Carrie Corbin

Carrie Corbin Email and Phone Number

Global Workplace Executive, Strategist & Consultant | Talent Attraction | Employer Brand | Recruitment Marketing | Diversity & Inclusion | Employee Experience | Culture | International Speaker (She/Her/Hers) @ Hope Leigh Marketing Group
Carrie Corbin's Location
Argyle, Texas, United States, United States
Carrie Corbin's Contact Details
About Carrie Corbin

Carrie is a respected HR and Talent Acquisition leader who is globally recognized for her work building successful and high-performance Talent Acquisition programs, strategies and teams related to employer branding, recruitment marketing and technology in global Fortune companies. Carrie founded Hope Leigh Marketing Group & Corbin Global Consultants to leverage her years of experience leading and building HR, Recruiting and Employer Brand in companies of all sizes and across multiple industries. Prior to launching her agency, she led the Talent Attraction and Employer Brand teams for companies such as Dell, American Airlines, Samsung & AT&T. Her leadership and ability to quickly and adeptly innovate for change have afforded her opportunities to build unique and measurable approaches to solving many of the common challenges in staffing that are not only innovative and award-winning, but have also garnered positive coverage from several national outlets including Good Morning America, Fox & Friends, and The White House. She has also taught adjunct & professional development courses in Business Management and HR for several years and is a sought-after speaker and SME in the human capital space. She has received personal recognition as one of the top people to follow on social media in recruiting and women in technology, including recognition for Best Use of Tech by HR Executive Magazine in 2012, recognized by Glassdoor as a top 10 “Talent Warriors” in 2013 & a top Recruiting Thought Leader in 2015 & 2017, and touted as a thought leader who changed the world of recruiting in 2018 & 2019; as well as featured in publications such as the New York Post & Workforce Magazine.Speaking: SHRM, SHRM Talent Management, ERE, SRSC, Employer Brand Strategies, TalentNet, CWS, Universum, HCI, DirectEmployers, SocialHR Dublin, NASWA, Australasian Social Media, COSD, JobG8Talent Acquisition • Talent Attraction • Employer Brand • EVP • Recruiting Strategy • Global Recruiting • HR Tech • Diversity Recruiting • Recruitment Advertising • Recruitment Media • Recruitment Marketing • Social Recruiting • Mobile Recruiting • Digital Strategy • University Recruiting • Candidate Experience • Consultant

Carrie Corbin's Current Company Details
Hope Leigh Marketing Group

Hope Leigh Marketing Group

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Global Workplace Executive, Strategist & Consultant | Talent Attraction | Employer Brand | Recruitment Marketing | Diversity & Inclusion | Employee Experience | Culture | International Speaker (She/Her/Hers)
Carrie Corbin Work Experience Details
  • Hope Leigh Marketing Group
    Managing Partner & Co-Founder
    Hope Leigh Marketing Group Aug 2020 - Present
    Dallas, Tx, Us
    Founded in 2020, HLMG was born out of a desire to create a THE Talent Attraction agency to bridge the gap between the needs of today's Talent Acquisition teams and current recruitment marketing agency offerings. During that time, we have experienced tremendous growth and have an amazing team of people working to support an ever growing roster of clients across industries from global tech to healthcare to manufacturing to name a few. While we can help you with your recruitment advertising for the same cost of doing it yourself, we realize work environments have changed and aim to ensure our offerings adapt with those changes - specifically around globalization, remote work, and diversity recruiting during times of tighter budgets and doing more with less. We are your data and results-driven agency partner that helps talent acquisition and recruitment leaders solve for the right problems. What we do best: ● Job Advertising: Media Strategy & Ad Placement, including media optimization and analytics● Talent Acquisition Strategy Audits for teams, technology, and strategy● Employer Branding, from audit through activation & reputation management● Diversity Recruiting Strategy audit, evaluation, optimization & training
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  • Corbin Global Consultants
    Managing Director
    Corbin Global Consultants Feb 2020 - Present
    Corbin Global Consultants was founded to leverage 20+ years of experience in HR, Talent Acquisition, Marketing and Branding across a variety of industries from small start-up's to Global Fortune 10 organizations building and leading teams and strategies on a global scale. If you are interested in working together, let's connect! Talent Acquisition • Talent Attraction • Employer Brand • EVP • Employee Experience • Recruiting Strategy • Global Recruiting • HR Tech • Diversity Recruiting • Recruitment Advertising • Recruitment Media • Recruitment Marketing • Social Recruiting • Digital Strategy • Candidate Experience • Workforce Planning • Organizational Development
  • Dell
    Director, Global Employer Brand & Talent Attraction
    Dell Aug 2018 - Feb 2020
    Round Rock, Texas, Us
    Lead a team of 10+ driving our global employer brand and talent attraction strategies. We have feet on the street in North America, LATAM, EMEA, and APJ covering 74 countries, with an annual hiring volume of around 30K. SIGNIFICANT ACHIEVEMENTS: * Launched 5 hyper-local career sites in Spanish, Portuguese, German, Japanese, and Chinese.* As a people leader, I repurposed the vision for my team from junior level content creators to talent attraction and recruitment marketing strategists. They ultimately became responsible for providing true strategic, country level marketing, advertising and brand support. I had a personal goal to "recession-proof" my team and to ensure their roles had value and a career path. Little did I know that COVID would hit shortly after my departure, and my entire team was retained, even as cuts across TA and HR were implemented. AWARDS: Dell made Glassdoor's Best Places to Work list (#67) for the first time in 2019! Candidate Experience Awards: 2016, 2017; GI Jobs: 2018; Military Friendly Employer: 2018; Glassdoor, Best Places to Interview: 2017; Indeed, Best Places to Work: 2017Talent Acquisition Strategy • Talent Attraction • Employer Brand • EVP • Employee Experience • Recruiting Strategy • Global Recruiting • HR Technology • Diversity Recruiting • Recruitment Advertising • Recruitment Media • Recruitment Marketing • Social Recruiting • Digital Strategy • Candidate Experience • Workforce Planning • Organizational Development
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  • American Airlines
    Head Of Global Talent Attraction, Employer Brand & Diversity Recruiting
    American Airlines Feb 2016 - Aug 2018
    Dallas-Fort Worth, Texas, Us
    After the acquisition of US Airways; American created my role to build a global COE to support the transition of a post-merger, mostly outsourced (RPO) recruiting organization from tactical to strategic talent advisors, filling an average of 15K annual hires. This included building a team to stand up all recruitment marketing and advertising, sourcing, analytics and diversity recruiting while also helping drive the largest ever enterprise SAP/SuccessFactors implementation (my focus was owning the RMK & Onboarding and a key stakeholder in the ATS, RCM). Highlights:* ADVERTISING: Graduated from “post & pray” with targeted media strategy that drove 300% increase in apps from 2016 to 2017. Career site averages 450K hits a month (over 50% female) and media generates 80K applications a month (over 50% minority). * DIVERSITY: Launched first ever AA exclusive military career expo to connect military talent directly with hiring managers (instead of recruiters) to minimize unconscious bias from simply reviewing resumes. * SOURCING: Absorbed sourcing responsibility with only 2 of original 6 approved headcount. For non-executive roles, drove $900K in agency avoidance in first year.* HR TECH: Key player in the largest SAP/Successfactors full HR suite implementation (Career Site, ATS, Onboarding). Reduced app time to 10 mins & increased applications while lowering apply incompletes. Automated onboarding to include external portal for pre-start/keep warm. AA & Deloitte both won awards for the global transformation.* AWARDS: Candidate Experience Awards: 2016, 2017; GI Jobs: 2018; Military Friendly Employer: 2018; Glassdoor, Best Places to Interview: 2017; Indeed, Best Places to Work: 2017Tags: Talent Attraction, Employer Brand, Recruitment Marketing, Recruitment Media, SEO, Social Media, Mobile Recruiting, Strategy, EVP, Brand Personality; Campaign Creation, Creative Development, Technology, Research, Data, Success Metrics, Sourcing, Onboarding, Candidate Experience,
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  • Randstad Sourceright
    Director, Employer Brand
    Randstad Sourceright Mar 2015 - Feb 2016
    As part of the Randstad Sourceright Center of Excellence, my team helps our clients build strategic, end to end employer brand, talent attraction and retention programs to better attract and retain talent. We do this by helping clients first understand how they are currently perceived (both with employees as well as with external talent) and then work with them to authentically articulate and effectively market who they are to ultimately secure the best talent fit for their culture. Tags: Strategy, EVP, Brand Personality, Voice, Pillars, Position; Campaign Creation, Creative Development, Technology, Recruitment Marketing, Recruitment Media, Research, Data, Success Metrics
  • Branded Strategies
    Founding Partner & Strategist
    Branded Strategies Nov 2012 - Feb 2016
    Dallas, Tx, Us
    We help organizations discover, re-engineer and effectively market their employment brand to drive both internal employee engagement as well as to attract better quality talent. Special focus on Culture/Brand assessment, Recruitment Marketing and Technology, Digital Strategy, Candidate Behaviors/Consumer Psychology and the continuation of Employment Branding through Workforce Marketing & Social Collaboration.
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  • Samsung Electronics America
    Head Of Talent Acquisition Strategy & Operations
    Samsung Electronics America Sep 2013 - Aug 2014
    Ridgefield Park, Nj, Us
    My role was designed to streamline recruiting strategy and operations for Samsung Mobile to include developing an EVP and Employer Brand strategies, however, my position was eliminated before the completion due to merging Samsung Mobile into Samsung Electronics & moving most corporate functions to NJ/NY area. Supervised team of 5.- Employer Brand: Facilitated Samsung Mobile EVP committee and key player on national Samsung Electronics EVP committee.- Recruitment Marketing, Media & Technology Strategy Development- Onboarding & Orientation- Vendor Management: RPO, Contingent Workforce Suppliers, Relocation- Recruiting Compliance: AAP, Immigration- Operations & Process Design:
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  • At&T
    Associate Director - Employment Branding & Talent Attraction Strategy
    At&T Apr 2007 - Sep 2013
    Dallas, Tx, Us
    Initially hired to help build and lead the consolidated Strategic Staffing & Operations COE for the AT&T Enterprise. Responsibility evolved to leading Employer Brand and Recruitment Marketing to include:• Media & Metrics• Digital/Interactive (Career Site, Mobile Tech, Social Media, SEO/SEM, Talent Network, Video) • Specialty Recruiting (Campus, Military, Diversity & Disability)Developed the strategy and execution of employer branding at the enterprise level (Fortune 10 company w/250K ee's and 30K hires.) Built the first post-merger career site (att.jobs) & managed 2 subsequent brand refresh. Developed recruitment marketing materials, collateral, campaigns & national media strategy. Developed & launched the company's first social recruiting strategy. BOARDS: Founding Board Member/CMO: AT&T Affinity Group, oxyGENSteering Committee Member: HR Policy Association (Jobipedia.org) Board Member: DirectEmployers Advisor: DirectEmployers .jobs Advisory Panel 2009RECOGNITION: CAREER SITE (http://att.jobs):• SHRM: Within 6 months of launch (2008), recognized by SHRM as one of 5 companies “Doing it Right” in regards to employment brand• WMA: Received two Web Marketing Association Awards for site within 1st year• Launched v2.0 in Sept 2010. • ERE: Received award for Best Corporate Careers Site (Mar ’11), • WMA: 2011 “Best Recruitment Website” & “Outstanding Website” for 2012 & 2013.MOBILE:• HR Exec Online: Best HR Ideas in Technology for iPad App for event 2012• WMA Mobile Awards 2012: Best Mobile Employment Web Site, Web Awards 2012: Mobile Site won Employment Standard of Excellence • ERE: Recognized as one of 8 Fortune companies w/mobile optimized career site – Oct 2011 • OnRec 2011: Best Mobile Recruiting Program (Category didn’t exist. Special award based on submission in another category).TAGS:Talent Attraction, Employer Brand, Recruitment Marketing, SEO, Social Media, Mobile Recruiting
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  • University Of Phoenix & Rose State College
    Adjunct Faculty Member
    University Of Phoenix & Rose State College 2007 - 2011
    Phoenix, Az, Us
    Teach undergraduate and graduate Business Management and Human Resources courses.
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  • Carrie Corbin & Associates
    Consultant
    Carrie Corbin & Associates 2004 - 2010
    Individual consulting in the areas of Human Resources, Organizational Development & general business consulting to employers, as well as personal career development services to individuals.
  • Anheuser-Busch (Premium Beers Of Oklahoma)
    Head Of Hr / Corporate Hr Director
    Anheuser-Busch (Premium Beers Of Oklahoma) Sep 2005 - 2007
    St. Louis, Mo, Us
    Sr. HR professional for corporate office franchise and 3 distribution centers. Responsible for:- Talent Acquisition: Fully staffed all driver positions for first time in company's history- Employee Health & Welfare: Design & Management of self-insured medical plans - Retirement: 401(k) planning. Implemented new plan and doubled employee participation from 40% to 80%. - Talent Management & Development: Training, Performance Management, Succession Planning- Employee Relations, Policy Development, Executive Support- Compensation: executive compensation, incentive and sales comp. - HR Technology: HRIS, ATS, Career Site- Payroll- Vendor Management- Property & Casualty Insurance - managing all claims for employee fleet vehicles- Workers Compensation & Unemployment Insurance Claims management- All employment compliance adherence and training: FMLA, ADA, FLSA, DOT, Safety, Drug & alcohol, etc
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Carrie Corbin Education Details

  • University Of Phoenix
    University Of Phoenix
    Human Resources Management

Frequently Asked Questions about Carrie Corbin

What company does Carrie Corbin work for?

Carrie Corbin works for Hope Leigh Marketing Group

What is Carrie Corbin's role at the current company?

Carrie Corbin's current role is Global Workplace Executive, Strategist & Consultant | Talent Attraction | Employer Brand | Recruitment Marketing | Diversity & Inclusion | Employee Experience | Culture | International Speaker (She/Her/Hers).

What is Carrie Corbin's email address?

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What is Carrie Corbin's direct phone number?

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What schools did Carrie Corbin attend?

Carrie Corbin attended University Of Phoenix.

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