketing Nov 2005 - Feb 2007UkI was responsible for the management and development of key accounts in the workplace, design, property and facilities management sector. My role involved securing target media coverage through ideas generation, feature writing and marketing and media relations, plus plus creating strategic marketing strategies as well as developing, implementing and managing B@B events.
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Design Knowledge StrategistDesign Council Aug 2003 - Nov 2005London, United KingdomWith my design and design management education it was a privilege to work in this public sector government organisation that strived to embed design into the UK’s core business, education, technology and health activations. Initially Events and Marketing Manager I was responsible for both internal and external events aimed at key influencers and business channels. Then as Design Knowledge Strategist I was responsible for building and maintaining a unique online design knowledge resource, ‘Knowledge Cells', working with forty celebrated experts from the design community. I connected International best practise in design with internal and external audiences, and produced and implemented an internal Design Learning programme for approx. 120 employees. -
Marketing And Showroom ManagerBene Nov 1997 - Jul 2005London, United KingdomI was responsible for designing and implementing a B2B marketing communications strategy for this Austrian design led workplace manufacturer in the UK. Targeting the specifier and end user market, my role focused on gaining greater market penetration and brand awareness, managing media relations, plus designing and implementing a strategic event schedule both in the London showroom and the Austrian Headquarters, and managing a team of three. I returned part time to Bene UK as Marketing Manager November 1997 - July 2003 after my maternity leave and enjoyed returning to the role and embracing the new and exciting changes the company had undertaken in my absence.
Caroline Knight Skills
Caroline Knight Education Details
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Design Management -
3D Product And Furniture Design -
CimProfessional Diploma In Marketing -
Anglo European School IngatestoneInternational Baccalaureate Diploma
Frequently Asked Questions about Caroline Knight
What company does Caroline Knight work for?
Caroline Knight works for Informare:pr Content + Communications
What is Caroline Knight's role at the current company?
Caroline Knight's current role is Director at Informare PR & Marketing.
What is Caroline Knight's email address?
Caroline Knight's email address is ca****@****tra.com
What is Caroline Knight's direct phone number?
Caroline Knight's direct phone number is +416137*****
What schools did Caroline Knight attend?
Caroline Knight attended De Montfort University, Kingston University, Cim, Anglo European School Ingatestone.
What are some of Caroline Knight's interests?
Caroline Knight has interest in Workplace Design, Design, Design Management, Pilates, Marketing Communications.
What skills is Caroline Knight known for?
Caroline Knight has skills like Marketing Communications, Marketing Strategy, Event Management, B2b, Management, Marketing, Internal Communications, Indesign, Workplace Solutions.
Who are Caroline Knight's colleagues?
Caroline Knight's colleagues are Ofelia Budescu, Fernanda N Jonh, Giorgio Serpi, Nicky Young, Groza Titina, Cora Kemp.
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Caroline Knight
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Caroline Knight
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