“Being good in business is the most fascinating kind of art. Making money is art and working is art and good business is the best art.”— Andy WarholAt DevaCurl, our team's creativity continues to transform the textured hair care industry that the brand originated via campaigns which resonate deeply with our audience. My role as Creative Director has evolved, managing and mentoring a dynamic team to produce content that not only stands out but also aligns with our brand's mission of celebrating individuality and the transformative nature of our products for people with wavy, curly, and coily hair.In my capacity as Co-Founder of a boutique consultancy, I steer businesses toward digital mastery, specializing in Hardware-as-a-Service and Applied AI. We provide market-leading strategies that future-proof brands, allowing them to thrive amidst technological advances. My extensive creative background, alongside my expertise in branding and marketing, facilitates the crafting of solutions that elevate our clients' presence in an ever-changing digital landscape.