RCW Media Group is a boutique PR agency exposing products, brands, services and retailers to audiences worldwide. We offer full service PR/Marketing packages and A La' Carte services to meet the needs of each clients evolving business. Whether your business needs include branding,product placement, editorial press, media buys, digital marketing, or event coordination, we have an amazing team to assist every step of the way.

As the VP of Partnerships I work directly with the distributors to ensure they are educated about the products and services offered by Pacsoft. Including management of trade show coordination, marketing and advertising initiatives, event sponsorship opportunities, company listing, press releases, social media, and all brand communication.

Provide exceptional customer service while generating energy on the sales floor Build client relations that will continue to grow the business Live and breathe the company mission statement and translate the brand message to all clientsBuild highly motivated team of associate & aid in their continual growthUnderstand, abide by and enforce all policies & proceduresManage and maintain the store facilityServe as a direct liaison between store and corporateMaintain visual standardsManage and ensure completion of all inventories received, damaged and transferredEnsure all HR paperwork is processedCollaborate with LP department with inventory control

As a freelance stylist I worked on many fashion editorial shoots, dressed talent for concerts, award shows, music video & TV appearances. Providing fashion tips on TV segments & magazine articles became another fun outlet for me to talk about my passion for unique style. As a stylist, host, store owner or guest speaker, I always provide customers with the best experience and style!

Spearheaded the ground up implementation of high-end women's boutique. Secured all funding and contracts with luxury designers, built company infrastructure, internal/external policy development and client base. Oversaw all aspects of day-to-day operations management including client solicitation and cultivation, marketing and sales, merchandising, purchasing, public relations, budget/cost management, Purchase Order planning and tracking and contract negotiations. I developed the store concept and visual merchandising strategies, along with an e-commerce website.