Caroline Pearson Email & Phone Number

New York, Ny, Us

Cultivate and maintain strong relationships with key media contacts, journalist, influencers, and wine industry professionals to secure maximum media coverage and exposure for luxury wineries in major publications.Stay up to date on deadlines and proactively identify and pursue opportunities for media placements, partnerships, and collaborations that enhanced visibility and brand reputation for clients.Monitored analyzed media coverage and PR metrics to provide clients with comprehensive reports and insights on campaign performance and effectiveness. Oversaw and trained multiple employees, serving as the primary point of contact while simultaneously working on multiple projects and maintaining a high level of attention to detail. Maintained and continuously updated a comprehensive database of media appointments and samples sent to journalists, influencers and wine industry professional on behalf of all clients. Designed and developed engaging graphics for clients social media platforms and marketing purposes.

Gangnam-Gu, Seoul, Korea

Designed, wrote, and implemented engaging ESL lesson plans for a variety of subjects including math, science, history art and reading for children ages 6 to 13. Displayed strong public skills while presenting lesson plans to a classroom of thirty students.

Berkeley, California, United States

I was part of a dynamic team at a woman-led law firm, contributing as a marketing associate. My role involved composing press releases to introduce new attorneys and showcase ongoing projects. I conducted thorough research to pinpoint potential clients and crafted engaging PowerPoint presentations for both clients and legal peers. Additionally, I facilitated conferences by liaising with vendors and organizing web seminars. Furthermore, I leveraged my graphic design talents to aid in creating marketing materials.

Greater Los Angeles Area

I collaborated with the marketing team at a prominent global media company catering to digital-first creators and brands. As the sole graphic designer based in LA, my primary focus was crafting merchandise and branding designs for social media influencers. Additionally, I played a key role in developing marketing presentations and actively participated in client pitches alongside the marketing team.

Greater Boston Area

As part of a team, I worked as an art director, collaborating with a local animal rescue shelter to design marketing materials like brochures and business cards.

Greater Boston Area

Sold advertising space to local businesses to generate revenue for magazine printing expenses. Collaborated with various departments to promote the Buzz, coordinating a poster ad campaign to highlight the magazine's semesterly printing. Proactively engaged local businesses to secure advertisements and presented innovative marketing proposals.

County Dublin, Ireland

Collaborated with the marketing team within a startup to develop impactful branding materials, encompassing logos, domain names, and pitching materials. Additionally, played a crucial role in crafting compelling PowerPoint presentations to convey the company's vision and initiatives to potential stakeholders.

San Francisco Bay Area

As an intern within the administrative team at a prestigious San Francisco law firm, I provided vital support to attorneys in various capacities. This included conducting research, updating client contacts, digitizing print materials, and cataloging outdated records.

Bachelor Of Science - Bs, Communication And Media Studies

Activities and Societies: The Buzz Magazine, Alpha Phi Omega, Community Service Center at Boston University, AdLab, Advertising Club

High School Diploma

Activities and Societies: IB Art (2 year intensive art program), Crew Rowing, Sewing and Book Club