Casey Forest Email & Phone Number

Boise, ID, US

Arlington, Texas, United States

Arlington, Texas, United States

• Translated data-informed strategy into sharp, persuasive copy with a benchmark open rate of 34% and a conversion rate of 22%
• Averaged 1000 words a day and 15-20 projects per month
• Created copy for a roster of 10-15 nonprofit clients, including print and digital fundraising, A/B testing, and internal style guides
• Tended projects from drafting stage to editing stage, improving copy by collaborating and researching industry best practices and giving trends

• Crafted 3-4 1500-word blog posts per week to spotlight product users and increase website traffic
• Researched industry trends, interviewed customers, and attended company events in order to inform content that centered customer service and customer success

Ellsworth, Maine, United States

• Communicated with the wider service area through social media and email to ensure community needs for clothing, linens, housewares, and hygiene were met
• Helped Shelter guests successfully transition into temporary or permanent housing by securing essential items
• Maintained a database of donations

• Crafted a variety of digital evergreen copy in multiple brand voices to increase website traffic, increase sales, and cultivate meaningful company-audience relationships

• Received nomination for Student Employee of the Year, 2020
• Supported Colorado State University in transitioning 100s of in-person courses to a hybrid or remote model following the spread of the COVID-19 pandemic
• Edited and finalized higher-ed online course components to meet team, university, and federal standards in accessibility and quality
• Crafted, revised, and updated course copy to support online learners

• Solicited blurbs for upcoming house titles
• Assisted in the development of advance reader copies