· Oversee the growth of the organization from its inception· Create and manage all marketing activities, including promotional videos, blogs, email campaigns, social media posts, affiliates, and podcast appearances· Gather, analyze, and present data on sales and marketing campaigns· Cultivate collaborative relationships with community organizations· Lead and manage the development and release of educational curricula· Adapt as necessary to troubleshoot and solve problems across departments· Manage operational processes including updating and maintaining the website, learning management software, and customer tracking systems· Design and maintain the website through WordPress

· Managed marketing team and activities· Created, drove, and maintained marketing campaigns and product releases· Coordinated events including conferences and webinars, both remotely and in-person · Established the company’s first brand and style guides· Crafted a marketing plan and supported the release of a new remote learning curriculum in response to COVID-19· Edited and developed content for education curricula and monthly releases across multiple products· Ensured curriculum maintained clarity and consistency when translated· Led the Green Team, an internal committee focused on sustainability initiatives, and supported the development of the Diversity, Equity, and Inclusion committee · Supported website updates and design· Organized product development with teams across the United States

· Developed proposals for pursuits with local municipalities in InDesign and Photoshop· Managed a high-volume workload, strict requirements, and tight deadlines with minimal supervision· Coordinated marketing operations, schedules databases, and materials· Created new client tracking and development tools to enhance and streamline operations· Edited proposals of multiple subject matters for grammar, consistency, and clarity· Collaborated with technical and non-technical staff to ensure delivery of core themes throughout proposals, graphics, and presentations· Assisted with training of technical staff on marketing procedures· Facilitated staff logistics and event coordination with vendors for events

· Managed activities for the Communications Department· Designed digital and print collateral through Adobe Creative Suite· In-depth experience using InDesign, Illustrator, and Photoshop to make print-ready materials· Created and edited digital copy for multiple social media platforms, including Instagram, Facebook, and Twitter· Oversaw development of Instagram, doubling from under 300 followers to over 600· Analyzed weekly engagement and interaction of social media accounts through HootSuite · Marketed campaigns with community partners, including Summer Reading, Food for Fines, and 24/7 Library· Maintained marketing materials, working closely with library staff to train staff on use of marketing resources· Created copy for bi-weekly press releases and newsletters through MailChimp and Wordpress

· Coordinated marketing efforts for fundraising events through social media, newsletter copy, and press releases· Assisted in day-of event operations and logistics, including live social media posting· Maintained correspondence and scheduling between community partners

· Managed customer service phone and email, adapting priorities as issues arose· Resolved product and service problems

· Engaged with customers to provide outstanding customer service· Built merchandising displays

· Assisted students and community members with questions or concerns· Composed seasonal presentations