Casey Cohen Email & Phone Number

Los Angeles, Ca, Us

• Hired, trained, and managed a global team of six Customer Success Managers• Supported the creation of a new line of business by developing, implementing, and refining end-to-end operational processes and workflows• Conducted regular meetings with Product and Operations leaders to advocate for solutions• Reported on customer KPI's to monitor revenue, product adoption, and client satisfaction• Serve as the key point-of-contact for strategic self-service clients• Build library of customer education materials, FAQ's, and best practice documentation in collaboration with Marketing and Product• Partner with Sales and C-level leaders on QBR's and strategic Account Planning• Serve as the main point of contact for internal and external troubleshooting

Los Angeles, Ca, Us

• Supervised NY Customer Success team• Independently on-boarded and supported over 200 new brands• Provided strategic support for DV360 and GoogleAds self-service customers• Developed internal processes and SLA's and collaborated with cross-functional teams on implementation• Advocated for customer success by identifying opportunities for technical enhancements and workflow changes, and partnered with Product and Engineering teams to develop and test solutions

Los Angeles, Ca, Us

Provide Technical Account Management support to beta clients during self-service product roll-outSupervise team of nine Account Managers across two office locations -- oversee account assignments and training, monitor performance, and address daily work issues and concernsCollaborate with Sales and Ad Operations teams on all facets of client relations from RFPstage to campaign completion: build media plans, oversee campaign implementation,provide regular campaign reporting, and facilitate billing

Los Angeles, Ca, Us

Supervise team of seven Account Managers across two office locations -- oversee account assignments and training, monitor performance, and address daily work issues and concernsCollaborate with Sales and Ad Operations teams on all facets of client relations from RFPstage to campaign completion: build media plans, oversee campaign implementation,provide regular campaign reporting, and facilitate billing; Manage clients’ daily questions, issues, and feedbackMonitor campaign delivery and provide deep analysis to clients, proposing optimizations tomaximize plan success and identifying opportunities for up-sell

Los Angeles, Ca, Us

Strategize with Sales and Operations teams in evaluation of RFP's to build media plans geared toward achievement of client objectivesLead kick-off calls with clients and internal teams to identify KPI's and communicate timelines, specs, and deliverablesOversee collection of assets and coordinate implementation and activation with trafficking teamProvide regular reporting and analysis, proposing optimizations as needed to maximize campaign successLead training and on-boarding for new Account Management hires

New York, Ny, Us

Managed portfolio of digital advertising verification campaigns for variety of high-profile advertisersInterpreted trends among media vendors to assist clients in media planning and buyingEducated agencies on DV product features and functionalities, and facilitated comprehension of complex data to enable clients with a full understanding of the maximum capabilities and benefits of verificationOversaw an account team of three (two Account Managers and one Associate) by providing guidance, monitoring performance, and supervising trainingCollaborated with Sales to identify and capitalize on new business opportunities

New York, Ny, Us

Managed portfolio of digital advertising verification campaigns for variety of high-profile advertisersCommunicated report findings, product functionalities, and recommended actions to advertising agency clienteleRemediated with ad networks and online publishers on behalf of clients to ensure media plan compliance

New York, Ny, Us

Assisted senior account managers in compiling campaign reporting, active outreach for remediation with media vendors, and daily campaign maintenance

New York, New York, Us

Compiled campaign performance reports and managed campaign data via SalesforceCreated sales proposals to present Undertone's product offerings, pricing, and available inventory

Naples, Florida, Us

Implemented and maintained Facebook pages for station DJ’sMaintained WJBR.com community pages by posting news, photos, and promotional informationAssisted Promotions Director in planning & coordinating local promotional events

New York, New York, Us

Shadowed supervisors in video editing for public access programs “Access: Mayor” and “City Scoop”Logged tapes and maintained video library of mayoral events

Filing, data entry, and general administrative tasks

Ba, Cum Laude, Mass Communications, English

Education record