Carsten Lysholt

Carsten Lysholt Email and Phone Number

Digital Marketing | B2B Marketing | Lead generation | CRM | CxP | Marketing Automation | Management| Strategy & Hands-on | Business Analyst @ AUTOproff Danmark A/S
kolding, syddanmark, denmark
Carsten Lysholt's Location
Copenhagen, Capital Region of Denmark, Denmark, Denmark
Carsten Lysholt's Contact Details

Carsten Lysholt personal email

About Carsten Lysholt

Driving and developing B2B businesses through digital marketing, CRM, automation, digital product development. Make the organisation agile and digital. Building market insights from data and field research. Drive reach, engagement, intelligent use of digital channels and tools to create sales opportunities with B2B decision makers.Core capabilities• Full cycle insight on digital marketing and customer experience• Proven project management skills and team management skills• Proven skills and capacity to organise and drive changes across the organisation• Strong experience conceptualising and delivering customer centric applications• Strategic, data-driven, tactical and hands-on• Experience across enterprises, SMBs, Gov, NGOs & start-upsDigital disciplinesOmni-channel digital marketing, marketing automation, Account Based Marketing, lead generation, CRM (Hubspot), content marketing, social media, analytics, customer journey design, market research, SEO, SEM, CRO, eCommerce, UX, web and mobile sites and apps.Organisational and managerial capabilitiesChange management. Stakeholder management. Team management. Strategy development. Project management both SCRUM and waterfall methods. International collaboration.

Carsten Lysholt's Current Company Details
AUTOproff Danmark A/S

Autoproff Danmark A/S

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Digital Marketing | B2B Marketing | Lead generation | CRM | CxP | Marketing Automation | Management| Strategy & Hands-on | Business Analyst
kolding, syddanmark, denmark
Website:
autoproff.dk
Employees:
25
Carsten Lysholt Work Experience Details
  • Autoproff Danmark A/S
    Head Of Digital Marketing Tech
    Autoproff Danmark A/S Jun 2021 - Present
    Copenhagen, Capital Region, Denmark
    Driving lead generation and enabling sales excellence and customer onboarding B2B across European markets targeting small and large businesses. Data driven B2B Marketing and lead generation. Strategy and digital platform for customer experience, lead generation and customer onboarding.Customer experience across web, SoMe, commerce, email, app. Managing development and optimisation across web, CRM - Hubspot, and in-app.
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  • Independent Consultant
    Digital Marketing Manager
    Independent Consultant Jun 2019 - May 2021
    Copenhagen Area, Capital Region, Denmark
    Up your digital game across the entire customer life cycle. Grasp digital tools and the customer centric data driven way of working, that will empower your team and business for more customers, better customer relations, better customer journeys, better results. Revitalise and develop your companies customer interaction across marketing, sales and customer service and obtain better results, more satisfied and loyal customers and not least a more satisfied and powerful team.
  • Flex Funding A/S
    Digital Marketing Manager
    Flex Funding A/S Dec 2017 - Jun 2019
    Copenhagen Area, Denmark
    Engaging target groups and drive lead generations by building awareness, understanding and trust in a new class of peer-to-peer financial services. Creating strong customer journeys by focus on value-content and user experience across channels. Driving up quality and number in leads. Lead generation. Tripling the number of leads in less than a yearEstablishing a robust digital marketing/martech setup including CRMOptimising conversion rate for our online application form from 3% to 20%Strategy, project management and hands-on executionThe reason for ending my employment was a need to downsize budget significantly.
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  • Advisory Board For Returntool
    Advisory Board Member
    Advisory Board For Returntool Jan 2014 - Dec 2017
    Copenhagen Area, Denmark
    As one of more members of this startup advisory board my focus was sparring with the Returntool team on 'go to market' methods, sales and marketing.
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  • Advice A/S
    Digital Senior Adviser
    Advice A/S Oct 2016 - Aug 2017
    Copenhagen Area, Capital Region, Denmark
    As senior adviser I was heading strategic marketing projects for some very interesting customers: Digital content marketing strategy for the Trade Council and Invest in DenmarkCampaign website and automation flow for Copenhagen Capacity. Attractingthousands of foreign highly qualified talents for DK jobs. Outperformingbenchmark by 30%Social media campaign and conversion for Medicins sans Frontiers. Exceedingall expectations.
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  • Self-Employed & Agency Advisor
    Digital Marketing Specialist + Entrepeneur
    Self-Employed & Agency Advisor Dec 2013 - Oct 2016
    Copenhagen Area, Capital Region, Denmark
    Digital Marketing Specialist• Digital content marketing strategy, execution plan and initiation for successful software implementer• Lead intelligence advisory for Bruel & Kjaer. Effective People and Novo Nordisk• Customer research for SaaS company• Campaign optimisation advisory for FLSmidthEntrepeneur projects:Marketing software & complianceTogether with two former colleagues I formed a software project around a cloud-based digital media compliance solution for regulated industries. eCommerce and beerWith two partners I established the specialty beer webshop Wunderbrau.dk selling specialty beers across Denmark and Sweden. I had hands-on on every aspect and was responsible for SEO, Social Media, Ad words, campaigns and the webshop it-self.
  • Addition
    Project Management Officer
    Addition Oct 2010 - Nov 2013
    Copenhagen Area, Denmark
    IT Business & Marketing consulting. Concept development. Analysis of business and marketing opportunities. Strategy development and counseling. Team management. Project management. Account management. Resource management.
  • Nycomed
    Head Of Digital Marketing & Business Applications
    Nycomed Mar 2004 - Aug 2010
    Taastrup, Capital Region Denmark
    Defining and driving online strategies for product marketing.Defining and managing development and maintenance of technical solutions, design, Business Intelligence activities and relation CRM-activitiesAdvice and support product managers on communication activities, promotional activities, editorial planning, online branding.Manage projects and teams for the above
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  • Chr. Hansen
    Web & Communication Coordinator
    Chr. Hansen 2003 - 2004
    Web and communication management. Project management of Intranet development. Roll out globally of Intranet. Training.
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  • Novo Nordisk
    Web Coordinator
    Novo Nordisk 2000 - 2003
    Development and roll out of digital patient communities. Newsletter for patients. Project management of digital projects: web development, SEM & SEO, Ux
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  • Nokia
    Digital Communication & Ux Specialist
    Nokia Feb 1999 - Nov 2000
    Ux on desktop and mobile applications. Project management of global Intranet in the networks division. Change management on internal processes.
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Carsten Lysholt Skills

Marketing Strategy Marketing Communications Digital Strategy Marketing Management Project Management Change Management Strategy Strategic Communications Project Planning Online Marketing Digital Marketing Management Product Marketing Business Intelligence Mobile Devices Analytics Business Strategy Key Account Management E Commerce Social Media

Carsten Lysholt Education Details

Frequently Asked Questions about Carsten Lysholt

What company does Carsten Lysholt work for?

Carsten Lysholt works for Autoproff Danmark A/s

What is Carsten Lysholt's role at the current company?

Carsten Lysholt's current role is Digital Marketing | B2B Marketing | Lead generation | CRM | CxP | Marketing Automation | Management| Strategy & Hands-on | Business Analyst.

What is Carsten Lysholt's email address?

Carsten Lysholt's email address is cl****@****ail.com

What schools did Carsten Lysholt attend?

Carsten Lysholt attended Aalborg Universitet, Danmarks Tekniske Universitet.

What skills is Carsten Lysholt known for?

Carsten Lysholt has skills like Marketing Strategy, Marketing Communications, Digital Strategy, Marketing Management, Project Management, Change Management, Strategy, Strategic Communications, Project Planning, Online Marketing, Digital Marketing, Management.

Who are Carsten Lysholt's colleagues?

Carsten Lysholt's colleagues are Zsuzsanna Gruer, Mads Kongsbak, Klaus Kjeldsen, Martin Wagner, Laura Iversen, Filip Jungløw, Daniel Mautone.

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