Carrie Mahon

Carrie Mahon Email and Phone Number

Chief Marketing Officer @ Sign In Solutions | Visitor Management System
Denver, CO, US
Carrie Mahon's Location
Denver, Colorado, United States, United States
Carrie Mahon's Contact Details
About Carrie Mahon

Over 20 years in B2B tech marketing, including global roles at IBM and leadership roles in high-growth, PE-backed SaaS companies. Expert Go-To-Market, Demand Gen, ABM, Brand, Product Marketing, Marketing Ops, AI Implementation.

Carrie Mahon's Current Company Details
Sign In Solutions | Visitor Management System

Sign In Solutions | Visitor Management System

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Chief Marketing Officer
Denver, CO, US
Website:
signinsolutions.com
Employees:
121
Carrie Mahon Work Experience Details
  • Sign In Solutions | Visitor Management System
    Chief Marketing Officer
    Sign In Solutions | Visitor Management System
    Denver, Co, Us
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  • Unanet
    Chief Marketing Officer
    Unanet Nov 2019 - Present
    Dulles, Va, Us
    Unanet is the leading provider of project-based enterprise resource planning (ERP) and customer relationship management (CRM) solutions purpose-built for government contractors, architecture, engineering, construction, and professional services. As CMO, transformed and built marketing function with new fast-growth demand gen engine, modern brand, formal product marketing, prioritized event plan, and PR/Media strategy. Lead team responsible for Brand, Demand Gen, Product Marketing, Events/Tradeshows, Marketing Operations and Analytics, PR, Creative services. Focused on strategic integration of AI in marketing, fostering innovation and leveraging AI tools to not only streamline operations and boost productivity but extract actionable insights to drive business outcomes.
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  • Comcast Business
    Vice President Of Marketing
    Comcast Business Jul 2018 - Nov 2019
    Philadelphia, Pa, Us
    Led marketing function for West Division Comcast Business (products include data, voice, video, security for SMB, networking, DDoS, SD-WAN for Enterprise). Led a team of marketers across West Division. Responsible for demand gen, media, digital, product and offer management, pricing, sales enablement, Enterprise ABM, and base management strategy for SMB and Enterprise segments.
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  • Ems Software
    Vice President Of Marketing
    Ems Software Nov 2017 - Jul 2018
    Austin, Texas, Us
    ACQUIRED BY ACCRUENT in July 2018. Led Marketing Team in the planning, development, and execution of the marketing strategy. Led branding, marketing communications, content, PR and social strategy, digital, marketing operations, product marketing, lead gen, ABM, Sales Development Rep function, and KPI reporting.
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  • Windstream
    Vice President - Strategic Marketing
    Windstream Jul 2017 - Nov 2017
    Little Rock, Ar, Us
    Led the Core Marketing Functions for Windstream Enterprise, a $2B business unit. Including - Brand/Content/Creative, Product Marketing, Digital/Demand Gen, Field/Channel/Event Marketing, and AR/PR and Social.
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  • Windstream
    Senior Director/Director - Strategic Marketing
    Windstream Apr 2014 - Jul 2017
    Little Rock, Ar, Us
    Led the Brand/Content/Creative, Digital/Demand Gen, Field/Channel/Event Marketing, Marketing Operations and Product Marketing teams for the $2B Enterprise Business Unit.
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  • Ibm
    Portfolio Manager - Software / Big Data & Analytics Marketing
    Ibm Jun 2012 - Apr 2014
    Armonk, New York, Ny, Us
    Designed, recommended and executed strategies to drive growth, find new markets, new market opportunity within the Information Management (IM) Software Portfolio. Supported and managed achievement of sales and marketing targets.2013 IM Go-To-Market Plan: Developed marketing and go-to-market strategies for the Information Management portfolio of offerings in NA. Execute actions across all routes, communications, demand programs, field marketing and sales enablement.PureSystems Marketing Launch: Led North America launch plan for new PureSystems offering integrating, routes-to-market, sales enablement, communications, demand generation and BP channels to ensure a successful launch.Market Strategy: Customized GE Matrix strategic framework for SWG to identify priority segments in each software portfolio based on market and business performance. Developed a quantitative tool to capture and visualize Matrix data and conducted enablement with Market Managers. GE Matrix approach is now part of Annual Market Segment Plans.
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  • Ibm
    Principal Consultant - Client Insights, Product And Pricing Strategy
    Ibm May 2006 - Jun 2012
    Armonk, New York, Ny, Us
    Market and Business strategy Qualitative and Quantitative ResearchAnalytical Skills – SPSSInformation visualization and design expertClient relationship management Supplier managementInternal consulting practice, lead multidimensional analytical and strategy projects to address a range of complex marketing issues across IBM’s key products and services. Including: market assessments, pricing strategy, brand strategy, value proposition, ROI analysis, value quantification and competitive pricing research. Perform insightful business analysis with strong quantitative focus.Projects included: CMO and CISO research, Smarter Planet ROI assessments, GTM and Value pricing guidance for key software, hardware, cloud and industry solutions, Win/Loss research.
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  • Ibm
    Client Research Team Lead: Ww Market Intelligence
    Ibm May 2000 - May 2006
    Armonk, New York, Ny, Us
    Experience designing, executing and analyzing innovative research strategies across multiple disciplines, including: customer satisfaction research, brand image research, advertising effectiveness research, pricing research, shareholder research, win/loss research, Customer Value Analysis, etc. Advertising in-Market Research Tracking ProgramShareholder Segmentation Study Customer Value Analysis Pilot Program Brand Image Research Tracking ProgramCustomer Satisfaction Research Transaction Satisfaction Research Post-Complaint Satisfaction StudyCompetitive Loss Study
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  • Technical Assistance Research Programs (Tarp)
    Research Manager
    Technical Assistance Research Programs (Tarp) Nov 1997 - May 2000
    Managed a portfolio of large ongoing and one-time market and customer satisfaction measurement projects for Fortune 500 companies. Served as lead researcher on all aspects of projects from proposal design and pricing through the analysis and presentation of results. Managed client relationships and identified opportunities to expand existing research projects as well as new opportunities to assist with client’s research needs.

Carrie Mahon Skills

Market Research Analytics Competitive Intelligence Segmentation Thought Leadership Strategic Consulting Management Consulting Primary Research Strategy Competitive Analysis Business Insights Customer Insight Business Strategy Business Development Market Analysis Secondary Research Quantitative Analytics Data Analysis Program Management Analysis Business Analysis Marketing Strategy Management Digital Marketing Social Media Marketing Product Marketing Field Marketing Integrated Marketing Marketing Automation Account Marketing Sales %26 Marketing Alignment Marketing Leadership Marketing Transformation B2b Marketing Strategy Demand Generation Marketing

Carrie Mahon Education Details

  • Columbia University
    Columbia University
    Quantitative Political Research
  • University Of Rochester
    University Of Rochester
    Political Science

Frequently Asked Questions about Carrie Mahon

What company does Carrie Mahon work for?

Carrie Mahon works for Sign In Solutions | Visitor Management System

What is Carrie Mahon's role at the current company?

Carrie Mahon's current role is Chief Marketing Officer.

What is Carrie Mahon's email address?

Carrie Mahon's email address is ma****@****ibm.com

What is Carrie Mahon's direct phone number?

Carrie Mahon's direct phone number is +131292*****

What schools did Carrie Mahon attend?

Carrie Mahon attended Columbia University, University Of Rochester.

What are some of Carrie Mahon's interests?

Carrie Mahon has interest in Ice Hockey.

What skills is Carrie Mahon known for?

Carrie Mahon has skills like Market Research, Analytics, Competitive Intelligence, Segmentation, Thought Leadership, Strategic Consulting, Management Consulting, Primary Research, Strategy, Competitive Analysis, Business Insights, Customer Insight.

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