Carson Royer Email & Phone Number

Indianapolis, Indiana, United States

I lead marketing efforts for Sherrilltree and Bishop Company, industry-leading e-commerce retailers of professional tree care equipment. My work includes managing promotional strategies, website experience improvements, email marketing, and brand evolution. I work closely with our in-house creative team and third-party agencies on print and online projects, in-person events, and paid advertising. I'm also responsible for writing and editing a variety of technical and marketing copy.

Indianapolis, Indiana, United States

I was responsible for email marketing for a number of VSG's brands including online retailers TreeStuff and Sherrilltree. That included migration to Klaviyo, creating compelling email content, reporting and analyzing KPIs and action items, and building automated welcome, drip, and retargeting programs. I managed and edited deliverables from 3 internal designers and a third-party marketing agency to realize 15% of e-commerce revenue through our email channel.

Indianapolis, Indiana, United States

Working in a fast-paced marketing department for an online retailer, I was responsible for planning and executing email and social media marketing campaigns, designing print and promotional items, and creating descriptive and appealing product listings with integrated photo and video assets.I was also responsible for TreeStuff's social media presence, growing the Facebook and Instagram profiles through both organic growth and paid promotion.Other TreeStuff programs I worked on that connect the brand with the consumer: Live-streaming webinars, local and national events, trade shows, and Tree-o-Cache adventures.

Muncie, Indiana Area

Bachelor Of Arts (B.A.), Telecommunications, Magna Cum Laude

Minor, Spanish