Role: Strategic leadership, as part of the organisation's senior management team, with the purpose of delivering the council's corporate plan. Rising to the financial challenges facing the public sector to enable continued delivery of both statutory & non-statutory services.Key achievements: Identifying & implementing new income streams; introducing a cost-saving shared service with a neighbouring authority; Identifying the opportunity for & introducing expert use of data and insight to inform business decisions, improve efficiency and increase income; Service reviews; Business planning; leading Comms for the organisation's responses to a pandemic and the passing of then Queen Elizabeth II.

Creating equine fine art photography images for homes and offices. www.carysjonesphotography.co.uk

A senior corporate communications specialist with 20+ years experience in a variety of public sector organisations. Achievements included development of the council's communications & engagement strategy, restructuring, recruitment and development of the team, introducing an ongoing programme of internal and external communications channel improvements - from audit to implementation, responsibility for evaluated behaviour change and income generation campaigns, shift from reactive to proactive media management, initiation of a corporate ID refresh, Member liaison and award-winning communications projects (LGC Communications, CIPR South East etc.).

Provision of corporate communications and internal communications consultancy services to a range of public and private sector clients across the South East.

Role: raise & maintain public confidence in policing through external communications including direct marketing, promotional, paid-for-publicity & other direct-to-public communications activities including social media. Key achievements:o Introduced targeted, customer centric approach to police campaigns & communications. Introduced use of MOSAIC customer segmentation.o Developed, implemented & evaluated external communications programme assisting Surrey Police to achieve highest level of public confidence (56%) in an English police force (2010) o Lead communications manager for key partnership communications programmes e.g.: 2012 Olympics & Drive SMART (ongoing Surrey County Council sponsored road safety & anti-social driving campaign which has seen Surrey road deaths fall by 20% in past year). Responsible for co-ordinating internal, media, partnership, stakeholder and other external communications, from planning through to evaluation. o Delivered measurable results through key communication campaigns linked directly to operational activities and to behaviour change e.g.: Halloween campaign measured up to 72% reduction in anti social behaviour over Halloween and 71% of target audience reassuredo Developed strong partnership working relationships internally e.g.: with key officers & externally e.g.: Surrey County Council on Drive SMART & the Olympics, Association of Chief Police Officers on Olympics, Crimestoppers, local authorities. o Led and motivated team including setting direction in consultation with internal stakeholders, monitoring performance, driving delivery, improving quality and managing performance. Introduced a team development programme to improve cross working and a stronger team approach. o Identified new communications opportunities e.g.; hyper-local web sites, Facebook, Flickr account, QR codes, You Tube etc.

Role: develop and implement an internal communications strategy covering key issues, themes and messages, in support of the Force strategy.Key achievements:o Established internal communications within Surrey Police in 2001. Managed and restructured the team and introduced commercial sector good practice to bring about staff engagemento Managed several change communications programmes including introduction of neighbourhood policing, Staying Ahead (modernization programme), potential merger with Sussex Police. o Focused and structured activities in support of organisation’s goals in the Local Policing Plan.o Introduced formalised evaluation mechanisms for internal communications activities e.g.: staff survey questions, sensing.o Introduced and developed new communications channels and techniques e.g.: sensing, Leaders Events, Inspectors & Managers forums, divisional email round ups etc. Improved existing channels including intranet and staff newspaper o Organised large-scale events, including the Chief’s Road shows (4000 staff plus complexities of shift-working), Leaders Forums, Inspector & Manager events, open space events.o Promoted internal communications to other forces, hosted visits from many other forces and spoke at police conferences and at another Force’s performance meeting (to promote the links between performance and good communication).

Summary of responsibilities: Strategy development. Advising senior management. TUPE transfer and change management following large scale outsourcing programme. Staff survey. Internal communication campaign development, delivery & evaluation. Internal event planning and organisation. Editing. Photography. Copywriting. Budget management. Channel development. Staff management.

Summary of responsibilities: Strategy development. Media handling and crisis management advice to senior management. Staff management. Media monitoring and evaluation. Generating PR coverage. Key messages development. Writing and sourcing content for press releases. Copywriting. Media contact programme. Liaison with government departments including H M Treasury.

2 roles held:• Assistant Policy Manager• Media Relations Officer