Carter Kersh Email and Phone Number
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As I approach two decades of marketing leadership experience, I am excited to help the Darktrace team drive to hypergrowth. I have been lucky to be able to lead almost every marketing function (Field, Partner, Brand, Demand, Product, Campaign, MarCom, and Strategy) in my career and each experience has given me additional skills and tools to help me be a better leader. This is a fascinating time in technology, with the tidal wave of AI services and innovations and it is a fascinating time in marketing, for some of the same reasons.
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Americas Marketing LeaderDarktrace Nov 2024 - PresentCambridge, Cambridgeshire, GbHelp the market leader in AI Cybersecurity drive hypergrowth in the Americas.
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Fractional Marketing LeaderAventi Group, Product Marketing Agency May 2024 - Dec 2024San Francisco, Ca, UsMarketing leader for multiple SaaS companies. Delivering marketing strategy, customer segmentation, messaging, campaign design and execution, and market expansion strategies. -
Executive Director, Commercial MarketingLenovo Oct 2021 - Apr 2024Morrisville, Nc, UsLed global team of marketers driving growth in Lenovo's B2B devices business. Responsibilities included product marketing, campaigns, AI solutions, sales enablement, and agency management. -
Global Leader Public Sector MarketingAmazon Web Services (Aws) May 2021 - Oct 2021Seattle, Wa, UsLed the full team of 150 public sector marketers around the world spanning field, event, demand, content and partner marketing as we drove massive growth in cloud adoption by public sector organizations globally. -
International Field And Partner MarketingAmazon Web Services (Aws) Nov 2019 - May 2021Seattle, Wa, UsLed team of field, demand, event, and partner marketers around the world to bring the AWS cloud to government, health, and education customers.
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Global Leader, Education MarketingAmazon Web Services (Aws) Jun 2019 - Nov 2019Seattle, Wa, UsRapidly scaled a team to create the AWS in Education value proposition and bring that story to the world.
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Global Head Of Brand And MediaJuniper Networks Oct 2016 - Mar 2019Sunnyvale, Ca, UsLed the organization that created, designed, activated and amplified the new company brand, reshaping our digital ecosystem, and driving sales pipeline through global demand campaigns. -
Sr Director, Americas Field, Partner And Services MarketingJuniper Networks Apr 2014 - Oct 2016Sunnyvale, Ca, UsLead the marketing organization for Juniper's Americas business. Reporting teams included Demand Generation, Partner Marketing, US Field Marketing, Caribbean and Latin America Field Marketing, Services Marketing, Financial Services and Federal Vertical Marketing. Teams develop and execute comprehensive marketing plans including awareness, thought leadership, demand generation, digital marketing, event marketing, and integrated campaigns.
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Director, Digital MediaJuniper Networks Mar 2012 - Apr 2014Sunnyvale, Ca, UsBuilt and launched digital demand and brand campaigns to expand awareness of / demand for Juniper Networks.
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Director, Us Field MarketingJuniper Networks Sep 2009 - Mar 2012Sunnyvale, Ca, UsBuilt new field marketing team across the US focused on driving pipeline growth through event, demand, and program activation.
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Director, Global Partner And Global Account MarketingNortel Networks Jan 2009 - Sep 2009CaLed global marketing team focused on company's largest partners and customers. Drove revenue and funnel growth with top 50 global customers (primarily financial services, petrochemical, and manufacturing companies in F100) through awareness and demand campaigns. Expanded relationship with 10 largest global partners (including AT&T, IBM, Microsoft, Verizon, and Wipro) with joint marketing campaigns. -
Director, Unified Communications Marketing, North AmericaNortel Networks Dec 2007 - Jan 2009CaLead North American marketing campaign for largest revenue portfolio (VoIP, Contact Center, Multimedia Applications, and Messaging) in Nortel. Responsible for leading team of 10 employees and a scope of activities including: awareness, demand generation, marketing communications, customer materials, sales enablement and training, events, and marketing programs / promotions focused on driving revenue.
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Sr Manager, Metro Based Integrated Marketing CampaignNortel Networks Jan 2007 - Dec 2007CaLed integrated marketing campaign targeted on a single metro. Included new brand development/launch and an integrated advertising, earned media and demand campaign across OOH, digital advertising, localized media, and targeted direct mail. Drove 15x increase in revenue in target market.
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Sr Manager, Market Intelligence And InsightsNortel Networks Sep 2005 - Dec 2007CaLed team developing critical insight about customers, competitors, and markets for $1B+ North American Enterprise business. Included primary customer research, market sizing and market share analysis, tactical competitive support and strategic competitor analysis, as well as deep customer segmentation analytics. Responsible for driving beyond data to critical insight about market and strategic recommendations for marketing and sales teams to drive into new market segments and drive revenue growth.
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Enterprise Business OperationsNortel Networks Jun 2003 - Sep 2005CaWorked for President of $2.5B Global Enterprise business. Managed cabinet, managed strategic planning, built messaging and presentations for public speaking keynotes at major events (N+I, VoiceCon, etc), member of President's cabinet.
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Senior Market AnalystNortel Networks Jan 2002 - Jun 2003CaBuilt financial models analyzing large global service provider customers. Worked with sales teams to identify next generation network sales opportunities.
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Advanced Technology Research ManagerNortel Networks Jul 2000 - Jan 2002CaBuilt relationships with several large national universities in California. Managed Nortel external research funding and projects with Duke University and NC State University.
Carter Kersh Skills
Carter Kersh Education Details
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Duke University - The Fuqua School Of BusinessMarketing -
Wake Forest UniversityPolitical Science
Frequently Asked Questions about Carter Kersh
What company does Carter Kersh work for?
Carter Kersh works for Darktrace
What is Carter Kersh's role at the current company?
Carter Kersh's current role is Marketing leader helping technology brands drive growth.
What is Carter Kersh's email address?
Carter Kersh's email address is ca****@****ail.com
What is Carter Kersh's direct phone number?
Carter Kersh's direct phone number is +191980*****
What schools did Carter Kersh attend?
Carter Kersh attended Duke University - The Fuqua School Of Business, Wake Forest University.
What are some of Carter Kersh's interests?
Carter Kersh has interest in Arts And Culture.
What skills is Carter Kersh known for?
Carter Kersh has skills like Go To Market Strategy, Business Development, Demand Generation, Sales Enablement, Cross Functional Team Leadership, Segmentation, Competitive Analysis, Strategy, Business Planning, Channel, Online Marketing, Strategic Partnerships.
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