End-to-end designer with experience in driving business results in B2C and B2B. I believe design should enable the business to deliver on its promise to the user. Have worked on a design team at Torch, a B2B enterprise software platform offering integrated coaching, mentoring, and learning path programs at scale to a variety of customers across different industries. Before that, I was the sole product designer at SaverLife, a nonprofit that helps low-income Americans build their financial security by making saving more rewarding. Did a career transition into product design from software sales at IBM where I started my design career doing freelance work for seed-stage startups.Career highlights included:-Co-leading a major UX research initiative of Torch's end-to-end user experience resulting in a new onboarding flow & core experience between a coach & coachee-Revamped Torch's end-to-end design processes by collaborating with the design team resulting in clearer cross-functional work & a new design system-Redesigned SaverLife's dashboard by incorporating user feedback & cross-functional collaboration resulting in 100% YOY increase in retention rates among all members-Launched a new cash grant service at SaverLife within 2 weeks that dispersed over $2M to their most vulnerable members-Collaborated with a seed-stage startup's exec team and led a 3-person junior design team to launch a company’s first checkout/cancellation flow for their subscription serviceIn my personal time, I love being a husband and father, listening to podcasts (need a rec?), playing games and watching the latest and greatest TV/movies.
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Senior Ux DesignerIngenio May 2024 - PresentSan Francisco, Ca, Us -
Founding Product DesignerEngageworks.Ai Mar 2024 - PresentIndianapolis, Indiana, UsRevolutionizing the SaaS buying journey powered by AlReduced CAC - Higher win rate - Small/no sales teams -
Product DesignerTorch Jan 2022 - Jun 2023San Francisco, California, UsACCOMPLISHMENTS:-Co-led major UX audit initiative of the product resulting in a new onboarding flow and core product experience-Streamlined the cohort/path management experience for admins across 3 separate business offerings resulting in improved usability-Simplified complex meeting RSVP experience to reduce financial impact of no-shows and meeting cancellations-Revamped end-to-end design processes by collaborating with the design/product team resulting in clearer cross-functional work, design reviews, and handoffs-Produced a new design system by collaborating with the engineering team on over 100+ components resulting in better platform usability and accessibilityDAY-TO-DAY RESPONSIBILITIES:-Collaborated with PMs and cross-functional stakeholders by reviewing designs, getting feedback, and adjusting my approach to the problem-Assisted with and drove various design projects to implementation which ranged in scope-Presented on and critiqued other design work during weekly team syncs -Ensured design documentation remained up-to-date to help facilitate project management -
Sole Product DesignerSaverlife Mar 2020 - Jan 2022San Francisco, Ca, UsACCOMPLISHMENTS:-Redesigned the core experience by driving product strategy and user research resulting in 100% YOY increase in retention rates-Reduced unclaimed cash rewards from 39% to 3% by designing a single payout UI-Launched a new UX for a cash grant service within 2 weeks that dispersed over $2M to SaverLife’s most vulnerable members during COVID-19-Produced their first customer journey map by collaborating with product/marketing team to execute growth tests and user research initiatives-Created a design system that enabled faster deployment of new content strategiesDAY-TO-DAY RESPONSIBILITIES:-Evaluating usability and visual consistency of existing flows and recommend design changes-Conceiving interactions within the product, ranging from small feature iterations to broader complex experiences-Utilizing qualitative and quantitative research methods to assess product/users’ needs and communicating insights back to internal stakeholders -
Product DesignerFreelance (Self Employed) Jul 2019 - Feb 2020IeApplied UX design, research, information architecture, UI, and visual design principles/methods to simultaneous client-work. Clients included:Royal Marines (UK Military)-Created storyboards for an account team for the Royal Marines (UK) in collaboration with their senior officers to advance an internal military initiativeAge Bold | https://agebold.com/-Led a 3-person junior design team to launch a company’s first checkout and cancellation flow for their subscription service-Conducted usability interviews to learn how modern visual and UI design patterns may cause seniors to abandon their online purchases-Delivered responsive web designs across desktop, tablet, and mobile screens for handoffLittle Feminist | https://littlefeminist.com/-Conducted usability tests that improved a company’s product page conversionsSitejabber | https://www.sitejabber.com/-Enticed users to provide more relevant reviews for an eCommerce review site by redesigning the review form's information architecture to better influence user input-Conducted user interviews that focused our improvements across mobile, desktop native web designs to make reviews more relevant to viewers -
Software Sales RepresentativeIbm Nov 2015 - Jul 2019Armonk, New York, Ny, UsACCOMPLISHMENTS:-Drove client strategy with IBM product & engineering teams to map client's business needs resulting in several 6-figure deals with Fortune 500 companies-Achieved ~200% quota by leading large deals with a prominent US grocer and a multi-billion dollar electronic component company to modernize their platforms-Led complicated proposal process involving a Fortune 100 company that involved gaining several executive approvals, worldwide cross-collaboration-Collaborated with technical experts and product managers in various sales roles ranging from AI, cloud, and IT infrastructure; tallying 200+ sales cyclesROLES INCLUDED:-Data Science and Watson AI Brand Rep - Retail, Travel, Transportation Industry for West Region-Ecosystem Sales Manager - IBM Cloud Software - CPG, Retail, Travel & Transportation for West Region-Enterprise Systems Software Brand Rep - Retail, Travel, and Transportation Industries for West, Midwest Region-IBM Software Licensing Rep (Apprenticeship) - US West, State & Local Governments -
Partnership Marketing Specialist - Corporate Partnership DepartmentPortland Trail Blazers @ The Rose Quarter Dec 2014 - Aug 2015Portland, Oregon, Us-Managed sponsored engagements for 11 accounts worth over $600k in contractual value. This included halftime shows, promo-giveaways, advertisements, and hospitality events.-Partnered with multiple departments to create sponsorship recaps for 8 accounts to drive renewal; renewed 5 accounts for multiple years-Organized a NBA draft-themed event for our sponsor appreciation day -
Account Manager Intern - Sports Marketing And Sponsorship DivisionOregon Img Sep 2012 - Aug 2014Eugene, Or, Us-Executed 70+ sponsored fan engagements for Oregon Athletics-Composed various client proposals, one-sheet recaps, and game programs-Assembled 15 "Year-in-Review" decks detailing client ROI -
Founding Member/Director - Youth Community Outreach EventUniversity Of Oregon - Charles H. Lundquist College Of Business Mar 2012 - May 2014Eugene, Or, Us-Led planning & execution of event as Director of Operations for "Youth Movement 2014"; held at Nike WHQ with 200+ participants-Authored core operational plan and materials to ensure growth of the event-Attained $1,300 out of $3,800 for Youth Movement 2013 as a fundraising assistant-Founding member of inaugural Youth Movement in 2012 -
Media Relations InternTucson Toros (Independent Minor League Baseball Team) May 2010 - Sep 2010-Authored 20 post-game online recaps during 45 game season; assisted with scorekeeping duties for the other games-Supervised team's official Twitter handle for live in-game updates/promos for half the season
Case Ronquillo Skills
Case Ronquillo Education Details
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University Of Oregon Lundquist College Of BusinessMajor: Business Administration With Emphasis Sports Business/ Minor: Communications -
Salpointe Catholic High School
Frequently Asked Questions about Case Ronquillo
What company does Case Ronquillo work for?
Case Ronquillo works for Ingenio
What is Case Ronquillo's role at the current company?
Case Ronquillo's current role is Senior UX Designer at Ingenio.
What schools did Case Ronquillo attend?
Case Ronquillo attended University Of Oregon Lundquist College Of Business, Salpointe Catholic High School.
What skills is Case Ronquillo known for?
Case Ronquillo has skills like Leadership, Presentation Skills, Visual Design, Multi Device Design, Client Relations, Sketch, User Experience Testing, Digital Transformation, Interviewing, Product Requirements, Wireframing, Ux Research.
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