Our team at EssenceMediacom thrives on innovation, managing Coca-Cola's programmatic campaigns with precision, integrating first-party retailer data, and partnering with impactful sales lift partners. With a deep understanding of digital media, I facilitate team processes and mentor junior associates, ensuring our strategies consistently resonate with audiences and drive measurable success. My Advertising degree strengthens my approach to campaign management in the world of digital media.As a Senior Associate, I have spearheaded organizational projects contributing to the dynamic execution of multi-million dollar budgets. My commitment is to cultivate a learning environment and a culture of collaboration, where shared goals and continuous improvement are at the forefront of our operations.