John Carroll Email & Phone Number

Greater Los Angeles Area

Available for full time, part time or temporary work in quantitative marketing research in the Los Angeles County area.

Irvine, California

SAGE NORTH AMERICA Irvine, CA (Annual revenue: $2 Billion) 1999-2016Sage Group is a major international supplier of accounting and payroll software focused on the small to medium business model. • Successfully designed and developed a more robust and insightful research approach utilizing e-mails and web surveys resulting in a much deeper understanding of customers and the company’s reseller network. • Spearheaded a strategic brand awareness and ad tracking initiative in North America extended over several years, focused on customer awareness and external perception of the company’s products creating a stronger influence on how to market their products.• Played a pivotal and versatile role in designing, analyzing and presenting perceptive ad hoc international and domestic research studies solicited for inside clients to solve marketing and product development challenges. This resulted in better product rollouts and improved training and marketing programs.

Woodland Hills, Ca

CareAmerica was a leading health maintenance organization in California. • Orchestrated and designed a new bonus plan for regional vice presidents based on expected regional member disenrollment that was adopted by senior management and improved decision making. • Designed and developed a new and sophisticated SPSS program which dramatically reduced time to produce quarterly disenrollment reports by 75% and saved over 15K in reporting expenses. • Championed a demographic and financial profile of regional health care competition in 5 states which was subsequently used to refine advertising strategy in local markets, saving over $200K in media expenses.

Mba, Marketing & International Mgmt.

Ma, Anthropology

Ba, Anthropology

Activities and Societies: Cum Laude