Carolyn Goodman Email and Phone Number
Carolyn Goodman work email
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Carolyn Goodman personal email
Carolyn Goodman phone numbers
I'm incredibly lucky. Many years ago, after graduating from a traditional 4-year college, I took a 2-year course in creative advertising/marketing and discovered my true passion. I've now spent my entire career in the marketing and advertising industry and it continues to keep me fully excited and engaged every single day.In my early years, I worked at some of the top ad agencies in the US and Canada while soaking up knowledge from some incredible industry gurus -- and gained experience working on F50, and F500 businesses. But after 20+ years, I decided to take a leap of faith and hung out my own ad agency shingle -- Goodman Marketing Partners -- and was blessed to have been joined by people I had long admired, respected, and knew would also "do what it takes" to help clients succeed while having a little fun along the way. Together, for 15 years, we achieved some pretty incredible results -- and won a few creative awards to boot!In 2017, I started consulting with a premium brand that wanted to grow to the next level with its CRM initiatives. And, after several months, was invited to join them full-time. Today I'm excited to be part of a team of marketing professionals that are meeting their growth challenges head-on. Plus, the company is comprised of experts in something I'm personally passionate about -- beautifully organized spaces!
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Independent Marketing ConsultantGoodman MarketingSan Anselmo, Ca, Us -
Vice President, Direct & Database MarketingCalifornia Closets Aug 2017 - PresentRichmond, Ca, UsTogether with the Sr Director of Digital Marketing, I am responsible for meeting or exceeding monthly leads goals for 59 markets across the US and Canada. Partner with cross-functional teams to identify, develop, and execute key business initiatives including data integrity. Analyze leads and buyers and identify best targets and marketing channels on a market-by-market basis; Use insights to inform marketing strategies and tactics in local markets to achieve positive ROI. Lead and manage all CRM strategic and creative initiatives to increase customer engagement, drive leads, improve conversion and optimize customer NPS scores. -
President / Creative Director / Marketing ConsultantGoodman Marketing Partners Nov 2002 - PresentSan Rafael, Ca, UsBuilt a full-service direct response agency from scratch, and was listed as one of the top Women-owned businesses in the Greater SF Bay Area; named to Inc's list of Top 5,000 Small Businesses in the US. Attracted, hired, and managed senior marketing professionals who specialized in strategic planning, creative, production, media, and analytics. We took great pride in listening to a client's business challenges and identifying appropriate marketing solutions that made smart, strategic sense, and then executing those solutions with innovative, award-winning creative, and proven, cost-effective media. Clients included AAA, Autodesk, ADT/TYCO, Bentley Systems, Microsoft, Tandberg (now Cisco), and several start-ups. -
Freelance BloggerTarget Marketing Apr 2012 - Aug 2017Owings Mills, Md, UsIn 2012 I was tapped to write a bi-monthly blog about marketing topics of interest. It's not easy to continually come up with new ideas and sometimes they are controversial, but it forced me to create content that I was interested in -- and, it seems, that other marketers want to read. The most prescient post was when I suggested Donald Trump's presidential campaign bid was simply a marketing ploy to help line his pockets. Sadly, it was not fake news. https://www.targetmarketingmag.com/post/59893-2/ -
Vp, Strategic & Creative Services360 Group Oct 1995 - Nov 2002Helped develop, build and manage this full-service direct response marketing agency, while acquiring a blue chip list of clients that included Barclays Global Investors, Universal Studios Hollywood, and Levi Strauss. Managed a staff of 20+.
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Senior Vice President, General ManagerCohn & Wells Jan 1994 - Jun 1995Launched the Toronto office of this San Francisco-based direct marketing agency. In less than 16-months built a full-service team of account, creative, media and production professionals to service new business clients including Bell Canada, BC TEL, Royal Bank and Borland Canada.
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Vice President, Management SupervisorCohn & Wells Nov 1992 - Dec 1993Responsible for the day-to-day management of direct marketing activities for Borland software.
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Vice President, Management SupervisorOgilvy & Mather Direct/West Dec 1989 - Nov 1992New York, Ny, UsStrategic lead on a variety of direct response marketing projects for clients that included Wells Fargo Bank, Microsoft, The San Francisco Symphony and Intel. Supported new business development efforts. -
Vice President, Marketing Manager1St Nationwide Bank Oct 1987 - Dec 1989Responsible for identifying, planning, and executing marketing programs for savings and investment products. Member of acquisition team responsible for ensuring a smooth customer transition during FSLIC assisted financial takeovers.
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Account SupervisorDdb Needham Oct 1984 - Oct 1987New York, Ny, UsLead account manager on First Nationwide Bank. Managed a staff of 4. -
Account ExecutiveChiat/Day Oct 1983 - Oct 1984Responsible for project management work on BusinessLand and Holland America Cruises.
Carolyn Goodman Skills
Carolyn Goodman Education Details
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Carleton UniversitySociology And Anthropology -
Algonquin College Of Applied Arts And TechnologyCreative Advertising
Frequently Asked Questions about Carolyn Goodman
What company does Carolyn Goodman work for?
Carolyn Goodman works for Goodman Marketing
What is Carolyn Goodman's role at the current company?
Carolyn Goodman's current role is Independent Marketing Consultant.
What is Carolyn Goodman's email address?
Carolyn Goodman's email address is ca****@****oup.com
What is Carolyn Goodman's direct phone number?
Carolyn Goodman's direct phone number is +141525*****
What schools did Carolyn Goodman attend?
Carolyn Goodman attended Carleton University, Algonquin College Of Applied Arts And Technology.
What are some of Carolyn Goodman's interests?
Carolyn Goodman has interest in Webinars, Social Services, Education, Speaking At Conferences, Arts And Culture.
What skills is Carolyn Goodman known for?
Carolyn Goodman has skills like Direct Marketing, Advertising, Integrated Marketing, Lead Generation, Marketing, Creative Direction, Email Marketing, Direct Mail, Marketing Strategy, Strategic Planning, Strategy, Corporate Branding.
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